Restaurants – Make money from Facebook
Restaurant business is customer centric where loyalty and brand holds a lot of value. With restaurants mushrooming all around, a combination of delicious food and unique brand identity is indispensable to create customer loyalty. In this era of “Facebook Generation”, restaurant owners are trying to figure out effective ways to engage with their customers after they leave their premises. Their inability to stay connected all the time and leverage Facebook to drive reservations prompted the team of SocialAppsHQ to come up with an idea of specialized social media app.
Success of McDonald’s in turning their Facebook fan page as a contributor to their revenue stream has set a benchmark for marketers. “They have started to believe in Facebook phenomenon but lack an easy to use platform”, said Sunny Sharma, Product Manager, SocialAppHQ, while quoting a study published by Harvard Business Review (HBR) on Dessert Gallery (DG), a popular Houston-based bakery and café chain, which demonstrated that customer increased their restaurant visits per month after becoming Facebook fans. These fans also generated a lot of positive word of mouth for DG. ‘My Restaurant’ app not only takes the engagement levels observed by DG to the next level through features such as coupons, image gallery, live feeds etc. but also enable restaurants to entice new customers.
On the launch Rajat Garg, CEO, SocialAppsHQ said, “Though Facebook has demonstrated exponential engagement levels with more than 500 million users spending about 700 billion minutes every month, most businesses have still not been able to effectively utilize this engagement to drive monetary or brand value. We intend to solve that”.
To know more about the product, visit
SocialAppsHQ, a fast growing social media platform, currently provides 17 apps active on close to half a million Facebook pages. Our plug and play apps enable businesses to engage with their customers on Facebook within minutes. The idea is to provide a cost effective marketing platform for businesses to help acquire new customers and increase revenue per customer through the medium of social engagement ‘Facebook’.
SocialAppsHQ , founded in 2011, team has extensive experience in managing and growing large scale online marketing campaigns.
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