Conventional Motorcycles and Scooters Market Set for USD 100 Billion Growth by 2035

The conventional motorcycles and scooters market is on track to expand significantly over the next decade, rising from USD 214,560.4 million in 2025 to USD 314,561.1 million by 2035. This represents a steady CAGR of 3.9%. For manufacturers, this growth reflects not only sustained demand for affordable and fuel-efficient mobility but also the evolving opportunities in premium and lifestyle segments.

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In regions where electric vehicles remain cost-prohibitive or infrastructure is underdeveloped, conventional motorcycles and scooters continue to serve as essential modes of transport. Their reliability, extensive fueling networks, and affordability make them indispensable for daily commuting, logistics, and leisure activities.

Market Dynamics Driving Expansion

The largest momentum comes from sub-150cc motorcycles and scooters, especially across Asia-Pacific, Latin America, and Africa. These models dominate because they deliver high mileage, low ownership costs, and ease of navigation in dense traffic. At the same time, premium motorcycles above 500cc are gaining popularity in developed regions, supported by tourism, adventure riding, and lifestyle branding.

Manufacturers are also investing in optimizing internal combustion engines. Lighter materials, improved braking systems, and hybrid-assist designs are helping OEMs address tightening regulations while maintaining cost efficiency. By focusing on fuel-saving technology and ergonomics, companies are able to appeal to both cost-sensitive commuters and performance-driven riders.

Regional Insights for Manufacturers

In North America, the market thrives on leisure and touring motorcycles, with iconic brands reinforcing strong cultural loyalty. Europe showcases a divide between affordable scooters in southern cities and high-capacity cruisers and touring bikes in northern markets. In Asia-Pacific, motorcycles are central to daily life, with India alone accounting for more than 70% of two-wheeler sales under 150cc. Meanwhile, Latin America, the Middle East, and Africa highlight the role of motorcycles in bridging transport gaps and driving small-scale entrepreneurship.

For OEMs, these differences underscore the importance of tailoring products to local consumer needs while ensuring compliance with regional emission and safety regulations.

Challenges Manufacturers Must Address

Tightening emission standards-such as Euro 5+ in Europe and OBD-II proposals in India-pose engineering and cost challenges. Developing efficient small-capacity engines while reducing emissions requires significant investment. At the same time, global policy momentum toward electrification threatens to disrupt ICE-dominated markets.

Yet, despite policy pressures, electric two-wheelers still face barriers in affordability and infrastructure, ensuring that conventional motorcycles will remain competitive in the near to mid-term. For manufacturers, the challenge is balancing compliance with innovation while preparing for eventual transitions.

Opportunities for Growth

While challenges exist, the opportunities are compelling. In emerging economies, motorcycles remain the backbone of mobility for workers, students, and delivery services. Post-pandemic growth in e-commerce and logistics has further accelerated fleet demand for fuel-efficient two-wheelers.

In developed regions, premium motorcycles are revitalizing demand, with adventure touring, lifestyle branding, and group riding culture fueling sales of high-capacity bikes. OEMs that provide advanced features such as ABS, infotainment dashboards, and ergonomic designs stand to gain higher margins and stronger brand loyalty.

Another significant opportunity lies in affordable ICE innovation. Lean-burn and hybrid-assist engines, lightweight designs, and digital connectivity allow OEMs to deliver fuel efficiency and rider comfort without the high upfront costs of electrics.

Future Trends from 2025 to 2035

From 2025 onward, the market will see further evolution in both commuter and premium segments. Maxi scooters and enclosed scooters will grow in dense urban environments, providing safer and more comfortable alternatives to standard models. Hybrid ICE models will sustain relevance in areas where EV infrastructure lags.

At the same time, the 301-500cc segment is expected to expand globally, offering a balance between affordability and performance. For manufacturers, this presents a prime opportunity to attract younger riders and urban adventurers looking for versatile, mid-range motorcycles.

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Competitive Landscape and Manufacturer Insights

The market is dominated by global players such as Honda, Yamaha, Hero MotoCorp, Bajaj, and TVS. Together, they account for the majority of market share, with Honda leading at an estimated 20-25%. These companies demonstrate the importance of diversification, innovation, and regional adaptability:

Honda continues to dominate with reliable, mass-market models and a strong focus on emerging economies.
Yamaha leverages its performance heritage and motorsports association to strengthen its premium identity.
Hero MotoCorp leads the commuter motorcycle market, excelling in affordability and rural reach.
Bajaj balances domestic and international growth with sport-oriented models and strategic partnerships.
TVS innovates with connected mobility solutions and affordable performance motorcycles.
For all OEMs, the message is clear: balancing affordability with innovation, while aligning with regulatory shifts and consumer trends, will be the key to sustainable growth.

Pathways to Sustainable Growth

The conventional motorcycles and scooters market is far from fading. Instead, it is evolving-driven by affordability in emerging economies, lifestyle demand in developed markets, and continuous technological innovation in ICE design.

For manufacturers, this decade represents an opportunity to consolidate market share, expand into premium segments, and position themselves for a hybrid future. By adapting to regional demands, investing in innovation, and maintaining affordability, OEMs can ensure strong and sustainable growth from 2025 through 2035.

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This release was published on openPR.