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Press Releases from grapevine pr (1 total)

Press Releases: Dead or Alive?

The first thing most people associate with Public Relations is often a press release. And that is no surprise. After all, press releases have been the most widely used tactic that PR professionals have employed in order to get their client’s message across in a timely and organized fashion. But has the effectiveness of the press release come to an end? In 2006 the press release celebrated its 100-year anniversary. The