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Press Releases from http://www.marketresearchreports.biz/analysis/774475 (1 total)

Success Case Study: Urban Decay Naked Eyeshadow Palette; A Simple Idea Turned Wo …

Summary A combination of a distinct product image and an original "brand message" targeting a specific consumer group is necessary to succeed in the crowded eye make-up market. The equally important demand for functionality has contributed to the numerous launches of eye shadow palettes that have recently dominated the category. Key Findings Combining versatility with the ability to customize is key to creating a successful make-up palette. Providing the audience with what is needed

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