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US Home Equity Lending Market to Reach USD 220B by 2030, Fueled by Expanding Home Equity Pools and Rising Home Renovation Demand

11-14-2025 01:13 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Mordor Intelligence

US Home Equity Lending Market Size & Trends | Mordor Intelligence

US Home Equity Lending Market Size & Trends | Mordor Intelligence

Mordor Intelligence has published a new report on the United States Home Equity Lending Market, offering a comprehensive analysis of trends, growth drivers, and future projections.

US Home Equity Lending Market Overview

The United States Home Equity Lending Market size reached a value of USD 179.21 billion in 2025 and is forecasted to expand to USD 220.88 billion by 2030, reflecting a 4.27% CAGR. As households continue to seek second-lien solutions to maintain favorable first-mortgage rates, the competitive landscape of the United States Home Equity Lending Market share is evolving.

Report overview: https://www.mordorintelligence.com/industry-reports/us-home-equity-lending-market?utm_source=openpr

Key Trends in the United States Home Equity Lending Market

1. Expanding Home Equity Availability

U.S. households hold large pools of tappable equity, creating significant lending opportunities. Lenders are using data analytics to identify potential borrowers and optimize loan offerings.

2. Rising Home Renovation and Remodeling Demand

Post-pandemic, many homeowners are using home equity for upgrades, energy-efficient improvements, and repairs, driving increased borrowing.

3. Growth of Digital Lending Platforms

Online-first underwriting and e-closing solutions are speeding up approvals, lowering origination costs, and improving market accessibility for borrowers.

4. Favorable HELOC Conditions and Regulatory Environment

Declining introductory HELOC rates make credit lines more attractive, while regulatory clarity ensures a transparent and compliant lending environment.

Check out more details and stay updated with the latest industry trends, including the Japanese version for localized insights: https://www.mordorintelligence.com/ja/industry-reports/us-home-equity-lending-market?utm_source=openpr

Segmentation of the US Home Equity Lending Market

By Product Type:

Fixed Rate Loans

Home Equity Line of Credit (HELOC)

By Provider:

Banks

Credit Unions

Non-Banking Financial Institutions

Others (Fintech, Brokers, etc.)

By Mode:

Online

Offline

Explore Our Full Library of Financial Services and Investment Intelligence Research Reports- https://www.mordorintelligence.com/market-analysis/financial-services-and-investment-intelligence?utm_source=openpr

Key Players in the US Home Equity Lending Market

Bank of America: Offers a wide range of home equity loans and HELOCs, combining branch presence with digital tools for seamless loan origination.

JPMorgan Chase: Provides competitive HELOC and fixed-rate home equity loans, with streamlined digital applications for faster approvals.

Wells Fargo: Focuses on customer-centric home equity lending solutions, including both fixed-rate and variable-rate loans.

U.S. Bank: Offers personalized home equity products and leverages technology to facilitate efficient approvals and funding.

PNC Financial Services: Provides flexible home equity lending options and emphasizes digital convenience alongside traditional banking services.

Explore more insights on the US Home Equity Lending Market competitive landscape: https://www.mordorintelligence.com/industry-reports/us-home-equity-lending-market/companies?utm_source=openpr

Conclusion

The United States Home Equity Lending Market is poised for steady growth, supported by rising tappable home equity, strong renovation demand, and adoption of digital lending platforms. With HELOCs leading product growth and online origination channels expanding rapidly, the market is set to maintain momentum over the coming years.

Get the latest industry insights on the US Home Equity Lending Market: https://www.mordorintelligence.com/industry-reports/us-home-equity-lending-market?utm_source=openpr

Industry Related Reports:

Home Equity Lending Market

The global Home Equity Lending Market reached USD 342.39 billion in 2025 and is projected to grow to USD 439.49 billion by 2030, reflecting a 5.12% CAGR. The market is driven by rising home renovation demand and increasing adoption of digital lending platforms, which are making home equity borrowing more accessible and convenient for consumers worldwide.

Get more insights: https://www.mordorintelligence.com/industry-reports/global-home-equity-lending-market?utm_source=openpr

Mexico Home Equity Lending Market

The Mexico Home Equity Lending Market is anticipated to grow at a CAGR exceeding 5% during the forecast period. Growth is supported by increasing homeownership rates and rising demand for home renovation financing. Additionally, digital lending platforms and flexible credit solutions are expanding market accessibility and driving broader adoption among Mexican homeowners.

Get more insights: https://www.mordorintelligence.com/industry-reports/mexico-home-equity-lending-market?utm_source=openpr

USA Home Loan Market

The USA Home Loan Market was valued at USD 2.29 trillion in 2025 and is projected to reach USD 3.02 trillion by 2030, growing at a 5.63% CAGR. Market growth is driven by rising demand for residential properties and increasing adoption of digital mortgage platforms. Favorable interest rates and government-backed loan programs are also supporting expanded access to home financing.

Get more insights: https://www.mordorintelligence.com/industry-reports/usa-home-loan-market?utm_source=openpr

For any inquiries or to access the full report, please contact:

media@mordorintelligence.com
https://www.mordorintelligence.com/

Mordor Intelligence, 11th Floor, Rajapushpa Summit, Nanakramguda Rd, Financial District, Gachibowli, Hyderabad, Telangana - 500032, India.

About Mordor Intelligence:

Mordor Intelligence is a trusted partner for businesses seeking comprehensive and actionable market intelligence. Our global reach, expert team, and tailored solutions empower organizations and individuals to make informed decisions, navigate complex markets, and achieve their strategic goals.

With a team of over 550 domain experts and on-ground specialists spanning 150+ countries, Mordor Intelligence possesses a unique understanding of the global business landscape. This expertise translates into comprehensive syndicated and custom research reports covering a wide spectrum of industries, including aerospace & defense, agriculture, animal nutrition and wellness, automation, automotive, chemicals & materials, consumer goods & services, electronics, energy & power, financial services, food & beverages, healthcare, hospitality & tourism, information & communications technology, investment opportunities, and logistics.

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