Activewear Market Growth Accelerates: Strategic Forecast Predicts $506.12 Billion by 2029

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What Will the Activewear Industry Market Size Be by 2025?
The size of the activewear industry has been expanding significantly in the past few years. The industry, valued at $362.17 billion in 2024, is expected to reach $388.36 billion in 2025, reflecting a compound annual growth rate (CAGR) of 7.2%. The considerable growth during the historical period is largely due to the increased awareness about fitness and health, the popularity of athleisure, endorsements by celebrities and influencers, technological advancements, and the surge in e-commerce.

What's the Long-Term Growth Forecast for the Activewear Market Size Through 2029?
Anticipations are high for significant expansion in the activewear market size in the next couple of years. It is projected to escalate to $506.12 billion by 2029, achieving a compound annual growth rate (CAGR) of 6.8%. Factors such as ethical practices and sustainability, personalization and digitization, emerging markets, health and wellness trends, and performance wear innovation are contributors to this forecasted growth. Trends expected to dominate this period include the growth of direct-to-consumer brands, an emphasis on inclusivity and diversity, the development of sustainable product ranges, the incorporation of technologies like augmented reality (AR) and virtual reality (VR), health oversight, and workout tracking.

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What Are the Key Growth Drivers Fueling the Activewear Market Expansion?
The activewear market is anticipated to expand due to increasing interest in leisure activities. Such activities, which are pursued for entertainment, fun, and delight, consist of sports, pastimes, workouts, reading, TV watching, film viewing, and more. The growing engagement in recreational activities can be attributed to enhanced consciousness about physical fitness significance and the increasing need for leisurely activities to ease tension and enhance overall health. Activewear assists in maintaining the body temperature by enabling heat release and preventing overheating. They are made from breathable materials, promoting air circulation and keeping the wearer cool during intense exercises or in hot climates. This minimizes the possibility of chafing, discomfort, and irritation, allowing the individual to concentrate more on the activity. For instance, in June 2023, the Outdoor Industry Association (OIA), a US non-profit organization, in its Outdoor Participation Trend report, stated that the number of outdoor recreation participants rose by 2.3% in 2022 to a new peak of 168.1 million, up from 164.2 million in 2021. This constitutes 55% of the U.S. population above the age of six. As a result, the accelerating engagement in leisure activities is foreseen to amplify the development of the activewear market.

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What Are the Key Trends Driving Activewear Market Growth?
Actors in the activewear sector have started to prioritize sustainability and products that have minimal environmental impact, including low-emission sneakers. These types of sneakers, with their environmentally friendly design aimed at reducing carbon emissions throughout their lifespan, cater to eco-conscious customers seeking eco-friendly alternatives. Case in point, ASICS Corporation, a sportswear brand from Japan, introduced their GEL-LYTE III CM 1.95 sneaker in September 2023. This product releases only 1.95kg of CO2 for each pair, earning it the title of the sneaker with the lowest CO2 emissions in the market. It stands out due to its use of carbon-negative foam in the shoe's midsole and sock liner, a substance partially made from sugarcane, and color-treated polyester, all of which contribute to its green credentials. Furthermore, it employs a novel structure using tape to reduce waste and material consumption while simultaneously providing comfort and a suitable fit for everyday use.

How Is the Activewear Market Segmented?
The activewear market covered in this report is segmented -

1) By Product: Apparel, Footwear, Accessories
2) By Fabric: Polyester, Nylon, Neoprene, Polypropylene, Spandex, Cotton, Other Fabrics
3) By Usage: Running, Outdoor Sports, Yoga And Pilates, Gym And Fitness Training, Recreational Activities, Other Usages
4) By Distribution Channel: Offline, Online
5) By End User: Men, Women, Kids

Subsegments:
1) By Apparel: T-Shirts And Tops, Leggings And Pants, Jackets And Hoodies, Sports Bras, Shorts, Sweatshirts And Track Suits
2) By Footwear: Running Shoes, Training Shoes, Sports Sandals, Hiking Boots, Cross-training Shoes
3) By Accessories: Sports Bags And Backpacks, Headbands And Caps, Fitness Gloves, Compression Wear, Water Bottles And Hydration Gear, Socks And Leg Warmers

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Which Companies Are Leading the Charge in Activewear Market Innovation?
Major companies operating in the activewear market are Nike Inc., Adidas AG, Decathlon Group, The Gap Inc., Kappa, VF Corporation, Puma SE, Anta Sports Products Limited, Lululemon Athletica Inc., Skechers USA Inc., Ralph Lauren Corporation, Hanesbrands Inc., Under Armour Inc., New Balance Athletics Inc., Li Ning Company Limited, ASICS Corporation, Columbia Sportswear Company, Deckers Outdoor Corp., Fila Holdings Corp., Wolverine World Wide Inc., Mizuno Corporation, Brooks Sports Inc., Iconix International, Reebok International Limited, Patagonia Inc., Karhu Holding BV, Umbro International Limited

Which Regions Are Leading the Global Activewear Market in Revenue?
North America was the largest region in the activewear market in 2023. The regions covered in the activewear market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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