openPR Logo
Press release

How Many Contacts Does It Take To Make Someone Buy Your Product?

Houston, Texas
February 14, 2006

Leading Small Business Marketing Web site Reveals Fascinating Results from a Recent On line Poll that Suggests 80% of All Sales are Made On Or After the Third Contact.

If you are among the small businesses that only make a single contact with your prospects, then you need to strongly consider the implications of this recent survey by Marketing Best Practices.

The survey asked respondents, “How many times are you contacted by a company before you make a purchase?” Over 700 respondents took part in this survey and the results may surprise you. Only 8% said they bought on the first contact, while the majority of the respondents indicated a minimum of 3 contacts but up to 10 contacts were necessary before they made a purchase.

So why do 27% of the people need 3 contacts, 14% need 4 or 5 contacts and 12% need at least 2 contacts? David Frey, the Senior Content Editor of and author of several marketing manuals, advised, “An educated prospect is your best prospect, and if they haven’t become a customer it’s because you haven’t fully educated them on value of your product and developed a relationship of trust.”

So why do many businesses have a problem following up with their customers? What is the best follow up approach to reach the 80% of prospects who don’t even considering buying until the third contact? Mr. Frey explained, “The problem is not that small businesses don’t have the capacity to follow up with prospects, it’s that they don’t have the systems in place to do it well.” In his recent newsletter, “Follow-Up Marketing: How To Win More Sales With Less Effort,” Mr. Frey advised, “A good follow up marketing system should have three attributes. It should be systematic; generate consistent, predictable results: and it should require minimal physical interaction to make it run.”

If you are only contacting your prospects one or two times, it is clearly time to reconsider how you will market to them in the future. Consider the amount of business you are loosing by not having an effective follow up system in place and create a new system today. It’s not as difficult as you may think; begin by going to Mr. Frey’s web site, and reading the complete article, “Follow-Up Marketing: How To Win More Sales With Less Effort” and you’ll be on your way to making a profitable improvement.

About The Author

David Frey is the author of several best-selling marketing manuals, and the Senior Editor of the "Small Business Marketing Best Practices Newsletter." A copy of his article, “Follow-Up Marketing: How To Win More Sales With Less Effort”, can be obtained in the article section of his website,

This release was published on openPR.

Permanent link to this press release:

Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release How Many Contacts Does It Take To Make Someone Buy Your Product? here

News-ID: 4900 • Views: 1331

More Releases from Marketing Best Practices Inc.

New Internet Poll Reveals
What marketing method do you invest the most time and money in to grow your business? Well, you may want to reconsider the best use of your time and finances if you aren't using the majority of your marketing budget in referral marketing. In a recent survey conducted by, the respondents resoundingly proclaimed that referral marketing gave them the biggest return on their dollar. Of the 210 respondents in the

More Releases for Frey

B2B Chocolate Market Study: An Emerging Hint of Opportunity | Favarger, Camilleb …
COVID-19 Outbreak-Global B2B Chocolate Industry Market Report-Development Trends, Threats, Opportunities and Competitive Landscape in 2020 is latest research study released by HTF MI evaluating the market, highlighting opportunities, risk side analysis, and leveraged with strategic and tactical decision-making support. The study provides information on market trends and development, drivers, capacities, technologies, and on the changing investment structure of the COVID-19 Outbreak-Global B2B Chocolate Market. Some of the key players profiled
Know More About Global Automotive Vacuum Pump Brake System Market 2018 | FREY, …
Global Automotive Vacuum Pump Brake System Market Report helps the readers to maximize their profits and business making ventures by gaining complete insights of Global Automotive Vacuum Pump Brake System Industry. The latest developments and growth opportunities in Automotive Vacuum Pump Brake System market are covered. Development trends, revenue analysis, Global Automotive Vacuum Pump Brake System market share and market dynamics are presented to optimize the business. The vital Automotive
Chocolate Market to Witness Huge Growth by 2025 | Barry Callebaut, Stella Bernra …
A new business intelligence report released by HTF MI with title "Asia-Pacific Chocolate Market Report 2018" has abilities to raise as the most significant market worldwide as it has remained playing a remarkable role in establishing progressive impacts on the universal economy. The Asia-Pacific Chocolate Market Report offers energetic visions to conclude and study market size, market hopes, and competitive surroundings. The research is derived through primary and secondary statistics
Global White Chocolate Market 2018 - Stella Bernrain, Lindt, Chocolat Frey, Choc …
Apex Market Reports, recently published a detailed market research study focused on the “White Chocolate Market” across the global, regional and country level. The report provides 360° analysis of “White Chocolate Market” from view of manufacturers, regions, product types and end industries. The research report analyses and provides the historical data along with current performance of the global PP Pipe industry, and estimates the future trend of White Chocolate on
Chinese Camera Team at Frey Architekten in Freiburg, Germany
Because of his experience and approach toward sustainable construction and social responsibility, Wolfgang Frey is an in demand consultant in China. A Chinese camera team from Qingdao recently interviewed Wolfgang Frey in his architecture firm in Freiburg, Germany. They continued filming at the Heidelberg Village construction site in Bahnstadt, a global role model for green buildings and modern urban development. The journalists were also interested in learning more about the cooperation
Sustainable Architect Wolfgang Frey travels with German Minister for Economic Af …
Peking, November 7, 2016 – Roughly six months after Wolfgang Frey participated in the Sino-German Forum in Peking with German Federal Chancellor Dr. Angela Merkel and the Chinese Federal Minister Li Keqiang, Wolfgang Frey accompanied German Federal Minister for Economic Affairs Sigmar Gabriel along with a distinguished trade delegation to the Middle Kingdom. Prior to his departure, Chancellor candidate Sigmar Gabriel was able to announce a breakthrough in the Tengelmann settlement.