Press release
Eviant, Inc. Introduces ‘The Card’ 4.3-inch and 7-inch Portable Digital Television Sets
La Verne, CA - January 06, 2009 – Eviant™, Inc., a designer and marketer of stylish portable and home entertainment products, will be debuting its new 4.3-inch (T4) and 7-inch (T7) digital portable widescreen LCD televisions at the 2009 International Consumer Electronics Show (South Hall 2 booth 25553). With a fashion-forward look and the same picture caliber and features as much larger sets, ‘The Card’ series ensures viewers of being able to access free digital channels over the air virtually anywhere they go after the switchover to all digital programming in February 2009.These new Eviant 4.3” and 7” models of small portable digital TV sets are among the first of their size to offer true built-in digital portability. They feature contemporary, slim styling and are available in a variety of fun, fashionable colors. They receive over-the-air digital broadcasts without any additional hardware or subscription service, unless desired. ‘The Card’ series is perfect for use in RVs and other vehicles, kitchens, offices, sporting events, camping or anywhere else consumers want to view television.
“For decades, consumers have enjoyed the convenience of compact, portable analog television sets that allowed them to watch their favorite shows anywhere,” commented Jerry Galya, Eviant Vice President of Sales and Marketing. “But come this February, these old analog sets will cease to operate, as transmission signals switch to digital. Eviant is proud to be among the first companies to offer an innovative and affordable line of portable televisions that pick up free digital channels without the need for any additional components or subscription services.”
Switch to Digital TV
Eviant is introducing a full line of digital portable televisions in response to the switch from analog signal to digital. Beginning February 17, 2009, the analog portable and small television sets that consumers have enjoyed for many years will cease operation, unless they are hooked-up to a bulky digital TV converter box.
This will cause problems anywhere space is limited as well as forcing people to carry a digital TV tuner along with the set. In many cases, converter boxes are larger than the TV itself, defeating their ‘portable’, take-anywhere nature. The innovative and affordable ‘The Card’ digital series from Eviant, including these 4.3” and 7” sets, eliminates that problem.
Features
Designed with a built-in Lithium-Ion battery, built-in speakers, a slim design and included AC and car adapters, remote control, and protective carrying pouch, these 16:9 widescreen-format sets are ready to be used any time and virtually anywhere. With sleek styling and a wide range of fun colors – from glossy black to popstar pink – these TVs are not only efficient, but trendsetting as well.
Pricing and Availability
‘The Card’ series of 4.3-inch and 7-inch digital portable TV sets from Eviant will be available in Q1 2009 at department stores, drugstores and a variety of other nationwide retailers. Estimated street prices are: T4, $169.99; T7, $199.99.
Eviant at 2009 International CES
Eviant will be introducing its new line of affordable, high-tech portable and home entertainment products at the 2009 International Consumer Electronics Show (CES).The show takes place January 8-11 at the Las Vegas Convention Center in Las Vegas, NV. Eviant products will be showcased in South Hall 2 at Booth 25553. Visit the booth and experience firsthand the next generation of home entertainment products.
About Eviant, Inc.
Eviant, Inc., headquartered in Southern California, is a global designer and marketer of portable and home entertainment products. Today’s consumer is looking for more value and style in their entertainment products. Eviant is building a product line-up that is sleek, fashionable, and fun – from the product design to an exciting new color palette to choose from. Even the packaging will be smaller, utilizing fewer resources. Eviant markets its products through non-traditional retailers – including department stores, mass merchants, and do-it-yourself stores – as well as through traditional, consumer electronics channels.
Eviant, Inc. is affiliated with TofascoSM and Nextar™, both rapidly growing companies that sell products worldwide in a variety of industries. For more information on Eviant, visit www.eviantusa.com.
- 30 -
Contact:
Susan van Barneveld / Rita Lee
Antarra Communications
Work: (714) 891-3660
eviant@antarra.com
© 2009 Nextar (Hong Kong) Limited. Eviant name and logo are trademarks and service marks of Nextar (Hong Kong) Limited. All other brand names, product names, trademarks and service marks are property of their owners.
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