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01-22-2009 05:20 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Blue Tangerine Solutions

Greg Bray, President of Blue Tangerine Solutions will discuss Pay Per Click Marketing and how it can help improve Web site traffic.

Melbourne, Florida, January 21, 2009 - Blue Tangerine Solutions is hosting an “Ask the Experts” Webinar on January 29, 2009 at 1 p.m. Eastern Time/12 noon Central. The event is intended for general business and participation is free, but space is limited.

The interview will be with Greg Bray, President of Blue Tangerine Solutions, who is a Google Qualified Professional and former Yahoo Search Marketing Ambassador. Greg is a veteran in the Internet industry and specializes in helping small and medium size businesses apply technology to improve their business results.

“We all know that a Web site is only as good as the qualified traffic that visits”, says Greg Bray. “While a Pay Per Click campaign alone is not enough, it is a key element of any online marketing effort. However, if it is not done correctly, a lot of money can be wasted.”

The Webinar is aimed at those who are new to Pay Per Click marketing. It will cover how Pay Per Click marketing works and why it is an important part of your online marketing strategy. Furthermore the event will explain how to research and select proper keywords, how to structure and create Campaigns and Ad Groups, and how to properly track and measure the results of your campaigns.

“With so many Web sites competing for similar phrases you have to ensure you are using every tool available to make certain potential customers can find you”, Greg Bray adds.

About Blue Tangerine Solutions
Blue Tangerine Solutions, based in Melbourne, Florida, provides Internet and IT solutions to small and medium size businesses across North America. We specialize in servicing clients in the homebuilder and real estate industries as well as law firms, medical practices and eCommerce online stores.

For more information on Blue Tangerine Solutions, contact Marie O'Brien, Vice President of Sales and Marketing, at 321-309-6900 x 305 or via email to or visit us online at

Blue Tangerine Solutions
1380 Sarno Road
Melbourne, FL 32935

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