Press release
Tomorrow People boosts commercial leasing opportunities for Westfield London
Westfield London has called on the expert programming and development services of Tomorrow People to develop a web portal that would showcase the iconic shopping centre in West London.Westfield London is already an undisputed retail and tourist destination in London, having attracted 23 million people in its first year alone. Home to over 275 shops and over 50 restaurants, the commercial leasing opportunities are enormous – and Westfield commissioned Tomorrow People to create a bespoke online presentation that would showcase this architecturally stunning retail space to its potential clients.
Working in partnership with an agency that delivered design and video, Tomorrow People built the online portal, developed all of the programming, and created a content managed online presentation that could give Westfield’s potential clients a comprehensive, virtual experience of the development.
Bill Giouroukos, Director of Operations, Westfield, said: “In a hugely competitive market place it is essential to use innovative and visually impactful marketing material. The system, developed by Tomorrow People, allows us to create bespoke presentations which feature interactive video, specifically targeted to each client to demonstrate the opportunities which exist within our sales and commercialisation space.”
Highlighting opportunities for event space, digital screens and suspended media, the CMS build gives Westfield ultimate freedom to customise presentations specific to each client or sector. Each bespoke version is assigned a unique URL, login and password, and has been designed to accommodate individual graphics, statistics, and case study information specific to each target client. In effect, each company can see the retail space exactly as it would appear with their branding.
Deep linking is set up to drive clients to specific sections of the presentation, and the Westfield sales team have the option of providing the presentation on DVD and/ or making it viewable online. The build uses Flash, Action Script 3 and is fully XML database driven, and every page on the site has full Google Analytics tracking to monitor detailed visitor statistics.
As visitors journey through the web portal, full details of the commercialisation space are revealed, including interactive floor plans for the ground and first floor, video walkthroughs and interactive 360 panoramic videos. Each video walkthrough has a sub navigation menu, which allows user to see the whole view, or jump to a video pause point to view a number of masked areas highlighting the specific commercialisation opportunities available.
Users can click on each masked area for more details, and a second slide provides technical information, costs and contact details, with a thumbnail image that they can double click to maximise.
Adidas, Lego, Loreal, Jaguar, Marks & Spencer, Marriott and Sony PlayStation are amongst the distinguished list of brands that have already leased commercial space at Westfield London, and given the powerful online sales tools Tomorrow People has helped to create for Westfield London, this world-class shopping centre is sure to attract many more retail savvy clients.
About Tomorrow People
Tomorrow People is a design and marketing consultancy based in Birmingham. The company specialises in providing design, marketing, programming and development innovation for clients that include Westfield Shoppingtowns, Crosby Homes, Highcross Leicester, The Open University, Thomson Holidays, and QlikView.
www.tomorrow-people.com
Tomorrow People
201 Rhubarb, 25 Heath Mill Lane, Birmingham, B9 4AE.
Sookie Shuen
PR Officer
0121 753 4499
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Tomorrow People boosts commercial leasing opportunities for Westfield London here
News-ID: 146764 • Views: …
More Releases for West
Exciting Opportunities to Work with West LA's Finest: West LA Computer Expert
Image: https://www.globalnewslines.com/uploads/2025/01/1736345552.jpg
Welcome to West LA Computer Expert: You're in good hands!
Join the Leading Force in Computer Repair and Support
West LA Computer Expert, a renowned name in the technology sector, is thrilled to announce exciting opportunities for individuals and small businesses to work with the best in the industry. Known for its exceptional same-day computer repair and support services, the company is expanding its versilility to meet growing demand.
With…
West LA Computer Expert: Trusted Provider of PC and Network Support in West Los …
Offering Comprehensive Computer Repair and Website Design Services
West LA Computer Expert, a highly acclaimed 5-star company, is proud to announce its readiness to tackle all types of PC and network support issues for residents and businesses in the West Los Angeles area. Known for its same-day computer repair and support services, the company continues to expand its offerings to meet the evolving needs of its clientele.
With a reputation built…
DictaTeam goes West
Dublin, Ireland / Westerkappeln, Germany: April 24th 2012 – The Irish dictation specialist Finlay Digital Solutions Ltd., Dublin / Cork / Belfast / London, will represent the Smartphone-App voice recording software developer DictaTeam UG from Westerkappeln, Germany, on the irish and british market. As a distributor, Finlay Digital Solutions will offer DictaTeam’s worldwide well renowned dictation and voice recording solution family dictate on demand to value added resellers and end…
“Go West” – Mox boosts Sales Power on US West Coast
Expansion of US-Team increases presence in biggest calling card market in the world
Ratingen, Germany, December 1st 2008 – In November 2008 Mox Telecom welcomed Mr. Bjoern Risse who has been supporting the US Sales Team since. Mr. Risse, who draws on vast Sales experience in both, the Telecommunications – and the Prepaid sector, will set the stage for further promotion of Mox products in the US.
After the success of its…
Santa Goes West
SAN ANTONIO – This December, Enchanted Springs Ranch invites families to celebrate the holidays the Old West way at its annual Cowboy Christmas.
Vicki Schmidt, co-owner of Enchanted Springs Ranch with her husband Steve, calls the event a chance for guests to see the Old West in a new way. “We’re going to have the whole place decorated,” she says. “Imagine spending the holidays in an authentic Old West town…
West End Comes to West Coast - Bat Boy Lands in San Pedro
The Relevant Stage Theatre Company is the first authorized company to get permission from the authors, in cooperation with licensing from Dramatists Play Service to produce the 2004 London/Toronto revival of BAT BOY THE MUSICAL in the United States. This production of BAT BOY has numerous changes to the script and music not reflected in the Off-Broadway soundtrack. One notable change is the inclusion of a new song,…
