Kombucha Market Undergoing New Proposes Marketing Effort By Kombucha Industry Leader- Kevita, Inc., Kombucha Wonder Drink, Kosmic Kombucha, Live Soda Kombucha, Makana Beverages Inc., Nesalla Kombucha, Reed’s Inc, Buchi Kombucha, and Gt’s Kombucha.
Kombucha is a beverage rich in nutrition produced by the process of fermentation usually from the tea sources and catalyzed by microbial cultures. As this tea form kombucha is associated with lot of health benefits and is highly recognized as a nutritional drink. Various herbal ingredients have been introduced to add new flavours, tastes and further enhance the overall dietary profile of kombucha. In general, natural herbs and spices like basil, ginger, aloe vera, citrus and berries are used as flavouring agents in kombucha drinks. Rising popularity of kombucha drinks across various social media platforms, strong and growing perceptions towards healthy drinks will drive kombucha drinks market by 15% during the period 2016-2022.
Study Objectives of Kombucha Market
• In depth analysis of the market’s segments and sub-segments
• To estimate and forecast market size by type, application, dosage form and region
• To analyse key driving forces which are influencing the market
• Region level market analysis and market estimation of North America, Europe, Asia, and rest of the world (ROW) and their countries
• Value chain analysis & supply chain analysis of the market
• Company profiling of major players in the market
• Competitive strategy analysis and mapping key stakeholders in the market
• Analysis of past market trends and technologies along with current government regulatory requirements
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• Kombucha drinks manufacturers
• Non-alcoholic beverages manufacturers
• Functional beverages manufacturers
• Energy drinks manufacturers
• Retailers and wholesalers
• E-commerce companies
• Traders, importers and exporters
• U.S. and Canada holds a lion’s share in the kombucha drinks market
• Among various forms green tea and organic tea beverages are growing segments in the kombucha drinks market
• Major beverage companies have witnessed more than 20% growth annually from kombucha drinks during the period 2014-15 in U.S.
Kombucha drinks market has been segmented on the basis of type which comprises of tea beverages, green tea beverages, bottled ice tea, energy drinks, herbal tea beverages, black tea beverages, ginger drinks, and others
• Kombucha drinks has been segmented on the basis of broth medium as well which comprises of coffee, black tea, green tea and others
• Kombucha drinks is segmented on the basis of Microbial Culture which comprises of yeast, bacteria and others
• Kombucha drinks is segmented on the basis of Application which comprises of smoothies and fruit juices, vinegar, dressings and marinades and others
The global kombucha drinks market is segmented into North America, Europe, Asia Pacific, and rest of the world (ROW). Among these North American region has the major market share with U.S and Canada having a strong presence of kombucha manufacturers. Growing positive attitudes towards healthy drinks with additional features including herbal ingredients and effervescence is driving the kombucha drinks market growth globally. Kombucha drinks in U.S. and Canada has been significantly growing since last few years. Overall rise in demand for functional beverages is supporting the kombucha drinks market growth.
The key players profiled in the kombucha market are as The key players profiled in the kombucha drinks market are as Kevita, Inc. (Canada), Kombucha Wonder Drink (U.S.), Kosmic Kombucha (U.S.), Live Soda Kombucha (U.S.), Makana Beverages Inc. (U.S.), Nesalla Kombucha (U.S.), Reed’s Inc (U.S.), Buchi Kombucha (U.S.), and Gt’s Kombucha (U.S.).
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Kombucha Market is segmented under the following regions mentioned below:
• Rest of Europe
• Rest of Asia Pacific
Rest of the world
• Saudi Arabia
• South Africa
The report for Global Kombucha Market of Market Research Future comprises of extensive primary research along with the detailed analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain the deeper insight of the market and industry performance. The report gives the clear picture of current market scenario which includes historical and projected market size in terms of value and volume, technological advancement, macro economical and governing factors in the market. The report provides details information and strategies of the top key players in the industry. The report also gives a broad study of the different markets segments and regions.
LIST OF TABLES
TABLE 1 PESTLE ANALYSIS - U.S.
TABLE 2 PESTLE ANALYSIS- CANADA
TABLE 3 PESTLE ANALYSIS- FRANCE
TABLE 4 PESTLE ANALYSIS- CHINA
TABLE 5 PESTLE ANALYSIS- GERMANY
TABLE 6 KEY SUPPLIERS OF RAW MATERIALS FOR KOMBUCHA DRINKS
TABLE 7 GLOBAL KOMBUCHA DRINKS MARKET, BY TYPE (2012–2016), USD MILLION
TABLE 8 GLOBAL KOMBUCHA DRINKS MARKET, BY BROTH TYPE (2017–2022), USD MILLION
TABLE 9 GLOBAL KOMBUCHA DRINKS MARKET, BY APPLICATION, (2017–2022), USD MILLION
TABLE 10 GLOBAL KOMBUCHA DRINKS SALES AND GROWTH RATE (2012-16) USD MILLION
TABLE 11 GLOBAL KOMBUCHA DRINKS MARKET TOP 5 COUNTRIES
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