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South Korea Major Home Appliances Market to Reach USD 12.14 Billion by 2031, Driven by Smart Appliances and Compact Designs

01-27-2026 02:24 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Mordor Intelligence

South Korea Major Home Appliances Market Size & Trends | Mordor Intelligence

South Korea Major Home Appliances Market Size & Trends | Mordor Intelligence

Mordor Intelligence has published a new report on the South Korea major home appliances market offering a comprehensive analysis of trends, growth drivers, and future projections.

South Korea Major Home Appliances Market Overview

According to Mordor Intelligence, the South Korea Major Home Appliances Market Size is poised for steady growth over the next few years, with the market size expected to rise from USD 9.77 billion in 2026 to USD 12.14 billion by 2031. This expansion reflects a compound annual growth rate of 4.44%, indicating increasing consumer demand for energy-efficient, connected, and compact appliances. Refrigerators continue to dominate the market, while dishwashers are emerging as the fastest-growing segment, particularly among single-person households and urban dwellers seeking space-efficient solutions.

Government programs, including the Top Efficiency Appliance Rebate Program, have significantly influenced consumer spending patterns, offering rebates for high-grade energy-efficient appliances, and encouraging the replacement of outdated models. Alongside regulatory measures such as the Minimum Energy Performance Standards, these initiatives are reinforcing demand for premium appliances in both households and public institutions.

Report Overview: [ https://www.mordorintelligence.com/industry-reports/south-korea-major-home-appliances-market?utm_source=openpr ]

Market Segmentation of the South Korea Major Home Appliances Market

The South Korea Major Home Appliances Market is segmented based on product type, distribution channels, and geography.

By Product:

Refrigerators: Leading the market with the largest revenue share, favored for high-tech features and energy efficiency.

Dishwashers: Experiencing the fastest growth due to compact designs suitable for smaller urban homes.

Washing Machines: Maintaining steady demand driven by smart and efficient models.

Other Appliances: Includes freezers, microwave ovens, and air conditioners, which serve niche but growing consumer needs.

By Distribution Channel:

Multi-Brand Stores: Hold a significant portion of market share and cater to consumers seeking in-person consultations.

Exclusive Brand Outlets: Offer premium and branded products with full after-sales support.

Online Channels: Recording the highest projected growth, offering convenience and competitive pricing.

Other Channels: Include local retailers and institutional sales, contributing to broader market coverage.

By Geography:

Gyeonggi Province: Accounts for the largest market share due to high population density and urbanization.

Gyeongsang Region: Forecasted to grow strongly as consumer awareness of smart and efficient appliances increases.

Other Regions: Chungcheong, Gangwon, Jeolla, and Jeju show moderate growth supported by regional urban development.

This segmentation provides a clear South Korea major home appliances market analysis, allowing manufacturers and retailers to target their products and strategies effectively.

Check out more details and stay updated with the latest industry trends, including the Japanese version for localized insights: [ https://www.mordorintelligence.com/ja/industry-reports/south-korea-major-home-appliances-market?utm_source=openpr ]

South Korea Major Home Appliances Market Growth Drivers

Several trends are shaping the South Korea Major Home Appliances Market and guiding industry strategies:

Smart Appliance Adoption: Connected appliances with software support and remote management features are becoming increasingly popular. Seven-year software updates for AI-enabled models are helping consumers maintain long-term appliance performance and reliability.

Energy Efficiency Programs: Government-led rebate initiatives and mandatory efficiency labeling have elevated replacement demand. Grade-1 appliances are incentivized, while substandard models are phased out, prompting households and public institutions to upgrade their systems.

E-commerce Growth: Online sales channels are experiencing the highest growth rates in the market. The convenience of doorstep delivery and comparison shopping is attracting younger and tech-savvy consumers, driving higher sales volume in metropolitan areas.

Rise of Single-Person Households: Compact and rental-ready formats, especially in dishwashers and washing machines, are gaining traction. Urban households are increasingly seeking appliances that combine efficiency with space-saving designs.

Premium Segment Focus: Consumers are prioritizing appliances with extended warranty support, energy savings, and smart features. This focus on higher-margin products strengthens market segmentation and provides predictable revenue streams for retailers and manufacturers.

The ongoing South Korea major home appliances market growth reflects these shifts in consumer preferences and government incentives.

Key Players in the South Korea Major Home Appliances Industry

The South Korea Major Home Appliances Market features several established and emerging companies competing for market share. Key players focus on product differentiation through smart technology, energy efficiency, and customer service. Major brands include Samsung, LG, and Winia, which offer a broad range of appliances tailored to both urban and suburban households.

These companies leverage product quality, after-sales support, and digital connectivity to strengthen their presence in the market. Partnerships with online platforms and participation in government rebate programs have also enhanced their visibility and sales performance. Additionally, regional brands are gaining traction by addressing niche demands, particularly in compact appliances suited for single-person households.

The competition among these players significantly contributes to the overall South Korea major home appliances market share, creating a dynamic and consumer-driven environment.

South Korea Major Home Appliances Market Regional Overview

Gyeongsang is emerging as a hub for advanced appliance adoption, driven by its strong industrial base and tech-oriented workforce. Local initiatives supporting smart manufacturing and AI integration help accelerate new product rollouts, while the region's urban areas favor premium and connected appliances that fit modern living spaces. Collaboration with nearby suppliers enhances product development speed and reliability, allowing both residential and commercial users to benefit from innovative offerings.

In Gyeonggi, high population density and well-established urban infrastructure make it a key market for connected and compact home appliances. Apartment layouts and IoT-ready buildings create an ideal environment for premium devices, while smaller households increasingly seek space-efficient solutions. The trends originating here often influence purchasing patterns across the country, amplified by online channels and brand showrooms showcasing integrated ecosystems.

Future Outlook

The South Korea Major Home Appliances Market is set for steady growth through 2031, driven by a combination of energy efficiency initiatives, smart appliance adoption, and changing household structures. Refrigerators remain a dominant product, but compact appliances like dishwashers are seeing faster adoption among urban single-person households.

Distribution channels are evolving, with online sales outpacing traditional retail in growth rate, while multi-brand and exclusive stores continue to serve value-conscious and premium customers. The market's geographic focus on urbanized areas such as Gyeonggi and the Seoul Capital Area underscores the role of population density and tech adoption in shaping appliance consumption.

Key players are expected to continue investing in smart features, extended support, and energy-efficient technologies, ensuring that the South Korea Major Home Appliances Market remains responsive to consumer needs and regulatory standards. Overall, the market outlook is positive, with opportunities for both established brands and niche manufacturers to meet evolving household demands efficiently.

Get detailed insights on the South Korea major home appliances market: [ https://www.mordorintelligence.com/industry-reports/south-korea-major-home-appliances-market?utm_source=openpr ]

Industry Related Reports:

Dishwasher Market: The dishwasher market is analyzed by product type, including freestanding and built-in models, as well as by application, covering both residential and commercial use. It also considers distribution channels such as multi-brand stores, exclusive brand outlets, online platforms, and other retail options. Regional coverage spans North America, South America, Europe, Asia-Pacific, and the Middle East & Africa. Market forecasts are presented in terms of value in USD.
[ https://www.mordorintelligence.com/industry-reports/dishwasher-market?utm_source=openpr ]

Global Major Home Appliances Market: The global major home appliances market is categorized by product, including refrigerators, freezers, washing machines, dishwashers, ovens, air conditioners, and other household appliances. It is also segmented by distribution channel, covering multi-brand stores, exclusive brand outlets, online platforms, and other retail options. The analysis spans key regions, including North America, South America, Europe, Asia-Pacific, and other areas. Market forecasts are provided in terms of value in USD.
[ https://www.mordorintelligence.com/industry-reports/global-major-home-appliances-market?utm_source=openpr ]

Europe Major Home Appliances Market: The Europe major home appliances market is segmented by product, including refrigerators, freezers, dishwashers, washing machines, clothes dryers, and other appliances. It also covers distribution channels such as multi-brand stores, online platforms, and additional retail options, as well as technology, focusing on smart, connected appliances. The market is analyzed across countries including the United Kingdom, Germany, and other European nations. Forecasts are presented in terms of value in USD.
[ https://www.mordorintelligence.com/industry-reports/europe-major-home-appliances-market?utm_source=openpr ]

For any inquiries or to access the full report, please contact:
media@mordorintelligence.com
https://www.mordorintelligence.com/

Mordor Intelligence, 11th Floor, Rajapushpa Summit, Nanakramguda Rd, Financial District, Gachibowli, Hyderabad, Telangana - 500032, India.

About Mordor Intelligence:

Mordor Intelligence is a trusted partner for businesses seeking comprehensive and actionable market intelligence. Our global reach, expert team, and tailored solutions empower organizations and individuals to make informed decisions, navigate complex markets, and achieve their strategic goals.

With a team of over 550 domain experts and on-ground specialists spanning 150+ countries, Mordor Intelligence possesses a unique understanding of the global business landscape. This expertise translates into comprehensive syndicated and custom research reports covering a wide spectrum of industries, including aerospace & defense, agriculture, animal nutrition and wellness, automation, automotive, chemicals & materials, consumer goods & services, electronics, energy & power, financial services, food & beverages, healthcare, hospitality & tourism, information & communications technology, investment opportunities, and logistics.

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