Portrait Software Awards T-Mobile Austria ‘Uplift Award’, Recognizing Outstanding Achievement in use of Incremental Modeling
Loyalty World Conference and Exhibition; London – November 16, 2010 - Portrait Software, a leading provider of customer interaction optimization software and now a part of Pitney Bowes Business Insight (PBBI), today presented Christian Reder, Marketing Analyst at T-Mobile Austria GmbH, with the Portrait Software 2010 “Uplift Award” at the Loyalty World Conference. The Uplift Award honors companies which have demonstrated innovative use of uplift modeling techniques to achieve outstanding incremental results in marketing campaigns.
T-Mobile Austria was selected as the recipient of the award for its use of uplift modeling techniques within its proactive retention programme. It showed that it was possible to better target retention campaigns to reduce churn by 2.4 percentage points and achieve a double-digit reduction in targeting volume at the same time. This new accuracy in targeting has allowed T-Mobile to focus on the profitability of saving each individual customer.
“Portrait Uplift Optimizer has automated much of the modeling process for T-Mobile,” commented Christian Reder, Marketing Analyst, T-Mobile Austria GmbH. “It used to take weeks for our internal team to create a new model. Now it takes days, and this allows us to use the technique on many more campaigns. We have surpassed our results expectations for this campaign, and seeing the effectiveness of modeling on incremental gains rather than all responses, we will be expanding our use of Uplift to other areas of marketing. We appreciate this recognition of our team’s work and achievement and look forward to a continued partnership with Portrait Software.”
“We are delighted to honor T-Mobile with this outstanding achievement award,” says Luke McKeever, CEO, Portrait Software. “Christian and his team colleagues have set a precedent with their strategic use of Portrait Uplift Optimizer and the retention results they have achieved so far this year. Christian is a dedicated analytics leader who has sought to improve the efficiency and effectiveness of T-Mobile’s marketing by focusing on the true incremental impact of its campaigning – looking to target campaigns based on a prediction of lift, not just to measure lift after the campaign.”
Portrait Uplift Optimizer enables companies to produce results that are above what may have been achieved with any other modeling tool and Portrait Software looks forward to announcing future winners of this competitively-fought achievement award.
The Portrait Software Uplift Award
The Uplift Award is an annual achievement award given by Portrait Software to a company that demonstrates innovative, strategic, creative use and application of uplift modeling in their marketing organizations. Outstanding incremental increases in customer retention and revenues, and reduced marketing costs are among the criteria on which candidates are judged. Awarded for the first time in 2009, the Portrait Software Uplift Award will be given to a single recipient annually. For information about the 2011Uplift Award program, please visit http://www.portraitsoftware.com/upliftaward
About Portrait Software
Portrait Software is now part of Pitney Bowes Business Insight (PBBI).
Portrait Software enables organizations to engage with each of their customers as individuals, resulting in improved customer profitability, increased retention, reduced risk, and outstanding customer experiences. This is achieved through a suite of innovative, insight-driven applications which empower organizations to create enduring one-to-one relationships with their customers.
Portrait Software was acquired in July 2010 by Pitney Bowes to build on the broad range of capabilities at Pitney Bowes Business Insight for helping organizations acquire, serve and grow their customer relationships more effectively. The Portrait Customer Interaction Suite combines world leading customer analytics, powerful inbound and outbound campaign management, and best-in-class business process integration to deliver real-time customer interactions that communicate precisely the right message through the right channel, at the right time.
Our 300 + customers include industry-leading organizations in customer-intensive sectors. They include 3, AAA, Bank of Tokyo Mitsubishi, Dell, Fiserv Bank Solutions, Lloyds Banking Group, Merrill Lynch, Nationwide Building Society, RACQ, RAC WA, Telenor, Tesco Bank, T-Mobile Austria, Tryg and US Bank.
Pitney Bowes Business Insight (PBBI) is a division of Pitney Bowes Inc. (NYSE: PBI).
125 Summer Street
Boston, MA 02110, USA
This release was published on openPR.
Permanent link to this press release:
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Portrait Software Awards T-Mobile Austria ‘Uplift Award’, Recognizing Outstanding Achievement in use of Incremental Modeling here
News-ID: 152338 • Views: 1530
More Releases from Portrait Software
Call Centers Becoming Profit Centers, According to Portrait Software Research
Stronger integration of customer data, online customer service and company brand values seen as critical for turning large B2C call centers into revenue generators Boston, October 19, 2010 – Large business-to-consumer (B2C) organizations are shifting the focus of their call centers to become revenue generators rather than simply answering customer queries or executing transaction requests, according to research findings unveiled today by Portrait Software, a leading provider of customer interaction
RACQ revitalizes member interaction platform with Portrait Software
Software to deliver cost savings of over a$6 million Henley-on-Thames, 7 October 2010 - Portrait Software, a leading provider of customer interaction optimization software and now a part of Pitney Bowes Business Insight (PBBI), today announced that The Royal Automobile Club of Queensland Australia (RACQ) has chosen it as the technology platform for RACQ’s Member Relationship Management (MRM) Program. According to RACQ, the technology refresh and resultant efficiency improvements are
Portrait Software to Reveal how Incremental CRM Technology improves Up sell, Cro …
Henley-on-Thames, UK – July 26, 2010 - Portrait Software, a leading provider of customer interaction optimization software and now a part of Pitney Bowes Business Insight (PBBI), will showcase how intelligent analytic solutions can enhance existing customer interaction strategies at the upcoming CRM Evolution 2010 Conference and Expo. The event will take place August 2-4, 2010 at the New York Marriot Hotel in New York City. Leading Portrait’s presence
Call me, the Danish Mobile Communications Company, Selects Portrait Software to …
Boston, MA – 20 July, 2010 - Portrait Software, a leading provider of customer interaction optimization software and now a part of Pitney Bowes Business Insight (PBBI), today announces that the Danish mobile communications company, Call me, has selected Portrait Campaign Manager (PCM)* to improve return on investment from email-driven campaigns. Call me has been using PCM for all email-driven campaigns since the start of May and plans to deploy PCM
More Releases for Uplift
Declining Fertility Rates to Uplift Global Infertility Treatment Market
Infertility treatment is increasingly gaining popularity among male and female population across the globe who are unable to conceive or reproduce naturally. A continual shift toward sedentary lifestyle, rise in physical inactivity, excessive consumption of alcohol, smoking, stress, delayed pregnancy, improper fetal care, rise in prevalence of obesity and diabetes and others may increase the issues associated with natural reproduction and infertility. This increases the preference of patients to opt
An Elevated Experience With IPEVO Uplift - Multi-angle Arm for Smartphones
The key leader in education technology, IPEVO, has just announced the newest addition to their creative solutions lineup, The IPEVO Uplift Multi-angle Arm for Smartphones. With Uplift, you can hold up your phone, without literally holding up your phone. Whether you’re using your smartphone as a document camera or webcam, IPEVO Uplift is the perfect fit for the job. The simple yet sophisticated design of Uplift was built with one
Potato Starch Market: Applications in Textile & Food to Uplift Market Performanc …
Potato starch is used in various ready-to-mix and ready-to-eat products, such as baked goods, curry, and dessert mixes. It finds various applications in convenience food products, and the growing consumption of convenience food across the globe is expected to drive the growth of the potato starch market in near future. Global revenue from potato starch market was around US$ 5,000 Mn in 2017 and is expected to expand at a
Potato Starch Market: Applications in Textile & Food to Uplift Market Performanc …
According to the latest market report published by Transparency Market Research titled “Potato Starch Market’: Global Industry Analysis and Forecast 2018-2026”, the revenue generated from potato starch market has been estimated to be valued over US$ 5,000 Mn by 2018 end, which is projected to increase at a CAGR of 4.6% during the forecast period (2018-2026). Request to view Sample Report: https://www.transparencymarketresearch.com/sample/sample.php?flag=S&rep_id=22961 The global textile industry is expected to witness significant
Uplift your mood with “Magic” by the star Bl3ss3d on SoundCloud
Music is influential and good for most of the people. The propelling type of thing will enlighten your mind like crazy. The oomph factor and the stunning lyricism will make you feel wow. In this sphere appears the great musician Bl3ss3d with his appealing music “Magic”. The systematic energy and the soulful lyrics will make you feel wow. The basic thing to uplift your mind will take you to different
Facial Injectable Market Application: Facial Surgery, Facial Uplift
Learning Objectives: • To provide detailed analysis of the market structure along with forecast for the next 10 years of the various segments and sub-segments of the Facial Injectable market • To provide insights about factors affecting the market growth • To analyze the Facial Injectable market based on various factors- price analysis, supply chain analysis, porters five force analysis etc. • To provide historical and forecast revenue of the market segments and sub-segments with respect