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06-14-2019 11:14 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: Sinema Films

The recording of images digitally rather than on film stock is video production. It is the next most imperative and prevalent after film making. The video production companies in New York stand out competing with production houses across the globe.

The video content is produced in three stages, which are pre-production, production, and post-production - each stage holding its own significance in the making and success of each video. The pre-production stage is the preparatory stage in the shooting of content. It involves all administration work duly required to be complied with, the finalization of the script, casting, scheduling, and other logistics. The production stage is shooting video content and objects. Post-production involves editing, adding effects, and synchronizing the content to depict the story adequately.

There are numerous times of video production and production agencies to carry out more than one type of production. No video production agency New York is less than the other, each striving to thrive in the market.

The different types of videos produced these days are television commercials, web commercials, social media video, and TV production, product videos, event videos, wedding videos, etc. The video production is creating content to target a specific audience, and the sole purpose is to reach that specific section of the people. Hence creating content by shooting for personal use or memories does not fall under video production.

The production scale varies according to crew size. The video production companies in New York work on large production scales. Though small production scale companies exit, the market is captured by large scale companies. The crew size is a determining factor of the quality of the production.

The shooting style also varies depending upon the nature of the video being produced. Every different video content has a different style of being captured, and a single one does not go for all. Presently, a large number of videos are captured through electronic media like SD card, flash storage, state storage, etc. The format in which the digitally distributed video content appears is generally moving pictures expert group format, audio video interleave, quick time, Windows Media video.

Not going into the details of the types of videos produced; let's have a brief glimpse of the same.
A commercial video serves the purposes of commercial communication, training, education, product and services, an introductory video of the company explaining its objectives, etc. Promotional videos serve the purpose of meeting out the sales of the product by showing the features and specifications of the product.

Sinema Films
Address: 315 W 36th Street
New York, NY, 10018
Contact Person: Pushpa Srivastava
Email ID:

Sinema Films is a New York based video production company that produces Television commercials, social media videos, shorts videos, digital videos.

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