Press release
Digital Experience Platform Market May See Big Move : SAP, Liferay, Quadient
Digital Experience Platform Market
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Brief Overview on Digital Experience Platform:
The digital experience platform (DXP) is a software program that enables one to build and deliver integrated, optimized user experiences across all the digital channels, to all customers. This platform helps in managing digital customer experience in understanding customer behavior towards the brand online. In today’s time organizations are focusing on creating emotional connections with the users to get feedback and respond to their issues. The digital experience platform includes open DXP and Closed DXP, the experience platforms offer services like content management, analytics, orchestration, customer relationship management, etc. These services are offered to various digital channels like web, mobile, social media and other connected devices.
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Challenges:
Less Awareness about the usage of Digital Experience Platform Properly
Key Market Trends:
The Emerging use of Voice Commerce to sell the Products and Services in Digital Experience Platform
The Surging IoT-era, with its Smart Speakers and Intelligent Refrigerators, is bringing the World to Real-Time Experiences Platform
Opportunities:
The Use of Digital Experience Platform to Digitally Transform Staff Training Procedures will Boost the Market
Shifting Staff training to Online Portals and Collaborations Tools
Market Growth Drivers:
The demand for digitization in a business organization to deliver connected customer experiences and collect customer insights that matter to the organization. The organization needs to improve the accuracy of marketing and customer engagement through comprehensive customer data and cost-effective implementation. These requirements are driving the DXP market
Segmentation of the Global Digital Experience Platform Market:
by Type (Open DXP, Closed DXP), Application (Large Enterprises, Small-medium Enterprises), Services (Context, Portal, Analytics, Orchestration/Composition, Integration and API Services, Others), Technology (Java, Microsoft, PHP, HTML, Others), Industry Verticals (Manufacturing Industry, IT & Telecom Industry, BFSI Industry, Healthcare Industry, Hospitality Industry, Others), Deployment (Cloud-Based, Web-Based), Digital Channels (Web, Mobile, Social, Email, Connected Devices)
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Geographically, the following regions together with the listed national/local markets are fully investigated:
• APAC (Japan, China, South Korea, Australia, India, and Rest of APAC; Rest of APAC is further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, and Sri Lanka)
• Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe; Rest of Europe is further segmented into Belgium, Denmark, Austria, Norway, Sweden, The Netherlands, Poland, Czech Republic, Slovakia, Hungary, and Romania)
• North America (U.S., Canada, and Mexico)
• South America (Brazil, Chile, Argentina, Rest of South America)
• MEA (Saudi Arabia, UAE, South Africa)
Furthermore, the years considered for the study are as follows:
Historical data - 2016-2021
The base year for estimation - 2021
Estimated Year - 2022
Forecast period** - 2022 to 2027 [** unless otherwise stated]
Summarized Extracts from TOC of Global Digital Experience Platform Market Study
Chapter 1: Exclusive Summary of the Digital Experience Platform market
Chapter 2: Objective of Study and Research Scope the Digital Experience Platform market
Chapter 3: Porters Five Forces, Supply/Value Chain, PESTEL analysis, Market Entropy, Patent/Trademark Analysis
Chapter 4: Market Segmentation by Type, End User and Region/Country 2016-2027
Chapter 5: Decision Framework
Chapter 6: Market Dynamics- Drivers, Trends and Challenges
Chapter 7: Competitive Landscape, Peer Group Analysis, BCG Matrix & Company Profile
Chapter 8: Appendix, Methodology and Data Source
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About Author:
Advance Market Analytics is Global leaders of Market Research Industry provides the quantified B2B research to Fortune 500 companies on high growth emerging opportunities which will impact more than 80% of worldwide companies' revenues.
Our Analyst is tracking high growth study with detailed statistical and in-depth analysis of market trends & dynamics that provide a complete overview of the industry. We follow an extensive research methodology coupled with critical insights related industry factors and market forces to generate the best value for our clients. We Provides reliable primary and secondary data sources, our analysts and consultants derive informative and usable data suited for our clients business needs. The research study enable clients to meet varied market objectives a from global footprint expansion to supply chain optimization and from competitor profiling to M&As.
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