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iConcept Media Group to Launch iFashion Network

07-23-2008 12:53 PM CET | Fashion, Lifestyle, Trends

Press release from: iConcept Media Group

New York, New York, July 21, 2008. iConcept Media Group set to launch in Fall 2008 iFashion Network, an innovative, new, fashion-forward website. The website at ifashionnetwork.com will feature articles on fashion designers, trends, events, menswear, shopping, behind-the scenes action, and historical influences on fashion. iFashion Network will also feature original, fashion focused internet television shows on the site, which will be updated weekly with new episodes.
Both emerging and well-known designers will share the spotlight on iFashion Network; trends will be dissected and discussed from both a runway and street-style perspective. Fashion Week coverage will take an insider look at the photographers, stylists, designers, makeup artists, and buyers that are influential in shaping the fashion industry. Fashion lovers can now visit the website to sign up for free fashion updates, articles, and to explore the iFashion Network blog, which gives a taste of what the website will encompass once it is fully launched. iFashion Network is set to be an industry leader and a key resource, keeping ahead of the changing landscapes of the fashion world. The site will have interactive applications and contests, which will encourage viewers to visit regularly, in addition to the weekly updated articles.
“Our strong team of writers and video producers have shaped this project in immeasurable ways. As the goal is to be fundamentally different than other fashion websites, ideas are encouraged and brainstorming sessions are a daily occurrence in the meeting rooms of iConcept Media Group,” said CEO Redeemer Amedzekor. “We incorporate our writers’ ideas to generate a relevant, resourceful and unique website. We work with people completely passionate and obsessed with fashion and this is what drives iFashion Network.”
iConcept Media identified the need for an approachable, interactive and aesthetically beautiful website to reach out to the design school students, fashionistas, and industry professionals. The goal is to make everyone a fashion insider and do the dirty work in scouting out the best upcoming designers, trends and events. “iFashion is not just another fashion website, its about being Innovative, Independent and centered on ‘I,’ the individual.”
iConcept Media Group, a division of SEG Corporation is an innovative, intelligent, full-service media and communications company that is committed to increasing brand awareness and exposure of high-end emerging designers. iConcept Media Group integrates different types of marketing tactics and disciplines in an effort to build and nurture a consistent brand while maximizing sales and return on investments (ROI).
For more information contact Melissa Scheuerman at 212.795.0706 or by email at melissa@iconceptmedia.com.
# # #

iConcept Media Group
11Hanover Square
2nd Floor, New York
New York, 10005

iConcept Media Group is an innovative, intelligent, full-service strategic marketing and communications agency that integrates different types of marketing tactics and disciplines in an effort to build and nurture a consistent brand while maximizing sales and return on investments (ROI). Our services include market research, concept development, strategic and integrated marketing, public relations, media planning and buying, event promotions, branding, visual communication, interactive web design, packaging, and advertising campaigns.

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