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Swimming with Sharks -- Available NOW

05-12-2006 02:28 PM CET | Leisure, Entertainment, Miscellaneous

Press release from: Akasha Multimedia

NEW YORK, NY (May 10, 2006): A unique, exciting book is finally completed, and the buzz is already in full bloom for what promises to be a sensation, both nationally and internationally.

Melissa Deskovic, president of Vatic Media, and Bernadette Giacomazzo, president of Akasha Multimedia in New York City, a member of the national Street Syndicate (www.thesyn.com), a professionally represented photographer through Photorazzi (www.photorazzi.com), and a major label scout for RCA (through MajorLabelScout.com), are both pleased to announce their book, Swimming With Sharks.

Critics of the book have already described it as well-researched, informative, and clever. The book takes a unique approach to the music business both Deskovic and Giacomazzo wrote the book with the musician in mind, spoken as both professionals and cool older sisters of the independent music guard.

Like any how-to book worth its while, Swimming with Sharks is replete with little-known facts and sound advice. It, however, also goes a step further Deskovic and Giacomazzo worked tirelessly, for months on end, collecting interviews from various music industry professionals in a variety of fields, including law, promotions, marketing, and publicity. Swimming with Sharks also boasts some never-before-seen photos taken by Giacomazzo whose professional represented photography is award-winning and published featuring goth legend Voltaire, punk rockers Suicide City (ex-Biohazard and Kittie), and rocknroll guitarist Wilson Lihn. Finally, Swimming with Sharks features snippets from Ask the Pros, a MySpace group moderated by Deskovic, in which up-and-coming bands ask the 200-plus-member cadre of professionals a variety of questions.

Swimming with Sharks also provides a rare treat for its readers: a compilation CD entitled Shark Bait, featuring 20 cuts from independent bands from a variety of genres. This CD will also be presented to various media outlets. Confirmed artists include alt-rockers Finespun (http://www.finespunmusic.com), fairy tale rockers Sky Salt (http://www.skysalt.com), and Floridas own Sentenced 2 Live (managed by Deskovic).

Deskovic and Giacomazzo are already confirmed speakers at the Connexion International Music Festival (in Las Vegas), and are awaiting confirmation at other notable industry conferences. With the advance buzz for the book already at a fever pitch, it wont be long before Swimming with Sharks makes its way to the top of the best-seller list. Are you ready for it?!

For further information, please contact
Akasha Multimedia New York City
www.akashamultimedia.com
info@akashamultimedia.com

To purchase Swimming with Sharks, visit:
http://www.cafepress.com/akashamulti

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Swimming with Sharks: Audio Book, Compilation CD, and 2nd Edition All Available Now
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New York, NY -- (January 12, 2007) -- Since the initial release of Swimming with Sharks: A Real-World How to Guide to Success (and Failure) in the Business of Music, the book – and the two authors – have experienced a growth in success beyond all predictions…so much so that a second edition is now available! The co-authors – Melissa Deskovic of Vatic Media and Bernadette Giacomazzo of Akasha Multimedia

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