Rosenkranz-Elektronik GmbH continuing on course of expansion

Rosenkranz-Elektronik GmbH - the largest supplier of used Electronic Test & Measurement equipment in Europe expands his expertise by opening his own auction house for industrial auctions as well as buying up complete insolvent companies and assets of the electronic industry.

Rosenkranz-Elektronik GmbH, founded in 1951 with its head office in D-64295 Darmstadt, disposes of probably the most extensive European inventory with more than 10.000 T&M in stock.

Since 2004 the company works together with Agilent Technologies as „European Trade-in partner“, i.e. taking back used devices of all manufacturers for a guaranteed price and delivering brand new Agilent devices.

Now the company extends its purchase and sales offer with the opening of its own auction company called "RKE Auctions" for industrial auctions.

Furthermore the buy-up of large lots extends electronic measuring instruments. “RKE Auctions” offers fair and guaranteed negotiated prices also for pick- and place machines, climatic- and temperature-chambers and microscopes and many more against immediate payment - a real alternative to the usual industrial auctioneers which generally works as an agent for the seller with an unknown sales revenue.

“RKE Auctions” is your partner for reducing revenue-risk and for successful factory clearances.

The decision of Rosenkranz -Elektronik GmbH follows under the management of the Axel Rosenkranz to a long-lasting demand of the electronic industry, under the slogan:

WITH ROSENKRANZ YOU KNOW WHAT YOU GET : „Guaranteed price and immediate cash"

Rosenkranz Elektronik was founded in 1951 when the father of the today's company owner, Axel Rosenkranz, was trading with metals. A few years later the inventory has changed to tools and machineries for the private as well as for the professional market. Middle of the 60's the demand of tools and machinery was going down and the inventory has changed again. The T&M market was born in Germany.
Rosenkranz Elektronik was one of the first companies which was able to deliver a wide range of used and refurbished T&M instruments offered by military installations or different government divisions in Germany and the U.S.
At this time nobody had an imagination how this market will develop in the future. The first customers were members of amateur radio clubs that had now the possibility to change their old material to professional equipment in well-tested condition and cosmetically good shape for an acceptable price.
Industrial companies and government-supported universities preferred to buy used instruments for special projects instead of investing a lot of money for new equipment. Rosenkranz Elektronik was able to support universities and high-schools as well as the industry with quality used T&M products from brand names like AGILENT/HEWLETT PACKARD, TEKTRONIX, WAVETEK, ROHDE & SCHWARZ, FLUKE, PHILIPS, ACTERNA, KIKUSUI, ANRITSU, HITACHI, LEADER and many more.
Because of expansion reasons it was necessary for Rosenkranz Elektronik GmbH to build a new facility in 1986. Since 1996 the company form changed into Rosenkranz Elektronik, which makes it more effective to do business all over the world.
In 2004 Rosenkranz Elektronik GmbH signed a contract with the biggest manufacture in the T&M equipment business, Agilent Technologies, to become the Sourcing partner for their Certiprime models as well as the European Trade in Partner for “Buy Back deals” of used Test&Measurement equipment from the industry. This increases their worldwide sales of their new products. Due to the fact that Rosenkranz Elektronik GmbH was very successful Agilent Technologies decided to involve us into the worldwide Trade ins from China, Mexico, U.S.A. etc. to name only a few.
In the same year Rosenkranz Elektronik GmbH signed an Asset Management contract with EPCOS including repair, refurbishment and calibration of their T&M equipment they have in use.

Beginning of 2006 Rosenkranz Elektronik GmbH signed the biggest contract in their company history to buy all of the Assets of the Siemens Mobile Manufacturing Branch in Hungary with approx. 70 truckloads of T&M equipment and production lines including Pick and Place machines, Chambers etc.
In combination with our existing customer database, sales to other dealers, end-users and via industrial auctions the remarketing of this equipment was fulfilled by end of 2006. Again Rosenkranz Elektronik GmbH has to expand into an 1500 square meter warehouse approx. 2 miles away from their Headquarter to store the growing inventory and sell also manufacturing equipment beside the T&M equipment. A new Rack system has been installed in February 2007 to make it possible to store up to 1500-2000 pallets which was necessary because the old system of Rosenkranz Elektronik GmbH was running out of space.
In January 2007 Rosenkranz-Elektronik signed a general contract of the Asset Management for the German Telecom and T-Com to remark or scrap their used T&M equipment and industrial Assets.
Beside the Asset Management, Industrial Auctions etc. today the company is the No.1 European leader for used and refurbished T&M equipment with more than 10.000 instruments available direct from stock. With European and overseas representatives Rosenkranz Elektronik GmbH has a direct access and sales force all over the world.

ROSENKRANZ-ELEKTRONIK GMBH
Gross-Gerauer-Weg 55
D-64295 DARMSTADT-GERMANY
Attn:Axel Rosenkranz
info@rosenkranz-elektronik.com

This release was published on openPR.