Press release
United States Mobile Payments Market Insights | North America leads with 40% share driven by high smartphone penetration and advanced banking infrastructure
Leander, Texas and Tokyo, Japan - Dec.09.2025As per DataM intelligence research report" Mobile Payments market is estimated to reach at a high CAGR during the forecast period 2024-2031." Digital commerce and contactless transactions are driving robust expansion in mobile payment solutions.
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United States: Recent Industry Developments
✅ In November 2025, Apple launched "Tap to Pay" on iPhone for enterprise customers in the U.S. The feature allows retail staff to accept payments anywhere in the store without a terminal. It transforms the retail checkout experience.
✅ In October 2025, Venmo introduced a "Teen Account" with parental controls and a debit card. The product allows parents to monitor spending while teaching financial literacy. It captures the next generation of mobile payment users.
✅ In September 2025, The Federal Reserve's "FedNow" instant payment system gained adoption by major U.S. banks. The system enables real-time bill payments and peer-to-peer transfers. It modernizes the U.S. payment infrastructure to match global standards.
✅ In August 2025, PayPal expanded its stablecoin (PYUSD) for use in mobile checkout. The integration allows users to pay with crypto at millions of online merchants. It bridges the gap between digital assets and everyday commerce.
Japan: Recent Industry Developments
✅ In December 2025, PayPay announced it reached 65 million registered users in Japan. The dominance of the QR code app has fundamentally shifted Japan away from cash. It cements PayPay as the "super app" for Japanese payments.
✅ In November 2025, JR East updated its Mobile Suica app to support cloud-based ticketing. The update allows users to transfer passes between devices seamlessly. It improves the convenience of Japan's most popular transit payment card.
✅ In October 2025, The Japanese government began issuing digital salary payments to mobile wallets. The deregulation allows companies to pay employees directly into apps like PayPay or Rakuten Pay. It accelerates the cashless transition of the Japanese economy.
✅ In September 2025, Rakuten Pay integrated "Tap to Pay" for Android users. The feature allows payment by tapping the phone without opening the app. It competes with felica-based payments for speed and convenience.
Mobile Payments Market: Drivers
The mobile payments market continues to expand as consumers favor convenience, contactless transactions, and integrated digital wallets for retail, transit, and peer-to-peer transfers. NFC, QR code, tokenization, and in-app payment solutions provide diverse pathways with strong security measures like biometric authentication. Merchant adoption of POS upgrades, embedded payment APIs, and buy-now-pay-later options supports seamless omnichannel commerce. Regulatory focus on consumer protection, transaction security, and interoperability shapes provider strategies and market trust.
Fintech innovation, bank-fintech partnerships, and merchant incentive programs drive rapid user adoption and transaction volumes, while enhancements in cross-border payment rails and digital ID schemes broaden use cases. E-commerce, contactless retail, and super-apps in many regions continue to push mobile payments into everyday financial behavior. With ongoing investment in UX, security, and inclusivity, mobile payments remain a cornerstone of digital financial transformation.
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Mobile Payments Market: Major Players
Google, Alibaba Group Holdings Limited, Amazon.com Inc, Apple Inc, American Express Company, M Pesa, Money Gram International, PayPal Holdings Inc, Samsung Electronics Co. Ltd, Visa Inc and WeChat, among others.
Segment Covered in the Mobile Payments Market:
By Technology
The market is segmented into Near Field Communication (NFC) 30%, direct mobile billing 20%, mobile web payment 15%, SMS 10%, interactive voice response system 10%, and mobile app 15%, with NFC dominating due to convenience, security, and wide adoption in contactless payments. Mobile apps are growing rapidly with digital banking and e-commerce expansion. SMS and IVR are used in regions with lower smartphone penetration. Technological advancements and increasing smartphone adoption drive market growth across all types.
By Payment Type
Payment types include B2C 50%, B2B 30%, and B2G 20%, with B2C dominating due to retail, e-commerce, and mobile wallet adoption. B2B payments are growing with corporate and supply chain digitization. B2G adoption is emerging in public services and government collections. Increasing digital transactions and mobile penetration drive adoption across all payment types.
By Location Outlook
Location outlook includes remote payment 60% and proximity payment 40%, with remote payments dominating due to online shopping, mobile banking, and e-commerce growth. Proximity payments are growing with NFC-enabled terminals in retail and transportation. Both models are supported by digital infrastructure improvements. Expanding mobile payment networks accelerate adoption in urban and semi-urban regions.
By End-User
End-users include BFSI 30%, healthcare 15%, retail & e-commerce 25%, IT & telecom 10%, media & entertainment 10%, and transportation 10%, with BFSI and retail leading adoption due to mobile banking, digital wallets, and contactless payment solutions. Healthcare and transportation are growing with telemedicine and smart transit solutions. IT & telecom and media sectors support specialized mobile payment solutions. Broad end-user adoption supports overall market growth.
Regional Analysis
North America - 40% Share
North America leads with 40% share driven by high smartphone penetration, advanced banking infrastructure, and digital wallet adoption in the U.S. and Canada. NFC and mobile apps dominate technology. B2C and remote payments are key. BFSI and retail sectors lead adoption. Regulatory support and fintech innovation drive market growth.
Europe - 25% Share
Europe holds 25% share due to widespread digital payment adoption, e-commerce growth, and contactless technology use in Germany, UK, France, and Italy. NFC and mobile apps dominate. B2C and B2B payments lead. Remote payments are preferred. Retail, BFSI, and transportation sectors drive growth with fintech solutions and regulatory backing.
Asia Pacific - 20% Share
Asia Pacific accounts for 20% share driven by rapid smartphone adoption, mobile wallet growth, and government initiatives in China, India, Japan, and Australia. NFC and mobile apps dominate. B2C and remote payments lead. Retail, BFSI, and healthcare sectors drive adoption. Digital infrastructure expansion supports market growth.
Latin America - 7% Share
Latin America holds 7% share due to increasing smartphone penetration, fintech adoption, and e-commerce growth in Brazil, Mexico, and Argentina. NFC and direct mobile billing dominate. B2C and remote payments are key. BFSI and retail lead adoption. Urbanization and digital infrastructure support market expansion.
Middle East - 5% Share
The Middle East records 5% share driven by mobile wallet adoption, fintech growth, and urban population in UAE, Saudi Arabia, and Qatar. NFC and mobile apps dominate. B2C and remote payments are key. BFSI and retail sectors lead. Government initiatives and smart city projects support market growth.
Africa - 3% Share
Africa holds 3% share due to increasing mobile phone penetration, digital payment awareness, and fintech solutions in South Africa, Nigeria, and Egypt. NFC and direct mobile billing dominate. B2C and remote payments are key. BFSI and retail lead adoption. Fintech growth and mobile banking adoption support gradual market expansion.
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