Argan Oil Market to Reach US$ 835.5 Mn by 2032 Driven by Rising Cosmetic Demand

✅ Overview of the Global Argan Oil Market

The global argan oil market is witnessing significant growth due to the rising demand for natural and organic beauty and personal care products. Valued at approximately US$ 368.6 million in 2025, the market is projected to reach US$ 835.5 million by 2032, reflecting a remarkable CAGR of 12.4% over the forecast period. The increasing awareness of the health benefits associated with argan oil, including its anti-aging, moisturizing, and skin-nourishing properties, is fueling market expansion.

Argan oil's versatility across cosmetics, hair care, and food industries has positioned it as a leading natural ingredient. Among product segments, cosmetic-grade argan oil dominates due to its extensive application in skin care formulations. Geographically, North America is emerging as a leading market region, primarily driven by heightened consumer inclination toward organic and natural personal care products, coupled with increasing e-commerce penetration facilitating easy access to global brands.

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✅ Key Highlights from the Report

➤ The global argan oil market is expected to nearly double from 2025 to 2032.
➤ Cosmetic-grade argan oil remains the leading product segment in the market.
➤ North America is projected to be the dominant regional market through 2032.
➤ Rising consumer preference for natural and organic beauty products drives growth.
➤ E-commerce platforms are accelerating the availability of argan oil globally.
➤ The food industry segment is witnessing growing adoption of argan oil for its nutritional benefits.

✅ Frequently Asked Question

Q: What are the major benefits of argan oil that are driving its demand globally?

Argan oil, often referred to as "liquid gold," is rich in essential fatty acids, vitamin E, and antioxidants, making it a highly sought-after ingredient in both cosmetic and food applications. In skincare, it is known for its moisturizing, anti-inflammatory, and anti-aging properties, helping reduce wrinkles, fine lines, and skin irritation. In hair care, argan oil strengthens hair, reduces frizz, and promotes scalp health. Additionally, its inclusion in food products offers nutritional benefits such as improved heart health, anti-inflammatory effects, and enhanced metabolism. The combination of these health and cosmetic benefits, along with growing consumer awareness about natural and organic ingredients, has significantly propelled the global demand for argan oil across multiple industries.

✅ Market Segmentation

The argan oil market can be segmented based on product type and end-use applications. Product types include cosmetic-grade argan oil, edible argan oil, and pharmaceutical-grade oil. Cosmetic-grade oil dominates the market due to widespread adoption in lotions, creams, shampoos, and serums. Edible argan oil is gaining traction in the food industry, particularly in gourmet cooking and health-focused products, due to its unique nutritional profile and antioxidant content.

End-user segmentation includes cosmetics & personal care, food & beverages, and pharmaceuticals. The cosmetics & personal care segment remains the largest contributor to market revenue, driven by consumer preference for natural alternatives to synthetic chemicals. Meanwhile, the food & beverage sector is expected to witness significant growth as the functional and health food trend continues to expand globally.

✅ Regional Insights

North America dominates the argan oil market, fueled by consumer preference for organic and sustainable products. Increasing retail and online distribution channels have made high-quality argan oil more accessible, boosting regional demand.

Europe is another key market, with France, Germany, and the UK leading due to a strong focus on premium skincare and organic food products. The region's stringent cosmetic regulations ensure high-quality standards, fostering consumer confidence and encouraging adoption.

✅ Market Drivers, Restraints, and Opportunities

The market is primarily driven by the rising consumer awareness of natural ingredients and the growing demand for organic skincare and hair care products. Furthermore, social media influence and celebrity endorsements have heightened interest in argan oil-based products globally.

However, high product costs and limited availability of raw argan nuts can act as restraints. Price sensitivity among consumers and dependency on Moroccan supply chains may impact market expansion in price-conscious regions.

Opportunities exist in developing emerging markets, particularly in Asia-Pacific and Latin America. Increasing disposable income, growing urban populations, and the rising adoption of beauty and personal care products provide significant growth prospects for market players. Additionally, innovation in product formulations and packaging can further expand market reach.

✅ Reasons to Buy the Report

✔ Gain comprehensive insights into global argan oil market trends and growth drivers.
✔ Identify key opportunities in cosmetic, food, and pharmaceutical segments.
✔ Understand competitive landscape and strategies of leading market players.
✔ Analyze regional growth patterns and emerging markets for expansion.
✔ Forecast market potential and CAGR from 2025 to 2032 with accuracy.

✅ Company Insights

✦ Moroccan Oil Company
✦ The Body Shop
✦ Josie Maran Cosmetics
✦ Argand'Or
✦ St. Botanica

■ In 2024, Moroccan Oil Company launched a premium organic argan oil range targeting North American markets.

■ The Body Shop expanded its argan oil product line in Europe with sustainably sourced Moroccan nuts.

✅ Conclusion

The global argan oil market is on a robust growth trajectory, driven by rising demand for natural, organic, and multifunctional products across cosmetics, personal care, and food industries. While price sensitivity and supply chain dependence pose challenges, opportunities in emerging markets, innovative product development, and expanding e-commerce channels present strong growth potential. With its projected CAGR of 12.4%, the market is poised to more than double in value by 2032, reaffirming argan oil as a key ingredient for health-conscious and beauty-focused consumers worldwide.

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