Kombucha Market, Top Players are Celestial Seasonings, Kosmic Kombucha, HIGH COUNTRY, NessAlla Kombucha, Reed’s, Buchi Kombucha , GT’s Kombucha, KeVita, Brew Dr. Kombucha, The Humm Kombucha, Live Soda Kombucha, Red Bull, Kombucha Wonder Drink and Town
Kombucha is a variety of fermented, lightly effervescent sweetened black or green tea drinks commonly intended as functional beverages for their supposed health benefits. Kombucha is produced by fermenting tea using a "symbiotic culture of bacteria and yeast" (SCOBY). Microbial populations in SCOBY cultures vary. The yeast component generally includes Saccharomyces and other species, and the bacterial component almost always includes Gluconacetobacter xylinus to oxidize yeast-produced alcohols to acetic and other acids.
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The major players covered in this report Celestial Seasonings, Kosmic Kombucha, HIGH COUNTRY, NessAlla Kombucha, Reed’s, Buchi Kombucha , GT’s Kombucha, KeVita, Brew Dr. Kombucha, The Humm Kombucha, Live Soda Kombucha, Red Bull, Kombucha Wonder Drink and Townshend’s Tea.
Geographically, this report studies the top producers and consumers, focuses on product capacity, production, value, consumption, market share and growth opportunity in these key regions, covering
· North America
· Southeast Asia
· Other regions (Central & South America, Middle East & Africa)
On the basis of product, this report displays the production, revenue, price, market share and growth rate of each type, primarily split into
· Herbs & Spices
On the basis on the end users/applications, this report focuses on the status and outlook for major applications/end users, sales volume, market share and growth rate for each application, including
· Age less than 20
· Age 20 to 40
· Age more than 40
The kombucha market in USA is the largest market accounted for a share more than 70% in terms of value in 2016. Besides, USA is also the largest supplier of kombucha. Europe kombucha has been awake in recent years, major market is concentrated in Germany, UK, France, etc. Asia is the emerging market of kombucha. Traditionally, kombucha is made and drunk by family themselves. Now, the commercial kombucha is becoming more and more popular due to its several functions for health.
The market concentration degree is relative high, as the GT’s Kombucha accounted for a share more than 58.70% in terms of value in 2016, though which is decreasing slowly. In the recent several years, lots of small private companies and traditional beverage manufacturers are entering into kombucha market to seek for new growth point in soft drink market. In addition, there isn’t a large technology barrier in this market.
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- The key findings and recommendations highlight crucial progressive industry trends in the Kombucha market, thereby allowing players to develop effective long term strategies.
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- Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation and industry verticals.
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