Global Vegan Collagen Peptides Market to Achieve USD 7.1 Billion by 2035: Anti-Aging and E-Commerce Drive Growth

The global vegan collagen peptides market is set to experience explosive growth, with projections estimating a surge from USD 2.25 billion in 2025 to USD 7.1 billion by 2035. This represents an impressive growth of over 193%, driven by the increasing consumer demand for cruelty-free, plant-based alternatives to traditional animal-derived collagen. The market is expected to grow at a robust compound annual growth rate (CAGR) of 12.2% over the next decade.

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Rising Demand for Anti-Aging and Sustainable Beauty Solutions

Vegan collagen peptides are gaining significant traction in the beauty and wellness industry due to their sustainability, ethical appeal, and efficacy. The growing preference for cruelty-free, clean-label, and environmentally friendly products is reshaping the market, particularly in the anti-aging segment. Anti-aging is projected to account for over 53% of the total market share in 2025, as consumers increasingly seek wrinkle-reducing and elasticity-boosting ingredients without animal sourcing.

Serums, which are expected to dominate the market with a 48.5% share, lead the charge in vegan collagen peptide adoption. Their high concentration of active ingredients, quick absorption, and targeted efficacy make them a preferred choice for premium and masstige-tier skincare. The trend toward anti-aging formulations is supported by the growing popularity of ingestible vegan collagen peptides, such as capsules and powders, in the wellness and nutricosmetics spaces.

Key Growth Drivers: Biotechnology, E-Commerce, and Consumer Shifts

The rapid advancement of biotechnology, particularly fermentation and recombinant technologies, has made vegan collagen peptides more accessible and affordable. Leaders in biotech, such as Geltor, DSM-Firmenich, and Evonik, are at the forefront of producing vegan collagen peptides that mirror the functional properties of animal collagen in terms of hydration, elasticity, and wrinkle reduction. These innovations have not only improved the scalability of vegan peptides but also enhanced their affordability, paving the way for mass-market adoption.

In addition, the rise of Direct-to-Consumer (D2C) brands and the continued growth of e-commerce are transforming distribution channels. Millennials and Gen Z consumers, who dominate beauty and wellness consumption, are driving this shift toward online-first purchasing models. Subscription-based skincare and wellness offerings are expected to gain even more traction as personalized recommendations and recurring revenue models take hold. E-commerce platforms, particularly in Asia-Pacific (China, India, Japan), North America (USA), and Europe (UK, Germany), are emerging as key growth drivers for vegan collagen peptides.

Competitive Landscape: Leaders and Innovators Shape Market Dynamics

The vegan collagen peptides market is moderately fragmented, with a mixture of established players and newer biotech innovators vying for market share. Geltor, the market leader with a projected 7.9% global value share in 2025, continues to pioneer precision fermentation platforms that produce high-purity vegan collagen peptides. Similarly, Evonik, Croda, and DSM-Firmenich are leveraging recombinant technology to drive innovation and expand their product offerings across both B2B ingredient supply and B2C skincare brands.

New entrants, including Amyris and Roquette, focus on plant- and algae-based peptide platforms, providing specialized vegan collagen products for wellness applications. This diversification is creating opportunities for niche solutions in areas such as wound repair and hydration, further segmenting the competitive landscape.

Regional Growth and Country-Specific Insights

The Asia-Pacific region, led by China and India, is expected to see the highest growth rates, with CAGR projections of 21.6% and 21.8%, respectively. Rising disposable incomes, a preference for plant-based and vegetarian solutions, and the expansion of e-commerce platforms are key factors fueling this rapid adoption. In China, masstige-tier brands are expected to capture over 50% of the market share in 2025, driven by celebrity-endorsed and influencer-led campaigns that make vegan collagen both aspirational and affordable.

The USA and Europe markets will continue to represent significant portions of the global vegan collagen peptides market, particularly in premium-tier skincare. In Europe, the UK (CAGR of 12.5%) and Germany (CAGR of 9.4%) are witnessing strong adoption, especially in sustainable beauty offerings. However, these regions face challenges related to price sensitivity in mass-market categories and the need for larger clinical validation of vegan collagen peptides.

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