Sales academies top Institute of Sales and Marketing Management agenda at HRD
According to the ISMM’s Stephen Wright: “The current economic climate calls for salespeople who are excellent – rather than merely average – at their job. These days, they have to be exceptional at find sales leads and then convert those enquiries into contracts.
“This is an increasingly essential business skill. Consequently, a number of major companies are establishing their own, in-house sales academies to give their sales staff the edge when it comes to achieving sales.
“The ISMM – as the UK's largest association for sales professionals – provides advice and guidance to any company wishing to set up a sales academy,” he said. “Indeed, we are currently advising a number of firms, including one of the leading utility companies, in this regard.”
In addition, at the HRD exhibition the ISMM (on stand 360) will be:
• outlining its new qualifications for sales professionals and would-be sales professionals,
• describing its corporate membership and individual membership schemes and
• explaining the procedure whereby the ISMM can endorse relevant training programmes delivered by others.
The new ISMM qualifications are part of a long-term national framework vocational training initiative called the Qualifications and Credit Framework (QCF). The qualifications are recognised by Ofqual, the UK Government qualifications regulatory body, which ensures that qualifications are of the highest standard through its rigorous quality assurance procedures.
The courses leading to the ISMM’s qualifications cover theory - such as understanding the sales cycle and the ‘7Ps of marketing’ - as well as skills such as negotiating and closing sales.
“To help those studying for the ISMM qualifications, we’ve published study guides to support their learning,” said Denise Edens, the ISMM’s Director of Education. “These guides, unique in the world of sales training and qualifications, have been tailored to each unit’s assessment criteria, so learners can use the guide for self-study or as part of their course – delivered via ISMM-approved training providers.”
“Sales academies are beginning to play a key part in helping British industry and commerce become increasingly profitable, and there’s a growing realisation that learning and development in this sector – leading to sales and marketing qualifications – is bringing bottom line benefits and a positive return on investment.
“So visitors to HRD who want to ensure that their organisation’s sales and marketing staff are appropriately skilled - and that those skills are accredited and recognised - should find what they’re looking for at the ISMM stand,” she added.
About The Institute of Sales & Marketing Management
The Institute of Sales & Marketing Management (ISMM) is the UK's largest association for sales professionals. Founded in 1911 to promote standards of excellence in sales and sales management and to enhance the status and profile of sales as a profession, the ISMM supports, represents and promotes the sales profession. It has been the authoritative voice of selling and the custodian of sales standards, ethics and best practice for many years.
The ISMM is also responsible for establishing benchmarks of professionalism in sales. It is the only membership body recognised by the UK Government regulatory body Ofqual as an awarding organisation to offer qualifications in sales, marketing and sales management.
The ISMM’s annual British Excellence in Sales & Marketing Awards (BESMA) are the most prestigious awards for the sales profession.
The Institute of Sales and Marketing Management
Harrier Court, Lower Woodside, Bedfordshire, LU1 4DQ, UK
Tel: +44 (0)1582 840001; Web: http://www.ismm.co.uk
Contacts: Ben Turner, ISMM, +44 (0)1582 840001; email@example.com
Denise Edens, ISMM, +44 (0)1582 840001; firstname.lastname@example.org
PR contact: Bob Little, Bob Little Press & PR, +44 (0)1727 860405; email@example.com
This release was published on openPR.
Permanent link to this press release:
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Sales academies top Institute of Sales and Marketing Management agenda at HRD here
News-ID: 166553 • Views: 1469
More Releases from ISMM
Sales insights abound at ISMM’s Successful Selling Coventry conference
Some 800 of the UK’s top salespeople explored and enhanced their skills at this year’s ‘Successful Selling’ conference, which was held at the Ricoh Arena, in Coventry, on 20th October. The conference, organised by the Institute of Sales & Marketing Management (ISMM), the UK’s professional body for salespeople, was chaired by the business writer and commentator, Guy Browning, and heard presentations from, among others: • the former Conservative Cabinet Minister-turned -broadcaster, Michael Portillo;
Leading business commentators speak out at ISMM’s Successful Selling Coventry …
Leading authorities and commentators on business issues - including workplace stress as well as sales skills - will be in evidence at this year’s ‘Successful Selling’ conference, which takes place in the Jaguar Hall at the Ricoh Arena, in Coventry on Thursday 20th October. At the conference, organised by the Institute of Sales & Marketing Management (ISMM), the UK’s professional body for salespeople, Michael Portillo, the former Conservative Cabinet Minister who
ISMM accredits ‘unique’ SIG training initiative
A major sales training scheme by leading construction products supplier, SIG plc, has received a prestigious accreditation from the Institute of Sales & Marketing Management (ISMM) – the first of its kind in the construction industry to do so. SIG’s sales training courses – which range from internal sales and key account management through to senior sales executive development programmes – have been accredited by the UK’s leading professional body for
ISMM survey shows organisations value CRM but prefer home-grown systems
A survey of customer relationship management (CRM) systems - organised by the Institute of Sales & Marketing Management (ISMM), the UK's association for sales professionals – reveals that some 77 per cent of organisations in the UK now use a CRM system. Moreover, 60 per cent of organisations are satisfied or very satisfied with their CRM system. Of those not currently using CRM, 45 per cent said that they plan to
More Releases for Denise
Benefits of Phoenix Comicon for Arizonans Are More than Financial
Phoenix Comicon is great for Phoenix economy, but even better for fun and morale of Phoenicians. Phoenix, AZ, May 30, 2017 -- Despite arrest of a fan, whose prop guns turned out to be real, new security restrictions, and long lines, Phoenix Comicon 17 was a success. While, when Comicon started in 2002, the words “business” and “comicon” would not have been used in the same phrase, this year’s annual Memorial
Daugherty Business Solutions Adds Experienced Sales Directors to Minneapolis Tea …
Representatives from Daugherty Business Solutions, a premier provider of business and technology solutions, announced the addition of two senior sales executives to the Daugherty Minneapolis office. Denise Morelock has joined Daugherty in the role of Senior Account Manager while Darren Ostendorf recently was named Senior Enterprise Account Manager. Both Morelock and Ostendorf are seasoned sales professionals, with decades of experience building and maintaining key account relationships with enterprise organizations.
2Grieve2Gether, Premier Grief And Bereavement Resource Site, Offers Resource Gui …
Denise Hall Brown, CEO of 2Grieve2Gether and author of the book, '2Grieve 2Gether,' announced today that in honor of the 10th anniversary of 9-11, the organization will provide no charge Survivor/Supporter Resource Guides to all new subscribers. All who register before September. 21, 2011, will be entered into a drawing for valuable gifts. Registration can be accomplished at the 2Grieve2Gether website. Those who register on the website and download the no-charge
Sydney's Screenwise Acting School Opens Auditions For July Showreel Course
Auditions are now being held for the Screenwise Acting School's Showreel Course which begins in July. The yearlong course consists of two classes per week, 3 hours each in duration over four 10 week terms, with entry by audition only. Graduates of the Screenwise Showreel Course are proving that this Sydney acting school is a step above the rest. Australian actors George Houvardas (Packed To The Rafters), Tabrett Bethell (Legend of
Pharmacy OneSource Announces Free Webinar on Medication Stock Challenges
Pharmacy Strategies to Deal with Medication Recalls and Shortages Bellevue, Wash. – Wolters Kluwer Health announced today that Pharmacy OneSource, software-as-a-service provider of Amplifi, a formulary management system, is hosting a complimentary webinar with Denise Fields, PharmD, in "Medication Stock Challenges: What's a Pharmacy To Do?" Current medication recalls and shortages have caused practitioners to have to think about the "best drug available" rather than the "best drug to treat the disease."
Business Networking can be a bit of a drag!
Regular visitors to this mornings 4Networking at the Yeadon Stoops, Leeds meeting were surprised to find that one of the visitors had arrived in full drag. Yvonne Stephens a.k.a Ian Tucker, Bradfords newest Drag Queen and supported by the Princes Trust is very serious about business and recognises that networking provides a good opportunity to market his act and also provides valuable support and business advice from other members. “I’d joined