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Emerging Do-It-Yourself Home Improvement Retailing Market Trends: Technological Advancements In DIY Home Improvement Retail Through AR Integration Shaping the Future of the Industry

11-26-2025 08:14 AM CET | Consumer Goods & Retail

Press release from: The Business Research Company

Do-It-Yourself Home Improvement Retailing

Do-It-Yourself Home Improvement Retailing

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Do-It-Yourself Home Improvement Retailing Market Size Growth Forecast: What to Expect by 2025?
Strong growth has been observed in recent years in the do-it-yourself home improvement retailing market. The market size is expected to increase from $863.57 billion in 2024 to $920.91 billion in 2025, with a compound annual growth rate (CAGR) of 6.6%. Factors contributing to the growth during the historic period include the rising popularity of DIY projects, a greater demand for customized interior design, lifestyle modifications, an increased involvement of working women in home decoration, a rise in cost-aware consumers, and the expansion of the residential real estate industry.

How Will the Do-It-Yourself Home Improvement Retailing Market Size Evolve and Grow by 2029?
In the coming years, the DIY home improvement retail market is anticipated to witness a robust increase, reaching a total value of $1198.24 billion in 2029. This growth reflects an annual compound growth rate (CAGR) of 6.8%. The projected expansion during this period is due to the widening of online sales platforms, intensified preferences for wooden furniture, escalated demand for customized lawn management, increased preference for DIY items, and the rise of DIY-centric social media platforms and instructional online videos. Notable trends that will shape the market's direction include the integration of smart home technology and its adoption, priority on sustainable and eco-friendly goods, a focus on customization and niche market products, improvements in augmented reality (AR)- based virtual displays of furniture and home decor, and breakthroughs in customized interior design innovation.

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What Drivers Are Propelling the Growth of Do-It-Yourself Home Improvement Retailing Market Forward?
The surge in e-commerce is predicted to boost the development of the do-it-yourself home improvement retailing industry. The expansion of e-commerce is largely driven by the increasing use of smartphones and the accessibility of the internet, providing consumers with an easy shopping experience and varied product offerings. E-commerce has improved the DIY home improvement retail sector by giving customers greater product variety, extensive instructional guides, and easy shipping options. This has stimulated more do-it-yourself home renovation efforts, subsequently driving market growth. For example, in May 2024, the U.S. retail e-commerce sales for the year's first quarter went up to $289.2 billion, as per the Census Bureau of the Department of Commerce, a US government agency. This indicates a 2.1% growth compared to the fourth quarter of 2023. Thus, the increase in e-commerce is spurring the growth of the do-it-yourself home improvement retailing market.

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What Trends Will Shape the Do-It-Yourself Home Improvement Retailing Market Through 2029 and Beyond?
Leading firms in the DIY home improvement retailing market are concentrating on technological innovations, such as the incorporation of augmented reality (AR) and data analysis, in home improvement retail stores. These advancements aim to bolster customer engagement, improve product visualization and streamline inventory management. AR revolutionizes the shopping experience in home improvement retail by incorporating digital overlays like visual guides and product demonstrations into the physical store ambiance. For instance, a prime example of this was in September 2022, when Lowe's Inc., an American home improvement and retail company, introduced an interactive digital twin of their store. Created in NVIDIA's Omniverse, Lowe's digital twin is a mirroring of a physical store. The idea is anchored in landscape management that amalgamates spatial data with product location and order history into a 3D visualization, viewable on multiple devices ranging from desktops to AR headsets. This facilitates Lowe's staff to engage with store data, thus enhancing their capabilities to streamline operations and efficiently cater to customer requirements.

What Are the Key Segments in the Do-It-Yourself Home Improvement Retailing Market?
The do-it-yourself home improvement retailingmarket covered in this report is segmented -

1) By Product: Lumber And Landscape Management, Tools And Hardware, Decor And Indoor Garden, Kitchen, Lighting And Other Products
2) By Application: Residential, Commercial
3) By Distribution: Offline, Online

Subsegments:
1) By Lumber And Landscape Management: Lumber, Plywood And Paneling, Wood Siding And Trims, Outdoor Furniture, Garden Tools And Equipment
2) By Tools And Hardware: Power Tools, Hand Tools, Fasteners And Adhesives, Paints And Paint Supplies, Safety Equipment
3) By Decor And Indoor Garden: Wall Décor, Flooring And Carpeting, Curtains, Blinds, And Shades, Indoor Plants And Gardening Supplies, Rugs And Mats
4) By Kitchen: Cabinets And Countertops, Kitchen Appliances, Kitchen Storage And Organization, Sinks And Faucets, Backsplashes And Tile
5) By Lighting And Other Products: Light Fixtures, Ceiling Fans And Ventilation, Bulbs And Lighting Accessories, Electrical Wiring And Components, Plumbing Fixtures And Supplies

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Who Are the Key Players Shaping the Do-It-Yourself Home Improvement Retailing Market's Competitive Landscape?
Major companies operating in the do-it-yourself home improvement retailing market are Amazon.com Inc., The Home Depot Inc., Lowe's Companies Inc., IKEA, Groupe Adeo SA, Wesfarmers Limited, BayWa AG, Tractor Supply Company, Menard Inc., Bunnings Group Limited, OBI Group Holding SE and Co. KGaA, Ace Hardware Corporation, Toolstation Limited, HORNBACH Holding AG and Co. KGaA, Flipkart Private Limited, Home Hardware Stores Ltd., Grafton Group plc, Maxeda DIY Group B.V., Mr D.I.Y. Group, Castorama, Brico BricoPlanit, REWE Group, UBUY Inc., Wickes Group Plc, Praktiker AG

What Geographic Markets Are Powering Growth in the Do-It-Yourself Home Improvement Retailing Market?
North America was the largest region in the do-it-yourself home improvement retailing market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the do-it-yourself home improvement retailing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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3.Policy Makers & Regulators - To track industry developments and align regulatory frameworks.
4.Consultants & Analysts - To support market entry, expansion strategies, and client advisory work.

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With over 17500+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Armed with 1,500,000 datasets, the optimistic contribution of in-depth secondary research, and unique insights from industry leaders, you can get the information you need to stay ahead.Our flagship product, the Global Market Model (GMM), is a premier market intelligence platform delivering comprehensive and updated forecasts to support informed decision-making.

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