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A Comprehensive Study exploring Healthcare Gamification Market | Key players Microsoft, Mango Health, Nike, Pact, Akili Interactive, Welltok, Inc., COG, Reflexion Health

07-25-2018 11:58 AM CET | Health & Medicine

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Healthcare Gamification

Healthcare Gamification

Healthcare gamification market, endorsed with a plethora of conventional and offbeat applications in the medical space, undoubtedly stands at a point where it is set to witness tremendous gains in terms of profitability and recognition in the coming years. In the face of stagnant healthcare budget, healthcare giants, of late have been constantly combating with severe pricing pressure, the prime factor that has driven gaming theory integration in the business model. With the technological ubiquity and excessive accessibility, games that once required expensive specialized equipment can now be developed using comparatively economical off-the-shelf techniques.

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Another profound factor that has proliferated healthcare gamification industry growth is the consequential transformation from volume to value based approach in the healthcare business model. The presence of strong regulatory groundwork, advent of new technologies, and subsequent emergence of fierce competitive arena have collectively brought forth a slew of complexities for healthcare giants. The realm of healthcare gamification has proved to be one of the most optimal territories seamlessly integrating gaming engineering to enhance healthcare delivery and personalized care.

Healthcare gamification market outlook has been undergoing a combinational explosion, where growing clinical professionals’ interest in gaming technology, declining technological costs, and above all increasing understanding about what makes health games work, are collectively revolutionizing the healthcare dynamics.

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In the light of rapidly changing healthcare landscape, pharmaceutical investors are highly optimistic and are betting big in healthcare gamification market. Pfizer Incorporation, the American pharmaceutical giant has recently made to the headlines with its modification of popular sandbox game, Minecraft. Launched at the National Hemophilia Foundation’s annual day, this updated app, dubbed as Hemocraft, reportedly, was developed in collaboration with Drexel University’s Entrepreneurial Game Studio researchers and other members of Hemophilia community. As per reliable sources, the company has brainstormed this educational tool to educate the kids about its hemophilia treatment plan by means of a fun-gaming atmosphere.

Company profiled in this report based on Business overview, Financial data, Product landscape, Strategic outlook & SWOT analysis:

1. Mango Health
2. Reflexion Health
3. Cohero Health
4. Respond Well
5. Pact
6. HubBub Health
7. Cog Cubed
8. Akili
9. Synandus
10. Ayogo Health
11. Bunchball
12. Fitbit
13. Microsoft Corporation
14. Nike, Inc.
15. EveryMove, Inc.
16. JawBone
17. Rally Health, Inc.
18. Strava, Inc.
19. SupperBetter, LLC
20. Under Armour, Inc.
21. Welltok, Inc.
22. Audace
23. Virtual Heroes
24. Barry Richards
25. Virtual Heroes
26. Lissa
27. MedSqr LLC
28. Hope Labs
29. Brain Resource
30. Cogstate

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