Press release
Automotive Radar Market Sector – Size, Opportunities, News, Region of Operations, Advancement, Strategies
Automotive radar has gained significance over the past few years with a growth in trend of innovations and introduction of automation in the automotive industry. It is primarily used in road safety applications.There are two types of radar, short range and long range, used depending upon the application.
Long range radar is used in automatic cruise control for maintaining safe distance from a vehicle nearby, whereas short range radar is used in anti-collision to inform driver about potential collision and avoid it.
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In addition, it is also used for lane change assistance, warning system for lane departure, alerts for rear cross-traffic, and vulnerable road user detection.
Growth in need for safety, enhancement in automobile safety ratings, and increase in sales of luxury cars drive the global automotive radar market. High costs related with these systems creates major challenge in the industry.
On the other hand, growth in consumer awareness regarding features of automotive radar and technological innovation create new avenues.
The global automotive radar market is segmented on the basis of application and geography.
Application segment is further classified into adaptive cruise control (ACC), blind spot detection (BSD), forward collision warning system (FCWS), lane departure warning system (LDWS), and parking assistance (PA).
Regionally, the market is further divided into Europe, North America, Asia-Pacific, Latin America, Middle East, and Africa.
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Key manufacturers operating in the global automotive radar industry are
• Infineon
• NXP
• STM
• ZF TRW
• Texas Instruments
• Valeo, Hella
• Robert Bosch
• Denso Corporation
• Fujitsu
• Continental
• Delphi LLP
• Autoliv
These key vendors have adopted strategies, such as merger & acquisition, collaborations, new product launches, partnerships, joint ventures, expansion, and others to gain a stronger position in the global industry.
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