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Press Releases from Badgemaster (1 total)

Research Finds Staff Name Badges Raise Customer Satisfaction by 12%

New research carried out in three countries has found that in businesses and customer facing staff, something as simple as wearing a name badge can make a huge and immediate difference to customer satisfaction levels. Nottingham, UK,January 12, 2011 -- The study, carried out by mystery shopping and customer experience experts Shopper Anonymous found that when a range of businesses introduced name badges for all staff, customer satisfaction ratings rose by