Trend Based Grooming Products Market study report by 2026 explore insights with Most Booming Key Players Energizer Holdings Inc., Johnson and Johnson, Koninklijke N.V., L’Oreal Group, and Mirato S.p.A

Grooming products are used to clean or nourish the body. The products are utilized for various body parts such as skin, hair, lips, and teeth. Increasing adoption of grooming products for aesthetic appeal is driving growth of the market in emerging economies. Increasing awareness towards overall body care and social trends have resulted in market growth. However, stringent regulations regarding ingredients and growing preference of consumers towards organic products is restraining growth of the market.

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Major players operating the grooming products market include Beiersdorf AG, Colgate-Palmolive, Coty Inc, Energizer Holdings Inc., Johnson and Johnson, Koninklijke N.V., L’Oreal Group, and Mirato S.p.A

Global Grooming Products Market Taxonomy
On basis of Target Audience
• Mass-Market
• Luxury
• Professional
On basis of Distribution Channel
• Brick and Mortar
◦ Department Stores
◦ Grocery Retailers
◦ Health & Beauty Specialist Retailers
◦ Direct Selling
• Online or E-Commerce
On basis of Product Type
• Toiletries
◦ Bath Products
◦ Deodorants
◦ Skin Care
◦ Hair Care
◦ Teeth Care
• Fragrances
• Shaving Products
• Make Up Products
• Others

The online distribution channel segment is projected to hold dominant position in market, owing to high convenience offered to the consumers. Customers are referring the internet for grooming tips, which has resulted in a rise of grooming websites and blogs, which in turn is fueling growth of the market. The skin care segment is projected account for major market share along with shaving and make up products, owing to growing concerns regarding aesthetic appeal.

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Global Grooming Products Market Outlook
• Asia Pacific region has largest market in the global grooming products. Increasing urban population has contributed to growth of the market. Increasing number of local players offering grooming products at cheap rate are also fueling growth of the market. India and China are expected to be major markets in this region, owing to the large populations in these economies. According to International Monetary Fund, Asia Pacific region accounted for 50% of the world’s GDP and is projected to become a prime consumer hub for grooming products over the forecast period.

Snapdeal, a popular Indian online marketplace, revealed increased use of grooming products by men in their sales report. Face care, body care, and hair care were more popular among men than women according to the company.

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This release was published on openPR.