Current Technological Advancements on Global Social Media Analytics Market Analysis & Technological Innovation by Leading Industry Experts by 2022.
Increase in number of social media users, rise in expenditure on analytics, and growth in market strategies & competitive intelligence are expected to drive the growth of the global social media analytics market. In addition, factors such as increase in cloud adoption and high rate of deployment in SMEs are expected to provide lucrative opportunity for the market growth. However, lack of skilled expertise and complexities in analytical workflow hamper the growth of the social media analytics market.
In 2014, customer behavioral analysis segment accounted for the maximum revenue share in the overall applications of social media analytics market. This is due to the increase in rivalry paired with the need for effective brand promotion, which drives the requirement of customer behavioral analysis. In addition, marketing management segment is expected to witness the fastest growth at CAGR of 30.9% during the forecast period.
Download report sample at: https://www.alliedmarketresearch.com/request-sample/1929#utm_source=as_opr
The retail sector dominated the global social media analytics market in 2014 due to various advantages of social media analytics such as increase in brand awareness, better connection with audiences, creating hype around products, reduced gaps in the sales cycle. Furthermore, other end user segment is anticipated to grow at a CAGR of 30.1% during the forecast period (2016-2022).
Social Media Analytics Market Report, published by Allied Market Research, forecasts that the global market was valued at $1,269 million in 2014 and is projected to reach $9,383 million by 2022, growing at a CAGR of 29.2% from 2016 to 2022. The retail sector segment dominated the total end-user market in 2014.
For purchase enquiry at: https://www.alliedmarketresearch.com/purchase-enquiry/1929#utm_source=as_opr
Asia-Pacific is estimated to grow at the fastest rate due to increase in the adoption of social media analytics industry and extensive growth rate in China, Japan, Philippines, and India pertaining to the increase in number of social media users and flourishing retail sector.
The key players profiled in the report include Oracle Corporation, Adobe Systems, Inc., IBM Corporation, SAP SE, Netbase Solutions, Inc., Hootsuite Media, Inc., Tableau Software, Crimson Hexagon, SAS Institute, and Salesforce.com Inc.
Complexities in Analytical Workflow
Social media analytics companies face discrepancies in analytical workflow owing to high implementation efforts and requirement of significant technical expertise. Furthermore, data analysis and customization is highly complex and time-consuming. This is a major hindrance that impedes the growth of the overall market.
Access full summary report at: https://www.alliedmarketresearch.com/social-media-analytics-market#utm_source=as_opr
High Rate of Adoption in SMEs
Small businesses increasingly adopt social media analytics owing to the availability of specifically designed cheaper tools. In addition, the growth in awareness of analytics for competitive advantage and better efficiency has created a growth avenue for social media analytics in SMEs.
Increase in Cloud Adoption
A large number of organizations are already using cloud or planning to do so and this is expected to result in the exponential growth of the market. It has been observed that while startups or small companies quickly adopt cloud, large enterprises are more cautious to migrate to cloud. One of the biggest concerns that hinders the adoption of cloud for an enterprise is data security. Despite such concerns, the adoption of cloud is increasing at a fast pace due to the obvious benefits of flexibility and cost that it offers over the legacy systems. Increase in adoption of cloud is an opportunity for growth of the global social media analytics market.
Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.
5933 NE Win Sivers Drive
#205, Portland, OR 97220
Toll Free: +1-800-792-5285
Hong Kong: +852-301-84916
India (Pune): +91-20-66346060
This release was published on openPR.
Permanent link to this press release:
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Current Technological Advancements on Global Social Media Analytics Market Analysis & Technological Innovation by Leading Industry Experts by 2022. here
News-ID: 1586199 • Views: 410
More Releases from Allied Market Research
North America Geogrid Market 2020 Segmentation, Demand, Growth, Trend, Opportuni …
According to the report published by Allied Market Research, the North America geogrid market generated $282.0 million in 2019, and is estimated to reach $408.25 million by 2027, registering a CAGR of 7.0% from 2020 to 2027. The report offers an extensive analysis of changing market dynamics, key winning strategies, business performance, major segments, and competitive scenarios. Surge in infrastructure development activities across the U.S. and Mexico and superior physical properties
Intravenous Immunoglobulin (IVIG) Market 2020 In-Depth Analysis of Industry Shar …
Global intravenous immunoglobulin market accounted for $8,995 million in 2017, and is projected to reach $15,964 million by 2025, registering a CAGR of 7.5% from 2018 to 2025. Immunoglobulin (Ig) is a plasma-derived product, which is obtained from the serum of healthy donors. The isolated plasma product is clinically treated and purified to Ig, which can be further used in the treatment of patients with antibody deficiency. Intravenous immunoglobulin (IVIG) finds
Asthma and COPD Drugs Market Is Expected to Witness a Steady Growth by 2026
"Asthma and COPD Drugs Market by Disease and Medication Class - Global Opportunity Analysis and Industry Forecasts, 2014-2022", projects that the global market for Asthma and COPD Drugs was valued at $38,960 million in 2015 and would reach $50,359 million by 2022, registering a CAGR of 3.7% from 2016 to 2022. Asthma segment dominated the market in 2015 and expected to continue its dominance throughout the forecast period. North America
Synthetic Biology Market in Global Industry by Top Companies, Type and Applicati …
Global Synthetic biology market is forecast to reach $38.7 billion by 2020, at a CAGR of 44.2% during the forecast period (2014 - 2020). Europe occupies largest share in the global market and would hold-on to its position throughout 2020. However, Asia Pacific is the fastest growing market with a CAGR of 46.4% from 2014 - 2020. Read Full Report @ https://www.alliedmarketresearch.com/synthetic-biology-market Synthetic biology is at a nascent stage and has recently
More Releases for Social
Very social, but not just social media
Which channels are customers’ favourites when it comes to sharing good experiences? By: Graham Ede, Yonder Digital Group “Twice as many people tell others about bad experiences as opposed to the good ones” do you believe in this old adage? If so, you would not be alone, however, latest research commissioned by Yonder Digital Group reveals this common perception is in fact not true. A key game-changer has been the rise of
“Social & Savvy”
It’s almost 2017! A brand new year is fast approaching and let us help you make it memorable. Celebrate New Year’s Eve with Hotel Marine Plaza as you get “Social & Savvy”! Enjoy our Themed New Year Party with snacks and chilled cocktails. Groove to the beats of the DJ . Dance Performance by dance squads at Allamanda terrace. Live band with soft music building up in a class of its own moving
Music Making Becomes Social
Tonition, a social network and market place for music makers, has been founded on Dec 14th in Berlin, Germany. Tonition is home to all individuals engaged in the creation and production of music – from rookie to experienced professional. The location-based service enables users to find like-minded individuals for their music activities. Users can show their music related skills, experience and interests in their profile. In a second step Tonition will
Cincinnati IS Social: A Social Media Infographic
CINCINNATI, OH, June 29, 2012 -- Want to know just how social media savvy Cincinnati is? We scoured the web for statistics and data to show that Cincinnati is indeed a very social city. The full infographic was created by Boot Camp Digital and can be found at www.bootcampdigital.com/cincinnati-social-media-infographic and is free to share and use. Mashable’s Social Media Day is set for June 30, and Cincinnati has a
Social Media Optimization Services
To sustain and vie in the markets, every business must ascertain and apply all the latest innovative methods and technologies and it is applicable equally in the field of advertising besides promotion and one such strategy and technology offered by SEO Step offer is Social Media Optimization. In several ways, it is the reminiscent of viral marketing where a website is made to gain popularity through word of mouth produced with
Levert Marketing Goes Social
Hamilton, Ontario - August 14th 2008 - Levert Marketing, a Canadian Internet marketing company specialized in social media marketing, PPC management and SEO services announces the extension of its business to the most popular online social networks. Since launching its new corporate website last June, the Internet marketing company from Hamilton, ON has been working on solidifying its online presence and is now taking another step forward going social. Since the beginning