Strategic Forecast for the Throat Lozenges Industry: Market Outlook 2025-2034

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Throat Lozenges Market Size Growth Forecast: What to Expect by 2025?
Over the past few years, the throat lozenges market has been steadily expanding. Its value is projected to increase from $5.1 billion in 2024 to $5.32 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 4.3%. Factors contributing to growth during the historic period include heightened instances of throat irritation, rising consumer awareness and self-care measures, preference for natural and herbal components, lifestyle and environmental changes, and focused marketing and branding techniques.

How Will the Throat Lozenges Market Size Evolve and Grow by 2029?
The market for throat lozenges is set to witness robust expansion in the coming years, expected to reach $6.77 billion in 2029 with a compound annual growth rate (CAGR) of 6.2%. The projected market rise in the forecast period is due to the persisting incidence of respiratory conditions, novel flavor developments, the rise of e-commerce and online retail, wellness and health movements, and worldwide knowledge of respiratory health. The forecast period will also see major trends such as the surge in e-commerce, dedicated marketing for specialized formulations, the influence of global health happenings, the introduction of soothing herbs and extracts, and a focus on customization and personal preference.

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What Drivers Are Propelling the Growth of Throat Lozenges Market Forward?
The throat lozenges market is forecasted to be largely influenced by the rising prevalence of respiratory ailments. These diseases primarily affect the lungs and other components of the respiratory system and are often treated using throat lozenges. As an illustration, the Forum of International Respiratory Societies (FIRS), which is an advocacy organization for respiratory health based in the US, reported in September 2022 that there were approximately 200 million cases of chronic obstructive pulmonary disease (COPD) worldwide. This is responsible for an estimated 3.2 million fatalities every year. Thus, the escalating occurrence of respiratory conditions will serve as a growth catalyst for the throat lozenges market.

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Which Emerging Trends Are Transforming the Throat Lozenges Market in 2025?
A prevalent trend in the throat lozenges market is the introduction of novel product offerings. In their bid to maintain market dominance, key players in the market, such as Taiho Pharmaceutical Co Ltd., are rolling out a range of new and inventive products. In July 2022, for example, this Japan-based pharmaceutical corporation released the PITAS throat troche. These film-type lozenges, designed to alleviate sore throat, inflammation, and discomfort, adhere to the roof of the mouth, thereby enabling subtle utilization and effectiveness during conversation. Specifically engineered as a quasi-drug for oral and throat sanitation, PITAS Medical Troche marks a significant step forward in innovative product release.

What Are the Key Segments in the Throat Lozenges Market?
The throat lozenges market covered in this report is segmented -

1) By Type: Hard Candy Lozenges, Soft Lozenges, Compressed Lozenges
2) By Ingredient: Menthol, Mint, Eucalyptus Oil, Peppermint Oil, Honey And Ginger, Lemon, Other Ingredients
3) By Distribution Channel: Hospital Pharmacy, Retail Pharmacy, Online Pharmacy, Other Distribution Channels
4) By Application: Sore Throat, Cough And Cold, Throat Diseases

Subsegments:
1) By Hard Candy Lozenges: Sugar-Based Hard Lozenges, Sugar-Free Hard Lozenges
2) By Soft Lozenges: Gel-Based Soft Lozenges, Non-Gel Soft Lozenges
3) By Compressed Lozenges: Medicinal Compressed Lozenges, Non-Medicinal Compressed Lozenges

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Who Are the Key Players Shaping the Throat Lozenges Market's Competitive Landscape?
Major companies operating in the throat lozenges market include GlaxoSmithKline plc, SSL International plc, Thornton & Ross, Pfizer Inc., The Procter & Gamble Company, Bausch Health Companies Inc., Wrigley Company, Reckitt Benckiser Group plc, Gepach International, Bliss GVS Pharma Ltd, Sanofi S.A, Ricola AG, Honibe, Ernest Jackson & Co Ltd, Doetsch Grether AG, Mondelez International group, Cloetta AB, Golden Throat, Fisherman's Friend, Prestige Brands Inc, HALLS, Dabur India Limited, Churub, Strepsils, Cepac, Chlorhexidine

What Geographic Markets Are Powering Growth in the Throat Lozenges Market?
North America was the largest region in the global throat lozenges market in 2024.Asia-pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the throat lozenges market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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