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Global Vegan Cosmetics Market to Grow at 7.2% During 2025-2033, Driven by the Growing Adoption of Veganism

01-29-2026 11:20 AM CET | Fashion, Lifestyle, Trends

Press release from: IMARC Group

Driven by rising consumer awareness of animal welfare, growing demand for cruelty-free and sustainable products.

Driven by rising consumer awareness of animal welfare, growing demand for cruelty-free and sustainable products.

The global vegan cosmetics market was valued at USD 18.36 Billion in 2024 and is projected to reach USD 35.50 Billion by 2033, growing at a CAGR of 7.20% during the forecast period of 2025-2033. Europe is expected to take over the market with a market share of more than 38. 6% in 2024, owing to the strong regulatory frameworks banning the animal testing, the high consumer awareness of ethical products, the well, organized retail infrastructure, and the existence of major cosmetic brands in the region.

Study Assumption Years
• Base Year: 2024
• Historical Year/Period: 2019-2024
• Forecast Period: 2025-2033

Market Growth Factors

One of the major market drivers is the increase in desirability of cosmetic and grooming products for men, which in turn is giving big push to the vegan cosmetics market. As a matter of fact of this change in demographics is that society is becoming more inclusive and that self, care awareness is growing, therefore, men are gradually limiting themselves to using only those grooming products that were originally considered as the women's cosmetics.

The global market for male grooming products has seen pretty nice expansion over the last few years, which is a sign of a growing number of people using personal care products. It is worth emphasizing that mainly because of theincreased consumer base for personal care products. Men's interest in skincare, hair care and even makeup has steadily been increasing, which has prompted the manufacturers to offer vegan alternatives for these categories.

Social media marketing and influencer collaborations are playing crucial roles in normalizing male grooming practices and promoting vegan beauty products to this demographic.
This trend is most potent among male consumers of younger age who put the most emphasis on product quality, ingredient transparency, and ethical sourcing. The growth in male grooming is a major opening for vegan cosmetics brands to broaden their clientele and also to come up with men's skincare and grooming products in line with their specific needs.

Request for a Free Sample Report: https://www.imarcgroup.com/vegan-cosmetics-market/requestsample

Market Segmentation

Analysis by Product Type:

• Skin Care (37.6% in 2024): Leaves a major footprint in the market by offering an extensive range of skin care products such as cleansing, cream, serum, face mask, and anti, aging treatment among others. The dominance of this segment is mainly because beautiful skin is a universal requirement for all demographics and genders.

• Hair Care: Capable of providing a lineup of shampoos, conditioners, hair treatment, styling products and hair coloring solutions that are vegan and formulated without animal, derived ingredients. Consumer awareness about the presence of harsh chemicals in conventional hair products is one of the main reasons for the increase in demand of natural, vegan alternatives.

• Makeup: The beauty segment includes makeup such as foundations, lipsticks, eye, shadows, mascaras and other color cosmetics. The segment is witnessing the benefits of the use of plant, based pigments and the making of formulations that deliver the performance of traditional makeup while maintaining the vegan credentials.

• Others: Includes fragrances, nail care products, and specialty treatments catering to niche consumer needs within the vegan beauty segment.

Analysis by Distribution Channel:

• Specialty Stores (39.5% in 2024): Lead the market by providing handpicked selections of vegan cosmetics products and expert staff guidance. These stores not only offer personalized shopping experiences but also knowledgeable consultants who direct consumers towards suitable products. The specialized focus allows for deep product knowledge and creates customer trust through education and customized recommendations.

• Supermarkets and Hypermarkets: Provide convenient access to vegan cosmetics alongside regular shopping, benefiting from high foot traffic and competitive pricing strategies.

• Convenience Stores: Offer accessibility and impulse purchase opportunities, particularly for essential vegan beauty items in urban locations.

• Online Stores: A fast, growing channel that offers a vast selection of products, detailed information about the ingredients, customer reviews, and home delivery at your doorstep. E, commerce platforms facilitate direct brand, to, consumer relationships and access to international vegan beauty brands.

• Others: Includes direct selling, pharmacies, and department stores contributing to diverse distribution networks.

Region Analysis:
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

Regional Insights

Europe led the market with a share of more than 38. 6% in 2024 as a result of strong regulatory frameworks promoting cruelty, free and environmentally friendly products. The EU ban on animal testing for cosmetics since 2004 has greatly helped to shift consumer demand towards vegan alternatives. Besides, Europe is home to a flourishing beauty industry and an ethically minded, affluent consumer base that together, can be expected to continue raising the demand for high, end vegan cosmetics.

Ask Our Expert & Browse Full Report with TOC & List of Figures: https://www.imarcgroup.com/request?type=report&id=2760&flag=E

Key Players
• Arbonne International LLC (Yves Rocher)
• Billy Jealousy LLC
• Coty Inc. (Cottage Holdco B.V.)
• Debenhams Retail Ltd. (Celine Jersey Topco Limited)
• Gabriel Cosmetics Inc.
• Kosé Corporation
• L'Oréal S.A.
• Lush Retail Ltd.
• MuLondon Ltd.
• Shiseido Company Limited

Customization Note

If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.

How AI is Shaping the Vegan Cosmetics Market: Global Trends & Projections: https://www.imarcgroup.com/insight/ai-shaping-the-vegan-cosmetics-market

Contact Us
IMARC Group,
134 N 4th St. Brooklyn, NY 11249, USA,
Email: sales@imarcgroup.com,
Tel No: (D) +91 120 433 0800,
United States: +1-201-971-6302

About Us
IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provides a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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