openPR Logo
Press release

Over 9 Million Buyers for Brazilian Real Estate

02-23-2011 12:04 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Obelisk International

Obelisk - Select Investments in Brazil

Obelisk - Select Investments in Brazil

9.1 million families plan to buy real estate in Brazil over the next 12 months. This is a huge increase since the Minha Casa Minha Vida programme was introduced in 2009.
A recent survey carried out by the Data Popular Institute has found that 9.1 million Brazilian families intend to buy a property in Brazil over the next year. This purchase would allow them to leave rental accommodation and become property owners.
The subsidies and benefits included in the social housing programme Minha Casa Minha Vida mean that buying instead of renting is an increasingly popular option. Minha Casa Minha Vida offers reduced mortgage interest rates to qualifying families so monthly mortgage payments are invariably cheaper than rent.
The number of potential buyers of Brazilian real estate has increased dramatically since Minha Casa Minha Vida first made its appearance in 2009. Less than two years ago, 4.2 million families had serious plans to buy property, a figure that is now more than twice as high. This massive hike is due to several factors such as the increase in salaries, wider availability of credit and better education, all part of the bigger picture of a booming Brazilian economy.

Middle Class Drives Property Investment

Brazil has one of the world’s fastest growing middle classes and this is the social sector where demand for a home is highest. Of the 9.1 million families, Data Popular found that the majority lie within the 3 to 10 times minimum salary income bracket. This sector, known as Class C, is the major engine behind consumer spending in Brazil with an ever bigger appetite for all kinds of consumer goods from health foods and flat-screen televisions to cars and real estate.
Brazilian families would, according to the survey, like to buy a house rather than an apartment and the Minha Casa Minha Vida caters for both types of property. However, lack of available land means that houses form a smaller part of the programme than apartments, particularly in the large cities.
Another obstacle in the way of the 9.1 million dreams of new homes in Brazil is that the Brazilian property market is still relatively small. And, although civil construction in Brazil is booming, this huge demand is unlikely to be fulfilled in near future.

New Prices for Minha Casa Minha Vida Property

To help ease the pressure on supply in the Minha Casa Minha Vida programme, the Brazilian government has just raised the ceiling on social housing prices. The previous price limits meant that many middle class families were excluded, particularly those earning between 3 and 10 times the minimum salary.
The new ruling on maximum prices varies depending on the size of the municipality. For example, in Natal in north east Brazil, the top price for Minha Casa Minha Vida real estate is now R$150,000 (up from R$130,000). In the metropolitan area around Natal (Grande Natal), the most expensive Minha Casa Minha Vida properties now cost R$130,000 instead of R$100,000.
These price changes should lead to more flexiblity within this sector of the Brazilian real estate market and more importantly, allow more choice. Last year, high demand for low-cost property in Brazil meant many aspiring homeowners were unable to buy where they wanted.
In terms of opportunities for investment in Brazil, Obelisk International sees the latest developments in the Minha Casa Minha Vida programme as an added advantage. The potential for investment is opened up still further. And with 9.1 million buyers, Obelisk International believes this potential is likely to last for years to come.

About Obelisk International: Obelisk International offers select investment opportunities in Brazil in a range of sectors such as residential real estate, construction and social housing. Obelisk gives investors security, profitability and diversity thanks to a combination of close attention to our clients' investment requirements and high quality in-house research and analysis.

For more information on investment in Brazil and to find out about Obelisk International’s latest projects there, contact us on 0034 952 820 319. Via email: or visit our website:

Obelisk International
Apdo de Correos 977
29601 Marbella
Tel: +34 952 820 319

This release was published on openPR.

Permanent link to this press release:

Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Over 9 Million Buyers for Brazilian Real Estate here

News-ID: 163677 • Views: 999

More Releases from Obelisk International

Brazilian Real Estate Soars Globally
Obelisk International News, Marbella, Spain, January 24 2012. On the back of strong economic growth and big demand drivers, Brazilian real estate ranks among global leaders for foreign investors. Brazilian property is placed as top emerging market for investment and second for capital appreciation. The 20th annual survey from the Association of Foreign Investors in Real Estate (AFIRE) finds that “globally, Brazil soars”. For survey respondents, investment in Brazilian real estate
The Power of Brazilian Investment
Obelisk International News, Marbella, January 17 2012. 2012 gets off to a flying start for investments in Brazil. The news that Brazil now ranks as the world’s sixth largest economy confirms the potential for Brazilian investment opportunities. Strong economic growth over the last two years has pushed Brazil up global rankings during 2010 and 2011. This coupled with a poor performance in many European countries means Brazil has overtaken the UK
Investors Descend on Brazilian Investment Opportunities
Obelisk International News, Marbella, Spain, November 14, 2011. Brazil has become a magnet for foreign investors in search of opportunities for investment. And the good news is that with its buoyant economy and booming consumer spending, Brazilian investments are here to stay. In their latest report on Brazil, Ernst & Young take a look at Brazil’s economy, politics and demographics. Based on these factors, ‘Viewpoint, Brazil in Focus’ predicts that the
Brazilian Investment Beats Crisis
Obelisk International News, Marbella, Spain, October 24 2011. With most of Europe in financial and economic straits, Brazil beckons as the place for investment opportunities. The country is well set to weather the global crisis and may even benefit from it, a huge plus for Brazilian investments. Based on Moody’s latest comments on the Brazilian economy, the Financial Times (FT) blog beyondbrics claims Brazil is the best place to beat the

All 5 Releases

More Releases for Brazil

Wine in Brazil
Latest Report on Wine in Brazil Similar to other alcoholic drinks, wine saw a total volume decline in 2016, with sales falling by 3%. Although this decline was slower than that seen in the previous year, of 4%, it is clear that the negative economic situation continued to affect consumers’ demand for wine. Since it is perceived by many as a non-essential product, other products and types of alcoholic drinks seemed
Alcoholic Drinks in Brazil
Latest Report on Alcoholic Drinks in Brazil Total volume sales of alcoholic drinks continued to decline in Brazil in both the on-trade and off-trade channels in 2016. Consumers had less available income; therefore were forced to make more rational decisions on what to purchase, taking into consideration their budget and the necessity of each product. For this reason, consumption frequency reduced considerably in almost all categories, and also a downgrade to
Brazil Juice Industry
Brazil Juice Industry Juice in Brazil was directly affected by the unstable economic situation and consumers’ shrinking disposable incomes. After registering a series of double-digit growth rates in off-trade volume terms earlier in the review period, the category registered a flat performance in 2015 and grew by just 2% in 2016. The two most important categories within juice in off-trade volume terms, nectars and juice drinks (up to 24% juice), faced
Brazil: Country Intelligence Report
Brazil: Country Intelligence Report Summary "Brazil: Country Intelligence Report", by GlobalData provides an executive-level overview of the telecommunications market in Brazil today, with detailed forecasts of key indicators up to 2021. Published annually, the report provides the detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband, and mobile, as well as a review of key regulatory trends. SAMPLE REPORT: GlobalData
Packaged Water in Brazil
ReportsWorldwide has announced the addition of a new report title Packaged Water in Brazil to its growing collection of premium market research reports. Packaged Water in Brazil industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Synopsis: Essential resource
Airlines in Brazil 2017
ReportsWorldwide has announced the addition of a new report title Airlines in Brazil 2017 to its growing collection of premium market research reports. Airlines in Brazil industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Synopsis: Essential resource for top-line data