openPR Logo
Press release

Roust Vodkas among Bestselling Spirits Brands Worldwide

06-20-2017 09:54 AM CET | Associations & Organizations

Press release from: Roust

19th of June 2017

Six Roust vodka brands have been ranked among bestselling spirits brands worldwide by Drinks International, a leading source for alcohol beverage industry statistics.

The list of 157 brands with sales of over 1 mn 9l. cases in 2016 includes Roust’s Żubrówka (#27), Russian Standard (#64), Soplica (#67), Green Mark (#88), Żytniówka (#103) and Talka (#111). The brands are also listed in TOP 30 Largest Vodka Brands worldwide.

Three brands — Żubrówka, Soplica and Żytniówka — have been recognized among the Fastest Growing Global Brands enjoying double-digit growth: Żubrówka grew +15% vs 2015 to 7.1 mn 9l. cases, Soplica +23% to 3.1 mn 9l. cases and Żytniówka +13% to 1.8 mn 9l. cases.

Poland’s #1 vodka, Żubrówka has solidified its position as 4th largest vodka brand in the world and has become the 6th fastest growing vodka brand worldwide.

Russian Standard remains unrivalled as world’s #1 Russian premium vodka and occupies the 15th place among the best-selling vodka brands worldwide. In 2016, Russian Standard showed a 3-percent global sales growth against 2015 and went up 6 places in the overall ranking.

Poland’s #1 flavoured vodka, Soplica shows unprecedented growth for the second consecutive year and ranks the 4th fastest growing vodka brand worldwide and the 16th best-selling vodka brand.

Green Mark and Talka, the 4th and 6th largest vodkas in Russian mainstream segment, rank 24th and 30th among best-selling vodka brands worldwide.

Żytniówka is world’s 7th fastest growing vodka brand, driven by Polish market, and 27th best-selling vodka brand worldwide.

Monzer Elabrashy, Roust’s Global CEO, comments on the successful ranking of Roust brands: ‘We are delighted with the 4th consecutive record year for our Polish mega brands - Żubrówka, Soplica and Żytniówka, which are continually climbing the Drinks International Millionaires list and are included among the fastest growing vodka brands in the world. We are very optimistic regarding our second home market – Russia, where sales have started to recover significantly in Q4 2016 and Q1 2017 and we are aiming to gradually regrow our market share and volumes’.

Roust has been included in the list of top 10 global producers based on the number of brands in the ranking.

The international success of Roust vodka brands has been mentioned by such industry experts as Drinks International, IWSR and IMPACT for a number of years.

For further information contact:
Olga Sobur
pr@roust.com
Phone +7 (495) 777 1 777

About Roust

Roust is the largest integrated spirits producer and distributor in Central and Eastern Europe and the second-largest vodka producer by volume in the world, with over 27 mln 9l cases sold annually in more than 80 markets. Roust owns production facilities and distribution centres across Poland, Hungary, Russia and Italy. Roust’s extensive portfolio includes flagship vodka brands Russian Standard, Green Mark, Parliament and Zhuravli, as well as the iconic Polish vodka Żubrówka. Roust Group includes Gancia, the legendary Italian company that created the first Italian sparkling wine. www.roust.com

Olga Sobur
pr@roust.com
Phone +7 (495) 777 1 777
5 Novoorlovskaya Street, Moscow 119633, Russia

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Roust Vodkas among Bestselling Spirits Brands Worldwide here

News-ID: 586967 • Views: 664

More Releases from Roust

Gancia sparkling wines receive Oscars in Italy
27 July, 2017, Canelli, Italy — Casa Gancia, producer of the first Italian sparkling wine, announces the winning of multiple awards at the prestigious Italian wine competition Douja D’Or. Gancia has won two Oscars for Gancia Alta Langa Docg Riserva Cuvée 60 Mesi 2009 and Gancia Alta Langa DOCG Cuvée 36 Mesi 2011. The exquisite taste and quality of Gancia wines were recognised by a judging panel consisting of members

More Releases for Russia

Packaged Water in Russia
ReportsWorldwide has announced the addition of a new report title Packaged Water in Russia to its growing collection of premium market research reports. Packaged Water in Russia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Synopsis: Essential resource
Medium & Heavy Trucks in Russia
ReportsWorldwide has announced the addition of a new report title Medium & Heavy Trucks in Russia to its growing collection of premium market research reports. Medium & Heavy Trucks in Russia industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the
Energy Drinks in Russia
ReportsWorldwide has announced the addition of a new report title Energy Drinks in Russia to its growing collection of premium market research reports. Energy Drinks in Russia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Synopsis: Essential resource
Consumer Electronics in Russia
Summary After the collapse of retail volume sales of consumer electronics in 2015, the negative trend continued in 2016. Although prices of oil were partly restored, business investments and the real income of Russians continued to decline, making a fast recovery of Russia’s economy questionable. As a result, consumers in Russia became very cautious when making their purchasing decisions. Despite the strong overall decline in retail volume sales, the performances of
Consumer Health in Russia
Summary Russian consumers are becoming more restrained in terms of spending money on consumer health products. The trend towards economising has become more widespread due to an economic slowdown in Russia and the consequent decrease in consumers’ disposable incomes. Russians are showing a greater preference for cheaper remedies or refusing to purchase any in the case of mild ailments that can be cured by traditional medicines. This is particularly so for
Russia Hotels – Best Hotels Available in Russia
Are you tired of searching for best hotels in Russia through search engines, now there is no need to waste your valuable time digging search engines, because we proudly announce besthotelsrussia.com here you get all details about hotels available in Russia. Russia is the largest country in the world this place covers almost the whole of Asia and 40% of Europe. It also has huge population ranking in ninth position