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Brillant protection

03-07-2011 12:40 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Neschen AG

/ PR Agency: PRX
Logo Neschen AG

Logo Neschen AG

The mix does the tricks: Printing media and finishing films by Neschen are the ideal combination

Bückeburg, March 7th, 2011 - With its comprehensive product range in the field of Display Graphic Solutions (DGS), Neschen AG offers the perfect printing medium for any display system and for every application. Whether matte or glossy, water-based or solvent-based: Neschen provides the matching finishing film, too. The light-blocking printing media solvoprint / printlux nolite 360, solvoprint / printlux PP nolite 210, solvoprint / printlux nolite 165 and solvoprint / printlux citylight superior for light boxes are program novelties to complete the DGS product range.

With solvoprint / printlux nolite 360, Neschen presents a new, barely 360 µm thick polyester composite with an integrated light barrier layer and a silver backside. It is suitable both for water-based (printlux) and for solvent-based, latex-based and UV-curable inks (solvoprint). For protection, the filmolux scratch and filmolux PP sand films are available. Equipped with this, the printing product is also suitable for short-term outdoor use. The solvoprint / printlux nolite 360 media are completely light-tight and thus universally applicable. In addition, there is their high water and scratch resistance, especially in the solvoprint version. Due to their high rigidity and stability, they present an ideal solution for use in pop-up display systems.

solvoprint / printlux PP nolite 210 is the "green" version for roll-up systems. The polypropylene (PP) substrate is composed of the two elements carbon and hydrogen only. It is free of PVC, and together with a PP laminate such as filmolux PP sand even the complete composite product remains "green" without any compromises in printing quality. Like all of Neschen's films, the solvoprint / printlux PP nolite 210 offers a very large colour space. Due to its excellent flatness, it is ideally suited for roll-up and 4-screen systems.

As a budget version, with solvoprint / printlux nolite 165 Neschen has now made available the most cost-effective display medium for roll-up and 4-screen systems. Like the stronger solvoprint / printlux nolite 360, in terms of printability and colour space it is at a very high level of quality. A silver backside makes solvoprint / printlux nolite 165 light-tight, and as protective films filmolux scratch and filmolux PP sand are also suitable.

The translucent solvoprint / printlux citylight superior is a polyester film with a matte inkjet coating specifically designed for light boxes. It can be used with or without backlighting. Due to its high degree of whiteness, it delivers bright, high-contrast colours, down to a deep black. For applications where the printing medium is exposed to mechanical stress, Neschen offers the filmolux S 23, S 75 and filmolux protect laminates.

"Today the world of advertising is unimaginable without display systems, they are an integral part of it," says Friedrich Drinkuth, senior product manager at Neschen Bückeburg. "Finding the right combination of display system, print medium and film processing is the key to success. And here Neschen AG can particularly score with their perfectly matched product program."

For more than 20 years, Neschen AG has been a major international supplier of display systems. They range from the latest hardware, such as pop-ups, 4-screens, roll-ups and L-banners, to the matching printing media and finishing films for any application. From premium quality down to economy-price products, the Bückeburg coating specialist offers outstanding quality at an attractive price-performance ratio.
Pictures:

Picture: Expolinc Pop-up
Caption: New in the Display Graphic Solutions (DGS) product line: The solvoprint / printlux nolite 360, solvoprint / printlux PP nolite 210, solvoprint / printlux nolite 165 and solvoprint / printlux citylight superior printing media. The entire product line-up for pop-ups, roll-ups, L-banners and light boxes ranges from premium quality to the cost-efficient economy variant. For environmentally conscious presentation, Neschen is also offering a "green" solution.
http://www.pr-x.de/uploadfiles/pictures//1201_164452_Expolinc%20Pop-up-1.jpg

Picture: Photo of light box
Caption: Both with and without backlighting, the Neschen solvoprint / printlux citylight superior printing media leave a lasting impression. Due to its high degree of whiteness, it delivers bright, high-contrast colours, down to a deep black.
http://www.pr-x.de/uploadfiles/pictures//1801_143718_Foto_printlux_citylight_superior.jpg

Picture: Friedrich Drinkuth
Caption: "Today the world of advertising is unimaginable without display systems, they are an integral part of it," says Friedrich Drinkuth, senior product manager at Neschen Bückeburg. "Finding the right combination of display system, print medium and film processing is the key to success. And here Neschen AG can particularly score with their perfectly matched product program."
http://www.pr-x.de/uploadfiles/pictures//0203_125935_Friedrich%20Drinkuth.jpg

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Neschen AG, Bückeburg - Graphics, Documents and Neschen Technical Coatings

Neschen AG is an international leader in modern auto-adhesive products and high-quality coated media for manifold applications in the fields of graphics, documents and technical coatings, with a worldwide distribution network.
The product portfolio in the field of graphics ranges from finishing, protective and adhesive films to printable media that can be used with ultramodern digital printing technology for avant-garde architecture, décor and advertising. Here the Bückeburg vendor is the premium address for printing service providers as well as for architects, designers, photographers, interior designers and advertising studios. In addition, high-performance laminators and high quality display systems complete the graphics business sector.
Another core area includes auto-adhesive films and papers for the protection, repair and care of books. In addition, libraries, archives and museums are supplied by Neschen with the necessary equipment and processing tools. Many products of this series are also used in picture framing: for mounting, fixing and protecting canvasses and photographs.
On the basis of more than 40 years of experience with special coating procedures, Neschen also offers highly individual solutions to industrial customers from all sectors. These range from surface finishing in automotive manufacture to applications in the clinical and medical field.
In 2009, the approximately 500 employees generated annual sales of about 100 million € worldwide. www.neschen.com

Press Contact:

Neschen AG
Frank Seemann
Marketing /
Communications Manager
Windmühlenstr. 6
D-31675 Bückeburg
Phone: +49 5722 207-253
Fax: +49 5722 207-77-253
F.Seemann@neschen.de
www.neschen.com

PRX
Agentur für Public Relations GmbH
Ralf M. Haaßengier
Kalkhofstraße 5
D-70567 Stuttgart
Phone +49 711 71899-03/04
Fax +49 711 71899-05
ralf.haassengier@pr-x.de
www.pr-x.de

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