Press release
Beyond the Platform: Veriday Highlights the Business Value of Digital Experience and AI at Liferay Customer Summit 2026
Nashville, Tennessee - October 2026 - As enterprises explore artificial intelligence (AI) to improve customer experiences and operational efficiency, the focus is shifting from technology adoption to measurable business outcomes.This was a key theme at the Liferay Customer Summit North America 2026, held October 5-7 in Nashville, Tennessee, where Veriday participated as a Gold Sponsor and Liferay Platinum Partner.
During the summit, Veriday's VP of Delivery, Sam Hyland, joined Gunther from one of Veriday's long-standing Toronto utility customers to share how a digital transformation initiative evolved from website modernization into a broader enterprise capability.
Their experience demonstrated an important principle: the value of a digital platform is measured not by its launch, but by how effectively it supports changing business needs, employee productivity, and customer expectations over time.
Connecting Digital Experience, Data and AI
As customers increasingly expect intuitive, personalized and responsive digital services, organizations have an opportunity to rethink how people interact with their business. AI can support this shift by helping customers find information, navigate services and resolve issues more efficiently.
However, delivering meaningful results requires more than introducing an AI assistant. Organizations must connect their digital experiences with the enterprise applications, data and business processes needed to support real customer needs.
Liferay's evolving digital experience, AI and data capabilities create opportunities to build more connected experiences while leveraging existing technology investments. For enterprises, the challenge is turning these capabilities into practical improvements without adding unnecessary complexity.
"Modernization should be measured by how much more a business can accomplish, not simply by how much technology it replaces," reflects Veriday's approach to enterprise digital transformation.
Building on Existing Technology Investments
The Toronto based utility customer's journey illustrated the long-term value of a flexible digital foundation. What began as a customer-facing website modernization initiative expanded to support business applications, enterprise integrations and reusable capabilities across web and mobile experiences.
Through collaboration with internal teams, Veriday helped improve content management, encourage consistency and transfer knowledge, enabling the customer to maintain and extend the platform over time.
This approach is increasingly relevant as enterprises evaluate AI. Connected systems, accessible and governed data, and well-defined processes provide a stronger foundation for introducing new capabilities.
From AI Experimentation to Business Outcomes
Veriday helps organizations identify where technology can deliver measurable value before committing to implementation. Its capabilities span digital strategy, Liferay implementation, application development, enterprise integration, cloud modernization, and data and AI advisory.
Through its Data & AI Starting Block, Veriday helps businesses assess their current environment, identify promising use cases, evaluate data and governance readiness, and develop a practical roadmap.
The objective is to prioritize business needs rather than adopt AI for its own sake. In some cases, the greatest improvement may come from simplifying a workflow, connecting systems or making better use of existing platform capabilities.
Responsible implementation is equally important. Organizations must consider data access, governance, human oversight, security and operational continuity as they introduce AI into business-critical environments.
Helping Enterprises Prepare for What's Next
The summit reinforced the growing connection between digital experience, enterprise data and AI. For organizations, this creates opportunities to improve service delivery, empower employees and unlock greater value from existing technology investments.
Veriday works alongside enterprise teams to modernize digital platforms, connect business-critical systems and support continuous improvement beyond implementation.
"The next chapter of digital transformation isn't about adding more technology. It's about making the technology you already have work harder for your business and the people you serve."
To learn more about Veriday's digital experience, modernization, and Data & AI services, visit https://veriday.com/.
50 Ronson Dr Ste 160, Etobicoke, ON M9W 1B3, Canada
Veriday helps organizations modernize operations and customer experiences through AI, automation, and digital transformation services. From intelligent workflows and process automation to scalable application development, we enable businesses to improve efficiency, reduce manual effort, and drive measurable business outcomes.
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