Press Releases from Nielsen Catalina Solutions (2 total)
Nielsen Catalina Solutions Appoints John Stermer as Executive Vice President for …
Industry Veteran Takes Helm for Television Business Expansion
CINCINNATI (December 8, 2011) – Nielsen Catalina Solutions, a leader in measuring and improving advertising performance, has hired John Stermer to fill the newly created position of Executive Vice President for Business Development. Stermer is a marketing expert with a 35-year record of success in driving growth at the world’s largest consumer packaged goods (CPG) companies and retailers.
The strategic addition of Stermer,…
Nielsen Catalina Solutions Appoints Leslie Wood as Chief Research Officer
CINCINNATI (June 8, 2011) – Nielsen Catalina Solutions, a leader in measuring and improving advertising performance, has hired advertising analytics expert Leslie Wood to the newly created position of Chief Research Officer. The position, which reflects the expanding demand for the multi-platform “watch-and-buy” services of Nielsen Catalina Solutions, is effective immediately.
In her new role, Leslie is responsible for the overall research functions at Nielsen Catalina Solutions. This includes shaping the…
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