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United States Skin Care Products Market Growth | Premium & Clean Beauty Trends to 2031
Skin Care Products Market
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Latest M&A Activity
North America leads with 16 announced beauty and skin care M&A deals so far in 2025, including:
Unilever's acquisition of Dr. Squatch (natural men's care) for $1.5 billion.
e.l.f's acquisition of Rhode (Hailey Bieber's celebrity skin brand) for ~$1 billion.
L'Oreal's acquisition of Medik8 (science-led skin care) for a rumored $1 billion.
Church & Dwight's acquisition of Touchland for $880 million.
In Asia, landmark deals include Hindustan Unilever's majority stake in Minimalist (India) for $350 million, and Morgan Stanley Private Equity's buyout of Skinidea (K-beauty, South Korea).
China's Beauty Farm acquired Siyanli for RMB 1.25 billion ($172 million), marking the largest 2025 sector deal in China's premium beauty services. Private equity remains highly active in growth-stage and emerging brands.
Key Players:
L'Oreal S.A, Unilever., Procter & Gamble, Johnson & Johnson Inc, Colgate Palmolive Comapny, Coty Inc, Avon Products Inc, Shiseido Co.Ltd, Revlon, Beiersdorf AG.
Growth Forecast Projected:
The Global Skin Care Products Market is anticipated to rise at a considerable rate during the forecast period, between 2025 and 2032. In 2024, the market is growing at a steady rate, and with the rising adoption of strategies by key players, the market is expected to rise over the projected horizon.
Research Process:
Both primary and secondary data sources have been used in the global Skin Care Products Market research report. During the research process, a wide range of industry-affecting factors are examined, including governmental regulations, market conditions, competitive levels, historical data, market situation, technological advancements, upcoming developments, in related businesses, as well as market volatility, prospects, potential barriers, and challenges.
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Key Segments:
By Product type: (Facial Care Products (Skin-brightening creams, Anti-aging creams, Face moisturizers, Others (Toners, Cleansers, Face Masks, Face Scrubs, And Sun Protection Creams)), Body care products (Lotions, Massage Oils, Others))
By Distribution channel: (Offline distribution channel, Online distribution channel)
Latest News and Trends
The global skincare market is projected to grow 5% annually through 2030, fueled by the "skinification" trend (where skincare ingredients and routines expand into adjacent product categories).
Key themes dominating the sector include:
Barrier repair and "skinimalism" (simplified, essential routines).
The rise of exosome and peptide-based anti-aging treatments.
Biotech and "derm science"-veterinary research and medical-grade actives entering consumer skincare.
Growing interest in multi-use products that blend skincare with makeup prep.
Increased consumer focus on sustainable and refillable packaging.
Regional Analysis for Market:
⇥ North America (U.S., Canada, Mexico)
⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)
⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)
⇥ South America (Colombia, Brazil, Argentina, Rest of South America)
⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)
Benefits of the Report:
Chapter 1: Sets the stage by outlining the report's coverage, summarizing key market segments by region, product type, and application. Presents a snapshot of market sizes, growth potential across segments, and anticipated industry evolution both short and long term.
Chapter 2: Highlights pivotal market insights and uncovers the most significant emerging trends driving change within the industry.
Chapter 3: Offers an in-depth look at the competitive landscape among Skin Care Products producers, including revenue shares, strategic moves, and recent mergers and acquisitions.
Chapter 4: Presents comprehensive profiles of the market's key players, delving into details such as revenue, profit margins, product portfolios, and company milestones.
Chapters 5 & 6: Analyze Skin Care Products revenue at both regional and country levels, providing quantitative breakdowns of market sizes, growth opportunities, and development prospects worldwide.
Chapter 7: Focuses on different market segments by type, examining their individual sizes and potential, guiding readers toward high-impact, untapped market areas.
Chapter 8: Explores segmentation by application, evaluating industry growth potential in various downstream markets and pinpointing promising sectors for expansion.
Chapter 9: Provides a thorough review of the industry's supply chain mapping out both upstream and downstream activities.
Chapter 10: Concludes with a summary of the report's key findings and highlights the most critical takeaways for industry stakeholders.
Product Launches
Notable 2025 launches:
Beauty Pie Youthbomb Extreme Triple Renewal Serum: integrating encapsulated retinaldehyde, granactive retinoid, bakuchiol for next-level overnight repair.
Drmtlgy Needle-less Growth Factor Serum: using bio-engineered peptides for visible youth effects without needles.
Magnitone Pebble Pro: a multi-functional device blending microcurrent, red/blue LED, and massage.
Kate Somerville HydraKate Power Plumping Primer: hybrid serum/primer for glow and hydration.
Wildsmith Active Super Eye Cream: focusing on peptide and hyaluronic acid delivery to reduce lines and puffiness
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FAQ's
Q: How fast is the Skin Care Products Market growing?
A: The Market is on an impressive growth trajectory, expected to expand at a CAGR of 8.2% from 2025 to 2032
Latest Investments
Venture and strategic investments are flowing into biotech skincare, sustainable "clean" beauty, and hyper-personalized product platforms.
Major global players (including L'Oreal, Unilever, Johnson & Johnson, Shiseido, and Estée Lauder) are increasing R&D and acquiring technology-based skin analytics startups.
Private equity funds are targeting mid-market and fast-growing direct-to-consumer brands, especially those leveraging clinical studies and influencer-driven go-to-market strategies.
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Contact Person: Sai Kiran
Email: Sai.k@datamintelligence.com
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DataM Intelligence is a Market Research and Consulting firm that provides end-to-end business solutions to organizations from Research to Consulting. We, at DataM Intelligence, leverage our top trademark trends, insights and developments to emancipate swift and astute solutions to clients like you. We encompass a multitude of syndicate reports and customized reports with a robust methodology.
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