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WASP3D to showcase WASPi Mimosa at IBC, Amsterdam

09-04-2009 05:58 PM CET | Media & Telecommunications

Press release from: WASP3D

WASP3D 2009, On-air Broadcast Graphics

WASP3D 2009, On-air Broadcast Graphics

New Delhi, 25th August 2009 - WASP3D after starting its European operations recently announced its participation at IBC Amsterdam, 2009 in a big way. The company will showcase WASP3D 2009 edition, the futuristic on-air graphics solution equipped with interactive tools & features for enhanced presentation of television content.

Key highlight of the product is its easy-to-use, touch screen based non-linear broadcast presentation tool, WASPi Mimosa. The module offers touch gestures based options (pan, zoom, rotate etc.) and advanced, inbuilt telestration tools for drawing arrows, ellipses, and highlighters on the touch panel. The demos for several interactive applications would be given on a large touch screen at WASP3D stand.

Today, WASP3D is the most powerful on-air graphics tool bundled with features such as, UBT for zero coding environment; scalable workflow; extremely easy-to-use interface; unlimited inbuilt design effects like refraction, reflection, Xray textures, cloth effect, phong shading to add realism to your content.
Also available on demo will be WASP3D’s integration with newsroom control systems.

As a part of its strategy to penetrate the European market, WASP3D has put in place, a highly experienced business development team including industry stalwarts like M C Patel. Among other important appointments are Lee Otterway, Simon Bartlett and David Alexander. All of them have rich experience in selling and marketing of broadcast technology products in Europe.

Tushar Kothari, Director WASP3D commented, “At the time when television broadcasters are reviewing their investment strategies, we are here to offer innovative technology that can help TV channels to increase their revenues.” “This IBC, we will show how easily TV stations can present their content in a much more interactive manner.”

“I am truly excited to be associated with WASP3D. WASP3D is extremely easy-to-use, technically sound graphics solution equipped with best- in-the-class tools & features for creating captivating content.” “Given its local presence, strong business & operational processes and solid product support, I am confident of expanding the customer base here,” commented M C Patel, Director - Business Development, WASP3D Europe.

WASP3D has helped several large scale broadcast groups as well as small regional TV stations to create visually appealing on-air graphics for news, business, elections & live events and sports. Its clients in Europe include Antena 1, Antena 3, Belgacom, CNBCe, Star Khaber, GSP TV, RTV, TRT, Turk TV, TV Vest among others.

About WASP3D
WASP3D is a networked workflow based interactive, real-time 3D graphics solution developed specifically for television broadcasters who are looking at presenting their content in a rich and engaging way. WASP3D is based on futuristic Microsoft DirectX© technology offering real-time graphics rendering that reduces cycle time from design to on-air playout. It is an all-in-one comprehensive 3D broadcast graphics solution for speedy creation of spectacular 3D graphics, content management and its on-air playout.

Newly released WASP3D 2009 offers interactive broadcast presentation solution, WASPi Mimosa power-packed with touch-gesture based application, telestration tools and more.

WASP3D has over 400 installations at leading television broadcasters across 40 countries globally. WASP3D has a state-of-the-art delivery center in India, with offices in UAE and UK. The company employs over 100 highly qualified professionals worldwide.

To know more visit www.wasp3d.com

WASP3D is the registered trademark of Beehive Systems Pvt. Ltd. All other product or service names may be registered trademarks or trademarks, and are the property of their respective owners.

Media Contact:
Anshul Gupta
Beehive Systems Pvt. Ltd
B-37, Sector 1
Noida 201301
India
T: +91 120 430 8862
M: +91.981.874.4655
E: anshul@wasp3d.com

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