ClickandBuy expands into Brazil

McAfee becomes the first to use ClickandBuy to tap into one of world’s fastest growing consumer markets

London, 29 April 2009. ClickandBuy, the online payment processing company, today announced that it is to enter the fast-growing Brazilian market. Its 14,000 online retailers are now able to tap into one of the world’s largest and fastest growing consumer markets. Security software company McAfee has become the first to make its products available to Brazilians through ClickandBuy.

Consumers will be able to make purchases using Brazil’s popular cash-based Boleto Bancário system. Huge numbers of Brazilians do not have credit cards, which means that unless purchases can be made using cash, online shopping is not possible. By working with Boleto Bancário, ClickandBuy opens up the online shopping experience to the 40% of the Brazilian population who prefer cash-based payment systems.

“As internet retailing matures, merchants are increasingly looking to expand into new international markets. Being able to offer local payment methods is vital if they are to win business,” said Charles Frankl, CEO, ClickandBuy. “In Brazil, cash is still king, so by offering payments via Boleto Bancário we are providing our pool of 14,000 merchants with the chance to tap into one of the world’s fastest growing ecommerce markets.”
The Boleto Bancário system produces a bank slip when a purchase is made online. The customer takes the slip to the bank and pays for the purchase in cash. ClickandBuy is then informed, allowing the transaction to be completed.

Like ClickandBuy, Boleto Bancário has been growing at 100% each year. It now accounts for 20% of the payments made in Brazilian ecommerce. Meanwhile the Brazilian ecommerce market is growing rapidly, with current figures suggesting annual growth rates of 40%.

This announcement further strengthens ClickandBuy’s global presence. As well as strong positions in UK, Germany and the rest of Europe, the company is already successful in Mexico. On April 1st it also announced a partnership with CardinalCommerce allowing it to offer its services to North American internet retailers.

About ClickandBuy
ClickandBuy is one of the leading payment systems in the internet as well as being an international full-service provider for e-payment and billing. More than 14,000 providers of goods and services use ClickandBuy for settling charges for e-commerce, online entertainment and paid content, for example, Apple iTunes, Electronic Arts (EA), T-Online Gamesload, Softwareload und Musicload, AOL, BT, msn, Orange, Tiscali, Nero, SanDisk, Meetic, RTL, Playboy, etc. By using the ClickandBuy internet payment system, online shops can increase their profits considerably and boost sales by up to 150 per cent according to the most recent study carried out by the E-Commerce-Centre Handel in Cologne (ECC). The internet payment system, which was founded by Norbert Stangl in 1999, is operated by ClickandBuy International Ltd. As an e-wallet solution ClickandBuy offers its customer 46 methods of funding in 30 countries.

ClickandBuy – Media Contacts
Andreas Horst * Director Corporate Communications * ClickandBuy International Ltd. * Lincoln House 137-143 Hammersmith Road * London * W14 0QL * Phone: +44 (0)20 7605 0684 *
E-mail: andreas.horst@clickandbuy.com * www.clickandbuy.com

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This release was published on openPR.