OpenPayd Showcases Embedded Finance Innovation at iFX EXPO Cyprus 2025

The fintech world gathered on the Mediterranean shores last week as the iFX EXPO International returned to Limassol, Cyprus, for its 2025 edition. Held from 17th to 19th June at the City of Dreams Mediterranean Integrated Resort, the event brought together leading voices from online trading, payments, and fintech under one roof. OpenPayd, the London-headquartered embedded finance platform, was one of the teams on the exhibition floor, and it made a significant contribution to key industry conversations.

Now a cornerstone of the global B2B fintech calendar, iFX EXPO International has earned a reputation for bridging the traditional and digital finance worlds. This year's event saw over 5,000 attendees representing over 1,600 companies from more than 120 countries. Across three packed days, attendees navigated a bustling expo floor featuring over 140 exhibitors, networked at curated evening events, and gained insight from more than 100 speakers representing regulators, technology innovators and market makers.

The agenda tackled some of the most pressing topics shaping financial services today. From the evolving landscape of regulation and compliance to the growing impact of AI on customer experience and cybersecurity, speakers brought a forward-looking tone to the discussions. Notably, senior leaders from organisations such as the Cyprus Securities and Exchange Commission, Microsoft, and the Payments Association contributed to lively panels and presentations.

OpenPayd's participation underscored its commitment to leading innovation in the embedded finance space. With the sector expected to generate over €600 billion in Europe alone by 2028, according to the firm's research, the EXPO provided an ideal platform to showcase its infrastructure. OpenPayd's booth attracted strong interest from trading platforms, fintechs and payment providers, many of whom are seeking scalable, compliant ways to integrate banking and payment services into their own offerings.

Ben Mason, Head of Sales at OpenPayd, who attended the event in person, described the experience as "energising and encouraging." He remarked, "iFX EXPO Cyprus has always been a standout opportunity to connect with some of the most forward-thinking companies in our industry. This year, the conversations we had were deeper and more ambitious than ever. Businesses aren't just curious about embedded finance anymore - they're actively building it into their growth strategies."

He added, "There's a real sense that financial services are entering a new phase. Whether it's faster onboarding, real-time payouts via stablecoins or managing treasury at scale, our clients want more than point solutions - they want infrastructure. That's where OpenPayd comes in."

In addition to meeting current and prospective partners at the exhibition, the OpenPayd team attended the EXPO's signature networking events, including the welcome party at Columbia Beach and the official night party at Theama. These occasions proved invaluable in strengthening relationships within the fintech community.

As the event closed its doors for another year, OpenPayd's presence at iFX EXPO Cyprus highlighted the company's central role in the future of financial services. With growth, partnerships and platform innovation all on the horizon, it's clear that OpenPayd is not just attending the conversation on embedded finance - it's helping to lead it.

Company: OpenPayd
Contact Person: Michael Treacy
Email: michael.treacy@openpayd.com
Country: United Kingdom
Address: The Bower, 207-211 Old Street, London, England, EC1V 9NR, UK
Website: https://www.openpayd.com/

OpenPayd is building the universal financial infrastructure for the digital economy. Its rails-agnostic platform enables any business to move and manage money globally - across fiat and digital assets - through a single, powerful API.
The platform offers embedded accounts, FX, domestic and international payments, Open Banking, and now stablecoin on/off ramps - delivering full interoperability between traditional finance and digital assets. With one of the most comprehensive banking networks in the market, OpenPayd enables real-time money movement, everywhere.

This release was published on openPR.