Retail Investment in Brazil Tops Index
AT Kearney’s annual Global Retail Development Index is topped by Brazil with Uruguay and Chile in second and third places. This dominance of Latin American investment in retail indicates the potential to be found in the continent.
The 2011 Index reflects the change in global investment direction over the last year. The Index reports that “developing markets now drive the agenda in global arenas” with a clear advantage for South America. Continued growth and “lack of investment fatigue” has made investment in Latin America a favourite with retailers.
Brazil is Best Retail Investment
Brazilian investment tops the Index, a climb of four places from the 2010 edition and an impressive hike from the bottom of the first Index in 2002 when Brazil ranked in 30th position. For AT Kearney, retail investment in Brazil is backed by an expected GDP growth of 5% over the next few years, a “large and mostly urban population” and massive retail sales.
The forthcoming sporting events are highly influential in so many areas for investment in Brazil and retail investment is no exception. AT Kearney cites the 2014 World Cup and 2016 Olympics are two factors behind retail potential because of the significant investment in Brazil planned for both events.
The Index notes that retail investment in Brazil “is on the rise”, driven by strong consumer demand and high spending. Several prominent foreign brands are about to move into Brazil such as Debenhams, H&M and Topshop while Burberry entered Brazil last year.
Explosion of Shopping Malls
Major Brazilian real estate investments are also responsible for retail growth, particularly shopping centres. The rise in the number of shopping centres in Brazil has been spectacular over the last two years – for AT Kearney, shopping centres “have exploded”.
Shopping centres make up some 20% of all retail sales in Brazil and are increasingly popular with Brazilian consumers. 25 shopping malls opened last year and 30 more are planned for this year.
More than half the centres have been built in the south east of the country, home to a sizeable percentage of the Brazilian population. However, the south east is not the only area with retail investment potential. According to AT Kearney, there is “future opportunity for additional real estate investment in the north and east of Brazil”.
For Obelisk International, Brazil’s top ranking in the Retail Development Index comes as no surprise. The meteoric rise of the middle classes – an ongoing process – carries endless opportunities for Brazilian investment and retail is no exception. Obelisk International expects Brazil’s potential to expand still further as the country consolidates its economic and social position within global investment destinations.
About Obelisk International: Obelisk International offers select investment opportunities in Brazil in a range of sectors such as residential real estate, construction and social housing. Obelisk gives investors security, profitability and diversity thanks to a combination of close attention to our clients' investment requirements and high quality in-house research and analysis.
For more information on Brazilian investments and to find out about Obelisk International’s latest opportunities for investment in Brazil, contact us on 0034 952 820 319. Via email: firstname.lastname@example.org or visit our website: www.obeliskinternational.com. Follow us on Twitter – Obelisk International and Facebook.
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