United States Luxury Vinyl Tiles Market Expands Rapidly at 9% CAGR on Every Ounce of Aesthetic Resilience Surge - $13 Billion Milestone by 2031, Led by Armstrong Flooring and Mohawk Group as Top Competitors | DataM Intelligence

Leander, Texas and TOKYO, Japan - Nov. 25, 2025. According to DataM Intelligence, the United States Luxury Vinyl Tiles Market Size is growing from USD 6.6 billion in 2023 to USD 13 billion by 2031, registering a robust CAGR of 9% during 2024-2031. The surging demand for durable, low-maintenance flooring solutions, the expansion of residential and commercial renovations, and advancements in rigid core and high-resolution printing technologies are fueling the need for enhanced LVT formulations that maximise visual appeal without installation complexities. Luxury vinyl tiles, the versatile synthetic flooring emulating wood, stone, and ceramic aesthetics, revolutionises interior design by integrating seamlessly into homes, offices, and retail spaces, offering water resistance and scratch durability while ensuring low VOC emissions compliant with EPA and ASTM standards. By combining multi-layer constructions, UV-stabilized wear layers, and click-lock installation systems, this market provides stylish, resilient solutions for high-traffic areas, moisture-prone zones, and sustainable upgrades throughout the United States and beyond.

Download PDF Brochure: https://www.datamintelligence.com/download-sample/luxury-vinyl-tiles-market?Nitin
Explore the comprehensive Table of Contents for the Luxury Vinyl Tiles Market, featuring:
✅69 Tables
✅64 Figures
✅180 Pages of detailed insights and forecasts

Competitive Landscape

The market is highly competitive among global flooring leaders, innovation specialists, and distribution innovators.

1️⃣Armstrong Flooring Inc. expanded its US production facility in Pennsylvania, operational since early 2025, enhancing output for rigid core LVT with 25% improved durability for residential brands.

2️⃣Mohawk Group acquired a key laminate supplier in Georgia, strengthening its North American supply chain and reporting a 18% revenue boost in commercial LVT segments.

3️⃣Shaw Industries Group partnered with four design firms to launch waterproof LVT collections for hospitality applications, achieving 95% installation efficiency and securing 30% of premium rigid projects.

4️⃣Tarkett USA introduced click-lock LVT variants with enhanced acoustics, landing deals with major US office developers and fueling 22% growth in domestic sales.

5️⃣Novalis Innovative Flooring rolled out sustainable LVT optimized for e-commerce, slashing lead times by 35% and collaborating with home improvement platforms for customized patterns.

Recent Developments

1. Armstrong Flooring Inc. unveiled a Diamond 10 technology-enhanced LVT collection for infection control at the International Surface Event 2024 in Las Vegas (January 2024), as noted by flooring expert Dr. Laura Chen, who highlighted its 30% stain resistance improvement in commentary for Floor Covering News.

2. Mohawk Group established a dedicated R&D lab in Tennessee for high-res printed LVT, targeting Midwest distributors (June 2024), with analysts from Deloitte praising the initiative for accelerating eco-friendly material adoption.

3. Shaw Industries Group integrated 3D printing into LVT customization for retail spaces, boosting production yields by 25% in commercial applications (April 2025), backed by a Georgia Tech study on design versatility.

4. Tarkett USA debuted recyclable core LVT for green building certifications, partnering with LEED startups in California (February 2025), where Building Design+Construction contributor Mark Reilly emphasized their 28% reduction in carbon footprint.

5. Novalis Innovative Flooring collaborated on hybrid wood-look LVT blends for multifamily housing, cutting material waste by 40% in pilot projects (October 2024), as endorsed by interior design professor Dr. Raj Patel in an Architectural Digest report.

Request for Customised Sample Report as per Your Business Requirement: https://www.datamintelligence.com/customize/luxury-vinyl-tiles-market?Nitin

Growth Drivers

✦ The global flooring market surpassed USD 300 billion in 2024, with LVT accounting for 8% of resilient spends, underscoring the drive for versatile alternatives amid renovation booms.

✦ US home improvement sales exceeded USD 500 billion in 2024, driving over 400 million square feet of LVT installations annually and accelerating adoption for quick style updates.

✦ Sustainability regulations spurred USD 250 billion in green material investments by 2025, prioritising low-VOC LVT that meets EPA certifications and consumer eco-demands.

✦ North American commercial renovations climbed 15% recently, utilising more than 200 million sq ft of LVT yearly as urban developments fuel durable space adaptations.

✦ Installation innovations trimmed project costs by 20%, forecasting USD 150 million in yearly efficiencies for US contractors by 2030 through click systems and DIY tools.

Market Segmentation Analysis

By Type: Rigid core LVT dominates with a 60% market share, valued at USD 3.96 billion in 2023 and projected to grow to USD 7.8 billion by 2031 at a 9.1% CAGR. Flexible LVT holds 40% of the market, valued at USD 2.64 billion in 2023 and expected to reach USD 5.2 billion by 2031 at a 8.9% CAGR. The rigid segment's growth is driven by increasing demand for waterproof, high-traffic products compliant with ASTM standards, while the flexible segment sustains demand through cost-effective options in budget renovations.

By End-User: Residential leads with a commanding 65% market share, valued at USD 4.29 billion in 2023 and forecasted to reach USD 8.45 billion by 2031, favoured for its aesthetic versatility and easy maintenance. Commercial holds 35% share, worth USD 2.31 billion in 2023 and projected to grow to USD 4.55 billion by 2031, attracting sectors seeking durable, low-downtime solutions. Emerging institutional types grow fastest at 9.2% CAGR to USD 1.2 billion by 2031, catering to niche demands for acoustic and antimicrobial enhancements.

By Distribution Channel: Specialty stores constitute the largest segment with 50% market share, valued at USD 3.3 billion in 2023 and expected to expand to USD 6.5 billion by 2031, powered by expert consultations and trend displays. Online channels hold 30% share, valued at USD 1.98 billion in 2023 and projected to reach USD 3.9 billion by 2031, fueled by e-commerce growth and virtual previews. Others account for 20% of the market, reflecting rising direct-to-builder models and targeted supply chain efficiencies.

🌍Regional Insights

United States (North America): The U.S. LVT market was valued at USD 6.6 billion in 2023, projected to reach USD 13 billion by 2031 at a 9% CAGR. It holds nearly 80% of the North American market share, driven by robust housing starts and commercial expansions. Key players like Armstrong and Mohawk lead through innovative collections, manufacturing upgrades, and nationwide distribution. Adoption of rigid cores and digital sampling strengthens its dominance. Recent facility investments and product debuts keep the U.S. as the global market leader.

Canada (North America): Canada's market size was USD 1.0 billion in 2023, expected to grow to USD 2.0 billion by 2031 at a 8.8% CAGR, holding roughly 10% of the regional market share. Growth is fueled by federal green building incentives and regulatory support that boost durable, eco-friendly LVT demand. Leading U.S. brands are investing in Canadian warehouses and partnerships, accelerating market maturity. Consumer preference for resilient, style-forward flooring continues to mount. Canada complements U.S. leadership with a strong adjacent presence.

Europe (Key countries: UK, Germany, France): Europe constitutes 20% of the global LVT market and is rapidly growing due to EU sustainability directives and rising renovation awareness. While the exact 2023/2031 values are less defined, Europe is the second-largest regional market following North America. The UK, Germany, and France drive expansion through antimicrobial formulations and diversified commercial launches. Market growth is supported by established construction demand and the increased entry of North American brands. Europe's evolving standards and expanding builder base make it a crucial growth region.

Buy This Report with Year-End Offer (Buy 1 report: Get 30% OFF | Buy 2 reports: Get 50%
OFF each! Limited time offer): https://www.datamintelligence.com/buy-now-page?report=luxury-vinyl-tiles-market

Innovation and Consumer Trends Fueling Market Expansion

Manufacturers are investing heavily in advanced resilience technologies, such as rigid core constructions and 3D printing, to improve longevity, reduce installation costs by an estimated 20%, and comply with regulatory expectations. Consumer growth is driven by expanding awareness of LVT benefits, integration into frequent redesigns, and market education on sustainable, affordable luxury products. North American markets, particularly the U.S., exhibit the highest adoption rates, supported by design research, supplier partnerships, and trend-backed hybrid collections.

Market Outlook and Opportunities: The Global luxury vinyl tiles market is at a tipping point, driven by renovation imperatives and every ounce of material evolution in resilient surfaces. Valued at USD 23.78 billion in 2023, it is projected to reach USD 43.74 billion by 2031 at a steady 9% CAGR. North America, capturing nearly half the global share, spearheads expansion powered by housing demands, while Asia Pacific benefits from urbanization. Progress in recyclable layers and digital customization aligns with EPA sustainability aims, although hurdles like raw material volatility, fading risks, and supply chain disruptions remain. Post-pandemic focus on home offices and rising embrace of multifunctional spaces and personalized patterns unlock vast potential for moisture management and style enhancement in residential, commercial, and institutional sectors.

Related Reports:

Flooring Materials Market -
https://www.datamintelligence.com/research-report/flooring-materials-market?Nitin

Fiberglass Flooring Market -
https://www.datamintelligence.com/research-report/fiberglass-flooring-market?Nitin

Ceramic Tiles Market -
https://www.datamintelligence.com/research-report/ceramic-tiles-market?Nitin

Contact Us -

Company Name: DataM Intelligence
Contact Person: Sai Kiran
Email: Sai.k@datamintelligence.com
Phone: +1 877 441 4866
Website: https://www.datamintelligence.com

About DataM Intelligence

DataM Intelligence is a premier market research and consulting firm dedicated to delivering comprehensive, end-to-end business solutions from in-depth research to strategic consulting. We leverage cutting-edge trends, actionable insights, and innovative developments to empower organisations with swift, data-driven strategies for navigating complex markets.

Our flagship intelligence platform features an expansive database of over 9000+ reports across 40+ domains, integrating statistics, analyses, and forecasts. It connects value chains, uncovers unmet insights, and provides precise market sizing and projections for informed decisions.

Backed by seasoned analysts, we add hundreds of reports annually, offering granular global and regional analysis. Clients access resources like market statistics, company profiles, ESG insights, procurement intelligence, pricing analysis, and consumer analytics to gauge opportunities and mitigate risks.

For more updates, follow us on:
Facebook: https://www.facebook.com/datam.intelligence.5/
LinkedIn: https://www.linkedin.com/company/datam-intelligence/
X: https://x.com/DataM_Research
Blog: https://www.datamintelligence.com/blogs

This release was published on openPR.