Red Yeast Rice Market Expansion Projected to Gain an Uptick During 2018 to 2028

Red Yeast Rice Market- Overview

Red yeast rice is used as both food and medicine. It is prepared by fermenting a type of yeast called Monascus purpureus over red rice. The red yeast rice mixture is mainly utilized as a medicinal product as it contains compound monacolin K that appear to lower the cholesterol levels. The monacolin K is the same ingredient that is used in the prescription of cholesterol-lowering drug lovastatin. The powdered red yeast rice mixture is a dietary staple and has been used in traditional Chinese medicine. The red yeast rice is also available as an oral supplement. It is used to lower cholesterol, improve blood circulation, digestion and lower the risk of heart disease.

If the process of culturing red yeast rice is not carefully controlled, then the substance names Citrinin has been formed, which on dietary supplement can cause Kidney failure. The non-consultant diet of red yeast rice can cause abdominal discomfort, heartburn, acidity, headache, dizziness and others.

Red Yeast Rice Market Dynamics

The red yeast market is primarily driven due to its key application as a health product and food additives. The therapeutic application of red yeast rice is increasing its demand and contributing towards the market growth, as it contains monacolin K, which is the main substitute for the cholesterol-lowering drug lovastatin. Also, the demand for red yeast rice market is increasing more in some specific region where it is being used as food additives. Also, the availability of the red yeast rice with the regional suppliers and retail stores will enhance its demand and market growth of red yeast rice. But the side effects of the red yeast rice market is lowering its demand. Some red yeast rice products contain a contaminant called citrinin, which can cause kidney failure.

According to U.S. Food and Drug Administration (FDA), some of the red yeast rice products contain more than trace amounts of monacolin K, which is an unapproved new drugs. So it cannot be sold legally as a dietary supplements. Surely affecting the sales of red yeast rice market.

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Red Yeast Rice Market- Regional Analysis

The red yeast rice market is divided into seven regions: North America, Europe, Latin America, Asia Pacific excluding Japan (APEJ), Japan and the Middle East and Africa (MEA). China is the most prominent region for the red yeast rice market as it also used as a food additive in this country, followed by the U.S. The number of the consumers in Asia region is more as compared to the other regions. The demand for red yeast market is also increasing in North America regions as well. The other regions including the Latin America, Europe, Middle East and Africa show significant growth in the market for red yeast rice.

Red Yeast Rice Market- Key Segments

On the basis of application type, red yeast rice market is segmented into:

Pharmaceutical
Herbal Supplement
Dietary supplement
Functional food
Cosmetics
Others
According to the types, red yeast rice market is segmented as:

Capsule & tablet
Powder extract
Liquid
On the basis of sales channel, red yeast rice market is segmented as:

Supermarket
Specialty store
Pharmaceutical stores
E-commerce websites
Other retail format
Red Yeast Rice Market- Key Manufacturers

The red yeast rice is usually sold through third-party online channels. Some of the key players of red yeast rice market includes, Sundown Naturals, Qingdao BNP Co. Ltd., Puritans Pride, Zhejiang Sanhe Bio-tech Co Ltd., Now Health Group Inc., Zenith Food Solutions Private Limited., Solgar Inc.,  Jarrow Formulas, Weider Global Nutrition, Wakunaga Pharmaceutical Co. Ltd., Setu Counter Cholestral, BioScience Nutrition, Nutraceutical Corporation and many others

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Red Yeast Rice Market- Competitive Analysis

The competition in the red yeast rice market is at a moderate rate as the demand is stagnant in the global market. The competition in the market is between the retail suppliers, distributor and the third-party online channels. The product is easily available on these online channels at a good price with a variety of products and home delivery option. The consumer are more attracted to buy products from these channels creating competition in the red yeast rice market.

This analytical research study imparts an all-inclusive assessment on the market, while propounding historical intelligence, actionable insights, and industry-validated & statistically-upheld market forecast. Verified and suitable set of assumptions and methodology has been leveraged for developing this comprehensive study. Information and analysis on key market segments incorporated in the report has been delivered in weighted chapters. A thorough analysis has been offered by the report on

Market Dynamics
Market Size
Market Segments
Demand & Supply Trends
Current Issues and Challenges
Companies and Competitor Landscape
Value Chain
Technology
Regional Segments Analyzed Include

North America (U.S., Canada)
Latin America (Mexico. Brazil)
Western Europe (Germany, Italy, France, U.K, Spain)
Eastern Europe (Poland, Russia)
Asia Pacific (China, India, ASEAN, Australia & New Zealand)
Japan
Middle East and Africa (GCC, S. Africa, N. Africa)
Compilation of authentic and first-hand intelligence, insights offered in the report are based on quantitative and qualitative assessment by leading industry experts, and inputs from opinion leaders & industry participants around the value chain. Growth determinants, macroeconomic indicators, and parent market trends have been scrutinized and delivered, coupled with the market attractiveness for each market segment encompassed. Qualitative impact of growth influencers on the market segments across regions has also been mapped by the report.

Highlights from the Report

Elaborated scenario of the parent market
Transformations in the market dynamics
Detailed segmentation of the target market
Historical, current and forecast market size based on value and volume
Latest industry developments and trends
Competition landscape
Strategies adopted by the market players and product developments made
Potential and niche segments, along with their regional analysis
Unbiased analysis on performance of the market
Up-to-date and must-have intelligence for the market players to enhance and sustain their competitiveness

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