Indian Online Grocery Market Size to Surpass USD 101.99 Billion by 2034 | Expanding at 24.36% CAGR

Indian Online Grocery Market Overview 2026-2034:

According to IMARC Group's report titled "Indian Online Grocery Market Size, Share | Report 2034" the report offers a comprehensive analysis of the industry, including market share, growth, trends, and regional insights.

The Indian online grocery market was valued at USD 14.33 Billion in 2025 and is projected to reach USD 101.99 Billion by 2034. It is expected to grow at a robust compound annual growth rate (CAGR) of 24.36% during the forecast period from 2026 to 2034. This growth is driven by an increase in smartphone penetration, expanding internet accessibility, and evolving consumer preferences for convenient digital shopping.

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Key Highlights:

• Current Market Size (2025) : USD 14.33 Billion
• Predicted Market Size (2034) : USD 101.99 Billion
• CAGR : 24.36%
• Food grains dominate the product segment with a 22% market share in 2025.
• Online payment methods lead with a 58% share, supported by UPI adoption and integrated mobile wallets.
• App-based platforms hold the largest segment with a 68% market share in 2025.
• North India is the leading region, accounting for 31% of the market share in 2025.
• Key players include Amazon.com, Inc, Bigbasket, Flipkart, JioMart, Swiggy Instamart, and Zepto Marketplace.

Key Trends in Indian Online Grocery Market:

With changing lifestyles, urbanization and competitive smartphone penetration, the Indian online grocery market is witnessing a rapid shift towards convenience-led grocery shopping as consumers increasingly preference mobile apps and quick commerce for their grocery needs. The emergence of hyperlocal delivery models, supported by dark stores and optimized supply chains, is leading to meaningful improvements in delivery times, customer satisfaction, and customer retention in the Indian online grocery market.

A further trend is the introduction of artificial intelligence and data analytics for recommendation engine implementation, inventory management, and demand forecasting. Companies are often looking for private label solutions to allow them to improve margin on price-sensitive private label offerings to consumers. Trust and transparency remain vital, with companies speaking of product quality, hygiene, and product origin.

This is important to gain the confidence of their customers. The increasing adoption of online payment methods such as UPI (Unified Payments Interface), wallets, and payment gateways has made online grocery shopping more accessible and convenient across various income levels, integrating it into the ever-expanding Indian digital ecosystem.

Indian Online Grocery Market Growth Factors:

Indian online grocery market has a large as well as a steadily growing addressable market size, due to evolving customer behavior and sustained investments across the online grocery value chain. The opportunity is large, involving first time internet consumers from tier II and tier III cities, helped by improving logistics and internet penetration in the country. The increasing disposable income and growing working population are the key factors for the growth of online grocery platforms.

In addition, the collaboration between the e-commerce platforms and the local grocery retailers, and FMCG companies improves the product availability and last-mile delivery. Yet for regulated sectors, easing rules on organized digital commerce is expected to bring more stability to the market and improve investor confidence in the long run. Demand-side drivers also include consistent capital infusion, expansion, and investments in cold-chain logistics across platforms.

Recurring revenue and customer loyalty, due to subscription services, also contribute to the market. Consumer trust along with improvements in supply chains and operational efficiencies is likely to drive growth in the Indian online grocery market and potentially generate interest among technology, logistics, and retail players.

Top Industry Players Accelerating Indian Online Grocery Market:

• Amazon.com, Inc
• Bigbasket (Supermarket Grocery Supplies Pvt Ltd)
• Blink Commerce Private Limited
• Flipkart Internet Private Limited
• JioMart (Reliance Retail Limited)
• Nature's Basket
• Swiggy Instamart
• Zepto Marketplace Private Limited

Recent Developments & News:

• December 2025: Dealshare relaunched its two-hour delivery model in Jaipur, targeting middle-income households. This multi-city expansion includes Kolkata, Lucknow, and Ghaziabad, utilizing eight dark stores and ten physical Dealshare Marts to ensure reliable and speedy grocery deliveries.
• Rapid Expansion & 10-Minute Deliveries: BigBasket initiated 10-minute delivery pilots in Bengaluru in May 2025. Swiggy Instamart expanded to 100+ cities by March 2025.

Indian Online Grocery Market Segmentation:

Product Type Insights:

• Food Grains
• Bread, Bakery and Dairy Products
• Fruits and Vegetables
• Personal Care
• Dry and Baking Products
• Household Products
• Beverages
• Meat and Meat Products
• Others

Payment Method Insights:

• Online
• Cash on Delivery

Platform:

• App-Based
• Web-Based

Regional Insights:

• North India
• East India
• West India
• South India

To Gain More Insights into the Market Analysis, Get Custom Report Based on Your Interest: https://www.imarcgroup.com/request?type=report&id=2229&flag=E

Note: If you require any specific information not covered within this report's scope, we will provide it as part of the customization.

Key Highlights of the Report:

• Comprehensive analysis of market size, share, and growth trends from 2020 to 2034.
• In-depth segment-wise assessment covering product types, payment methods, platforms, and regions.
• Insightful evaluation of growth drivers and market challenges.
• Competitive landscape featuring leading players and recent developments.
• Detailed market forecast with emphasis on quick commerce and digital payments.

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