Emirates Computers To Launch Roland's VersaArt Product Range at SIM 2008

The company also plans to demonstrate Roland's new printing technology in addition to showcasing its range of highly successful product lines at the Signage, Imaging and Media event to be held in Abu Dhabi.

Abu Dhabi, United Arab Emirates, November 23, 2008: Emirates Computers today announced that it is participating in Signage, Imaging and Media 2008 (SIM), which is being held from 25-27 November 2008 at the Abu Dhabi National Exhibition Centre. The company is planning to launch Roland’s VersaArt Product Range and demonstrate the features and benefits of Roland’s highly successful product lines at the trade show targeting the Marketing Communications industry.

Speaking on the event, Mr. M. Karthik, Sales Manager - Roland Division, Emirates Computers said, “Signage, Imaging and Media 2008 is a very focused event for the printing, signage and marketing communications industry in the region and perfect forum for us to promote our partner – Roland’s best-of-breed printing solutions. The event gives us an opportunity to demonstrate the technical prowess of Roland’s printing products and sign new customers. This year, we are launching Roland’s VersaArt series, which is designed for ease of use and can be operated by even a novice.”

The new VersaArt RS-640 and RS-540 with ECO-SOL MAX® ink were engineered to take advantage of Roland's leadership technology in wide-format inkjet printing to give the customer a competitive edge. The profitable new applications ranging from high quality indoor design proofs, photographic reproductions and posters to stunning outdoor banners, signs and vehicle graphics can all be produced on a single device. VersaArt prints reflect the highest image quality thanks to Roland Intelligent Pass Control™ technology, a unique three-dimensional ink firing system that precisely controls droplet size and placement for exceptionally smooth results every time. The customer can make a choice from a wide variety of media including popular new low-cost fabrics for soft signage and textiles.

"With the marketing and communications industry in the Middle East growing at such a fast rate, we see a huge potential for Roland’s high-end printing products. At SIM 2008, we are also planning to showcase Roland’s latest range of printing technology to visitors at the event," Mr. Karthik adds.

Roland, which is recognised as a world leader in integrated print/ cut technology development, has had wide success in the GCC region with its SOLJET PRO III Solvent printers. At the exhibition, Emirates Computers will also be showcasing Roland Soljet Pro III XC-540 – a 54 inch wide, 6 color, print & cut plotter, Roland Soljet Pro III XJ-740 – a 74 inch wide, 6 color, solvent printer, Roland Versacamm VP-540 – a 54 inch wide, 4 color, print & cut plotter, and Roland VersaArt RS-640/540 – 64/54inch wide, 4 color, solvent printer.

Senior global executives from Roland and Emirates Computers will be at SIM 2008 to meet with current and potential customers and partners.

About Emirates Computers
Three decades of experience have established Emirates Computers as a leading systems integrator and technology solutions provider in the Middle East.

Founded in 1978 in the UAE with the aim to provide world-class IT solutions, Emirates Computers today stands for competence and commitment.

As a partner of choice for leading technology providers such as Cisco, Nokia, Oracle, Microsoft, Dell, EMC, Sun Microsystems, Vignette, Tandberg, Citrix, NCR, SGI, Roland and others, Emirates Computers covers its markets end-to-end, catering to both enterprises and consumers.

Roland DG Corporation
Roland DG Corporation is a leading worldwide manufacturer of inkjet devices, milling and engraving machines, vinyl cutters, 3D scanners, a jewelry wax model maker and photo impact printers. In addition, the company markets software and other components that provide professionals with complete solutions. Roland DG's "Digital Value Engineering" (DVE) employs the latest digital technology to improve the company's business workflow processes. Integral to DVE, Roland DG has replaced its conventional production lines with a digitally-controlled system entitled Digital Yatai. Roland's Digital Yatai production technology features guided on-screen instructions and other automated systems that enable individuals to produce Roland inkjet printers and other products in an unassisted manner while preventing human errors. Roland DG is ISO 14001:2004 and ISO 9001:2000 certified. The company strives to preserve environmental protection while maintaining the highest quality standards.

Media Contact:
Ms. Romy Habre
Events And PR Executive
Emirates Computers
Phone: +971 4 3216000 ext.878
E-mail: romy.habre@eccdxb.ae

Or

Nirmala D’souza
PR Consultant
OAK Consulting FZC
Phone: +971507343840
E-mail: nimi@oakconsulting.biz

This release was published on openPR.