08-07-2017 01:27 PM CET - IT, New Media & Software
Print

Web Analytics Market is pegged at over $1.3 billion in 2015 and is expected to reach $4.9 billion by 2022

Press release from: HTF Market Intelligence Consulting Pvt. Ltd.



A new research document with title 'Web Analytics - Global Market Outlook (2016-2022)' covering detailed analysis, Competitive landscape, forecast and strategies. The study covers geographic analysis that includes regions like USA, Europe, Asia Pacific, Australia and important players/vendors such as Google, IBM, SAS Institute, Adobe Systems ................The report will help user gain market insights, future trends and growth prospects for forecast period of 2021

Summary

According to Research, the Web Analytics Market is estimated at $1.3 billion in 2015 and is expected to reach $4.9 billion by 2022 growing at a CAGR of 20.8% from 2015 to 2022. Increasing shift to data driven businesses, ceaseless rise in online shopping and marketing automation are some of the key factors fostering the market growth. However, factors such as data privacy and regulations compliance are restricting the market growth. Moreover, growing cloud adoption trend provide huge growth opportunities for web analytics market. Asia pacific commanded highest market share due to the rising performance of the solutions and awareness amongst the businesses to utilize the vast chunks of unstructured online data.

Request a sample report @ www.htfmarketreport.com/sample-report/627145-web-analytic...

The United States remains a prominent market for Web analytics. The U.S. market is witnessing healthy growth due to the rising acceptance of web analytics among small and medium scale firms. In contrast, European debt crunch, as well as political instability in the Middle East, could lead to decreased investment by companies for analytical tools. However, Asia-Pacific represents the fastest growing regional market. Web analytics market will persist to feel the hassle of privacy concerns, free analytical tools and the launch of browsers such as Google Chrome and internet explorer 8.
The key players in the Global Web Analytics Market include Google, IBM, SAS Institute, Adobe Systems, Microstrategy, Tableau Software, Splunk, Teradata Corporation, At Internet, Webtrends, comScore and Omniture Inc.

Types Covered:
• Off-site web analytics
• On-site web analytics

Applications Covered:
Traffic Management
Social Media Management
• Personalization
• Online Fraud Detection
Online Advertising
• Performance Monitoring
Multichannel Campaign Analysis
Display Advertising Optimization
Digital Rights Management
Business and Market Research
Behavioral Targeting
• Other Applications

Deployment type Covered:
• On-premise
• On-demand

Industries Covered:
• Retail
• IT & Telecom
• Healthcare & Life Sciences
• Government
• Entertainment and media
• Banking, Financial Services and Insurance (BFSI)
Travel & Hospitality
• Media & Entertainment
• Other Industries

Solutions Covered:
• Marketing Automation
Search Engine Tracking and Ranking
• Heat Map Analytics
• Behavior Based Targeting Solutions
• Other Solutions

Services Covered:
• Professional Services
• Support & Maintenance

Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o France
o Italy
o UK
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o Rest of Asia Pacific
• Rest of the World
o Middle East
o Brazil
o Argentina
o South Africa
o Egypt
Buy this report @ www.htfmarketreport.com/buy-now?format=1&report=627145

What our report offers:
- Market share assessments for the regional and country level segments
- Market share analysis of the top industry players
- Strategic recommendations for the new entrants
- Market forecasts for a minimum of 8 years of all the mentioned segments, sub segments and the regional markets
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Get customization & check discount for report @ www.htfmarketreport.com/request-discount/627145-web-analy...
1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 End User Analysis
3.8 Emerging Markets
3.9 Futuristic Market Scenario

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Web Analytics Market, By Type
5.1 Introduction
5.2 Off-Site Web Analytics
5.3 On-Site Web Analytics

6 Global Web Analytics Market, By Application
6.1 Introduction
6.2 Traffic Management
6.3 Social Media Management
6.4 Personalization
6.5 Online Fraud Detection
6.6 Online Advertising
6.7 Performance Monitoring
6.8 Multichannel Campaign Analysis
6.9 Display Advertising Optimization
6.10 Digital Rights Management
6.11 Business and Market Research
6.12 Behavioral Targeting
6.13 Other Applications

7 Global Web Analytics Market, By Deployment Type
7.1 Introduction
7.2 On-Premise
7.3 On-Demand

8 Global Web Analytics Market, By Industry
8.1 Introduction
8.2 Retail
8.3 IT & Telecom
8.4 Healthcare & Life Sciences
8.5 Government
8.6 Entertainment and media
8.7 Banking, Financial Services and Insurance (BFSI)
8.8 Travel & Hospitality
8.9 Media & Entertainment
8.10 Other Industries.........Continued

View Detailed Table of Content @ www.htfmarketreport.com/reports/627145-web-analytics-glob...

Thanks for reading this article, you can also get individual chapter wise section or region wise report version like North America, Europe or Asia.

HTF Market Report is a wholly owned brand of HTF market Intelligence Consulting Private Limited. HTF Market Report global research and market intelligence consulting organization is uniquely positioned to not only identify growth opportunities but to also empower and inspire you to create visionary growth strategies for futures, enabled by our extraordinary depth and breadth of thought leadership, research, tools, events and experience that assist you for making goals into a reality. Our understanding of the interplay between industry convergence, Mega Trends, technologies and market trends provides our clients with new business models and expansion opportunities. We are focused on identifying the “Accurate Forecast” in every industry we cover so our clients can reap the benefits of being early market entrants and can accomplish their “Goals & Objectives”.

Contact us :
Nidhi Bhavsar (PR & Marketing Manager)
HTF Market Intelligence Consulting Private Limited
Unit No. 429, Parsonage Road Edison, NJ
New Jersey USA – 08837
sales@htfmarketreport.com
+1 (206) 317 1218

This release was published on openPR.
News-ID: 658018 • Views: 366
More releasesMore releases

You can edit or delete your press release here: