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Gift Packaging Market - Industry Shares, Market Strategies And Key Players

02-02-2018 07:25 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Transparency Market Research

/ PR Agency: Transparency Market Research
Over the past decades, the global gift industry witnessed an impressive growth, owing to the expanded customer base along with increasing applications of innovative products at attractive prices. The gift market comprises of corporate gifting as well as personal gifting.

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Moreover, the gift packaging market experienced a revolution with new product innovations in the food as well as in the non-food segment accompanied by eye-catching packaging. Nowadays non-food gifting are not only restricted to small electronic items, bed sheets but also include gift vouchers, soft toys, artworks, artificial jewelries and many more.

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At the same time, various product types like cookies, fruit baskets, wine hampers, different types of cheese which comes under the categorization of food gifting for occasions like festivals, birthdays, etc. are also in the trend. The changing lifestyle together with customer’s ability and willingness to pay for innovative products drove this change in the gift packaging market.

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Nowadays, wrapping paper are in demand for gifts packaging. Some of the conventional examples of wrapping paper are recycled newspaper, reusable gift wrap, decorative lunch bags, gift box, decorative shopping bags and many more. The new alternatives for gift wrapping are also being introduced, for example, using a decorative handkerchief which also has other application can further fuel the growth in demand for gift packaging market.

About TMR

Transparency Market Research (TMR) is a global market intelligence company providing business information reports and services. The company’s exclusive blend of quantitative forecasting and trend analysis provides forward-looking insight for thousands of decision makers. TMR’s experienced team of analysts, researchers, and consultants use proprietary data sources and various tools and techniques to gather and analyze information.

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