openPR Logo

Press Photo definition


Photo (© TIMDAVIDCOLLECTION / Fotolia.com)

Photo (© TIMDAVIDCOLLECTION / Fotolia.com)

The press photo is one of the most important things that you can do for your image when you are in the public eye. The press photo is an important tool for everyone from corporate executives to movie stars. But you have to understand what makes a good press photo in order to use this tool effectively. We’ll discuss exactly what a press photo is and how it is used in this article.

The Typical Press Photo

A typical press photo depends upon the person being presented. Executives often have photos of themselves in expensive suits, sometimes holding giant checks. You definitely want to avoid typical photos like this. Instead, use a good photographer with a track record of creating winning photos for business people, actors or whatever industry you are in.

The Uses of a Press Photo

There are many things that a press photo is used for. One of the most common uses is on the back of a book jacket, if the person in the photo has written a book. However, a press photo can be used for many things. Basically, any time that a photo will be used by the press, and you have the opportunity to provide that photo yourself, you want it to be a great press photo. You can also use it for company newsletters, biography pages on your website, social media profiles and much more. You’ll find plenty of ways to use a press photo once you have a good one.


German

Press releases

Aitan Announces Release Date For New EP Top Of The World, Releases New Single Nothing Without You.
Feb 29, 2011 – Los Angeles, CA – Pop / Rock artist Aitan has announced a March 8, 2011 release date for his new studio EP Top Of The World. Aitan worked on Top Of The World with producer Stewart Cararas (Katie Cole, All Time Low, American Idol) in his
Bristol academics claim Branson's prize
Scientists at the University of Bristol have cracked climate change. Less than a month into Richard Branson's five-year competition, academics will take their winning idea to Virgin Earth and walk away with a cool $25 million. The solution, published online by The Journal of Unlikely Science, is remarkably simple, requiring
St. Andrew Announces New EP No Man’s Land For A September 27, 2011 Release.
Aug 24, 2011 – Los Angeles, CA – Pop/Rock artist St. Andrew recently finished up work on his new EP entitled No Man’s Land with producer Jesse Berent and mixer Brian Paturalski (Britney Spears, Outkast). A digital release date for the EP has been set for September 27, 2011. This
direct/Íslandsbanki hf (IS) - Magnus Bjarnason new Managing Director for the region of ISB Americas and Asia
Magnus Bjarnason new Managing Director for the region of ISB Americas and Asia - New postition increase focus on serving international clients - - Bjarnason: "Extending our reach and support our customers to new territories is key" - November 7, 2005 - Reykjavik/Shanghai/New York - Magnus Bjarnason has been appointed as
Emnos opens new branch office in the USA
Former Shoppers Optimum manager Holyk heads up the customer insight expert's office in Chicago Munich, Chicago – 16 February 2011 Following the company's burgeoning success on the U.S. market, Emnos GmbH – subsidiary of the Loyalty Partner Group – has decided to expand its international network. By opening a new branch office