$300 Million Web3 With Digital Asset & Tokenization Plus Partnership with ZIGChain, Blockchain to Support $20 Target in Noble Capital Markets Report for AI Sports, Entertainment & Gaming Leader: $SEGG

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$SEGG Has a Two-Year Roadmap to Sustain On-Chain Yield, Accelerate Tokenization and Embed Blockchain Infrastructue

* Mobile & Online Platforms Enable Players and Commercial Partners in the U.S. and Internationally to Remotely Purchase Legally Sanctioned Lottery Games.

* Real-Time Results for Over 800 Games from Over 40 Countries.

* Family of Brands Including Sports.com, Concerts.com, and TicketStub.com, to Form a Unified Ecosystem That Integrates Gaming, Entertainment and Sports.

* New Course into Web3 with $300M Digital Asset Initiative.

* Strategic Partnership with ZIGChain, a Purpose-Built Blockchain for Real-World Asset Tokenization.

* International Gaming Platform Launch Accelerates Revenue Outlook.

* Expansion of U.S. Sports Presence with NFL Yearbook Advertising Deal Across 25 Stadiums.

* Noble Capital Markets Research Report Cites $20 Price Target.

* Global Partnership with Dods Diving League.

SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating digital assets such as Sports.com [http://sports.com/] and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.

The SEGG engaging mobile and online platforms enable players and commercial partners located in the U.S. and internationally to remotely purchase legally sanctioned lottery games. Fans and subscribers look to SEGG for compelling, real-time results on more than 800 lottery games from more than 40 countries. Additionally, through WinTogether.org, SEGG is fundamentally changing how non-profit donors are incentivized to action by gamifying charitable giving.

The SEGG family of brands - including Sports.com, Concerts.com, and TicketStub.com, is a unified ecosystem that integrates gaming, entertainment and sports.

More than just an app, but a complete lottery experience on the phone, SEGG gives users instant access to all the winning numbers, jackpot sizes, and draw times for all their favorite lotteries.

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SEGG Media Charts a Bold Course into Web3 with $300M Digital Asset Initiative

On October 30th SEGG announced the launch of its Web3 and Digital Asset Strategy, a two-year roadmap to generate sustainable on-chain yield, accelerate tokenization across sports and entertainment, and embed blockchain infrastructure into its global media ecosystem.

The initiative follows the creation of the SEGG Crypto Advisory Board, established to guide governance, risk management, and execution of the Company's $300 million Digital Asset and Tokenization Program. This strategy positions SEGG among the first NASDAQ-listed companies to bridge traditional finance, sports entertainment, and blockchain-based revenue streams within a regulated framework.

At the core of the SEGG roadmap lies an 80/20 capital allocation model designed to balance stability, yield, and growth:

80% of deployed capital will be maintained as a multi-asset crypto treasury, with an initial heavy emphasis on Bitcoin (BTC) given current market sentiment and institutional demand, generating validator-based income across Ethereum (ETH), Solana (SOL), and ZIGChain (ZIG).

20% will fund strategic acquisitions in sports, media, and gaming, expanding the SEGG recurring-revenue base, as well as expansion of tokenization & other web 3 capabilities to democratize retail participation

SEGG also announced a strategic partnership with ZIGChain [https://www.google.com/url?q=http://www.zigchain.com&sa=D&source=editors&ust=1761768343413340&usg=AOvVaw3OxnL3wojzDgWQHN3LTviD], a purpose-built blockchain for real-world asset tokenization. ZIGChain provides the technological and regulatory foundation for the Company's validator operations and tokenized asset programs.

SEGG Media to Acquire Racing Women

On September 24th SEGG confirmed that Sports.com Media Group Ltd has signed a Letter of Intent ("LOI") to invest in women's sports by acquiring all the assets of Racing Women Limited ("Racing Women"), the pioneering initiative dedicated to creating opportunities for female drivers in motorsport.

Under the LOI, SEGG Sports.com will become the rights holder to Racing Women and acquire a 51% controlling stake in a newly created entity that holds all the assets of Racing Women at a $1 million valuation, with options to expand to full ownership. The SEGG acquisition includes Racing Women's intellectual property, and global rights, establishing the initiative as a core asset within SEGG Media's motorsport expansion strategy.

SEGG Lottery.com's International Gaming Platform Accelerates Revenue Outlook

Also in September 24th SEGG announced the official launch of its international gaming platform at https://international.lottery.com. Players outside of the U.S. can visit the site now, create an account, and sample many games for free.

The strategic decision to bring operations in house to launch Lottery.com International will maximize SEGG revenue potential. The gaming platform was an asset acquired as part of the Company's purchase of Spektrum Ltd. earlier this year. SEGG Lottery.com International will deploy the gaming platform in the global markets across Europe, Africa, and other high-growth territories and is projected to deliver approximately $6,350,000 in the coming FISCAL year (2026).

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Expanding U.S. Sports Presence with NFL Yearbook Advertising Deal Across 25 Stadiums

On September 18th SEGG announced it has secured premium full-page advertisements in NFL Team Yearbooks for the 2025/26 season, which ensures a presence across 25 of the NFL's 30 stadiums.

The placements feature QR code integration, driving fans directly toLottery.com and Sports.com, delivering seamless digital engagement from in-stadium experiences to SEGG online platforms.

NFL Team Yearbooks include both Super Bowl LIX winner Philadelphia Eagles and runner-up Kansas City Chiefs. The SEGG advertisement also appears in both NFL Team Yearbooks featured in the September 18th Thursday Night Football match-up, Buffalo Bills vs Miami Dolphins at Hard Rock Stadium.

$20 Price Target in Noble Capital Markets Research Report

On September 15th SEGG announced that Noble Capital Markets has initiated coverage of the company with an Outperform rating and a $20 price target valuing the Company at more than 4x its current market capitalization.

The report cites the SEGG globally recognized brand portfolio of Sports.com, Lottery.com, Concerts.com, and TicketStub.com [http://ticketstub.com/] and the Boca Raton Sports Complex as cornerstone assets as the foundation of a valuation exceeding $100 million.

Dods Diving League and Sports.com Studios Announce Global Partnership

On September 10th SEGG announced a strategic global distribution partnership with the Dods Diving League (DDL), the official global platform for the world's fastest-growing extreme sport. The partnership will be managed by Sports.com Studios Ltd, the newly launched sports content subsidiary of SEGG.

Under the agreement, SEGG Sports.com Studios becomes a global distribution partner for DDL events, ensuring competitions and original content will be delivered through the Sports.com media player. This fresh, short-form, high-energy content is designed to capture the imagination of younger audiences and differentiate Sports.com from traditional media platforms.

For more information on $SEGG visit: www.seggmediacorp.com https://compasslivemedia.com/ltry/

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Media Contact
Company Name: SEGG Media, Inc. (Nasdaq: SEGG, LTRYW)
Contact Person: Matthew McGahan, Chairman and CEO
Email: Send Email [http://www.universalpressrelease.com/?pr=300-million-web3-with-digital-asset-tokenization-plus-partnership-with-zigchain-blockchain-to-support-20-target-in-noble-capital-markets-report-for-ai-sports-entertainment-gaming-leader-segg]
Phone: (737) 309-4500
City: FORT WORTH
State: TEXAS
Country: United States
Website: http://www.seggmediacorp.com

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