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Sports Nutrition Market to Surge with 9.6% CAGR, Projected to Hit US$ 63.09 Billion by 2034: Fact.MR Report

07-16-2025 08:46 AM CET | Food & Beverage

Press release from: Fact.MR

Sports Nutrition Market

Sports Nutrition Market

The global sports nutrition market is expected to grow from US$ 25.23 billion in 2024 to US$ 63.09 billion by 2034, expanding at a robust CAGR of 9.6%, according to the latest analysis by Fact.MR.

This growth is largely driven by the rapid expansion of the fitness industry, marked by a rising number of gyms, fitness centers, and online fitness communities. As more people prioritize regular physical activity-especially in urban areas where fitness facilities are more accessible-the demand for sports nutrition products continues to rise. Additionally, the surge in digital fitness platforms is further boosting consumption, making sports nutrition more mainstream and integrated into everyday wellness routines.

For More Insights into the Market, Request a Sample of this Report:
https://www.factmr.com/connectus/sample?flag=S&rep_id=263

Regional Insights

North America leads the sports nutrition market, propelled by a highly fitness-conscious population, well-established supplement brands, and a strong retail presence. The U.S., in particular, shows high engagement in sports, gym memberships, and athletic events, contributing to consistent demand for high-protein, performance-focused products.

Additionally, e-commerce and direct-to-consumer channels have made sports supplements more accessible, supporting innovation and brand differentiation.

Europe continues to show strong growth potential, with increasing health awareness and demand for clean-label, organic, and plant-based sports nutrition products. While traditionally more conservative than North America, the region has seen a cultural shift toward fitness and well-being, particularly among millennials and Gen Z.

Regulatory frameworks in the EU also play a critical role in shaping product formulations and labeling, pushing brands to emphasize transparency and compliance.

Asia-Pacific is witnessing a surge in demand, driven by urbanization, rising disposable incomes, and growing interest in fitness and bodybuilding. Countries such as India, China, and Australia are experiencing rapid expansion in health clubs, marathon culture, and digital wellness platforms, all of which support sports nutrition consumption.

Local brands are also emerging in response to regional preferences and dietary restrictions, while global brands are investing in flavor customization and packaging tailored to Asian consumers.

Key Trends & Forecast

Broader Consumer Base: Sports nutrition is no longer just for athletes-office workers, parents, and casual fitness enthusiasts are driving demand for convenient, tasty, and health-focused products like meal shakes and protein snacks.

Plant-Based Surge: Vegan-friendly options using pea, soy, and rice proteins are gaining ground, offering effective alternatives to traditional whey-based products.

Clean Label Focus: Consumers prefer products with natural ingredients and no artificial additives. Brands are responding with transparent labeling and certifications like USDA Organic and Informed-Sport.

Personalized Nutrition: Tailored products based on individual goals, DNA, and health data are growing, with functional blends supporting hydration, immunity, focus, and joint health.

RTD & On-the-Go Formats: Busy lifestyles are boosting demand for ready-to-drink shakes, bars, and portable supplements, with innovative packaging enhancing convenience.

Browse Full Report: https://www.factmr.com/report/263/sports-nutrition-market

Competitive Landscape

Leading players in the sports nutrition market are actively expanding their research capabilities and business operations to accelerate product development and boost revenue potential. Many companies are also securing new funding to support long-term growth and strategic expansion.

In June 2024, Vitacost.com-a prominent online retailer of health and wellness products-launched a dedicated sport-focused experience on its platform. This initiative offers athletes, coaches, dietitians, and nutritionists access to a curated selection of NSF Certified for Sport and Informed Sport supplements, aiming to enhance credibility and consumer trust.

Also in June 2024, Gorilla Mind, a well-known brand in fitness and performance supplements, deepened its partnership with GNC. Following the successful launch of its energy drink line, the brand introduced a broader range of performance nutrition products across multiple categories through GNC's extensive retail network, further strengthening its market presence.

Get Full Access of the Complete Report: https://www.factmr.com/checkout/263

Segmentation of Sports Nutrition Market Research

By Ingredient:
Plant-Derived Protein
Soy Protein
Rice Protein
Pea Protein
Potato Protein
Animal-Derived Protein
Creatine
Milk Protein
Whey Protein Concentrates
Whey Protein Isolates
Casein
BCAA
Blends

By Function:
Energizing Products
Rehydration
Pre-Workout
Recovery
Weight Management

By Product Form:
Ready-to-Drink Sports Supplements
Energy & Protein Bars
Powder Sports Supplements
Sports Supplement Tablets/Capsules

By Flavor:
Regular
Flavored
Fruit Punch
Berries
Citrus
Chocolate
Vanilla

By Nature:
Organic
Conventional
By Price Range:
Economic
Premium

By Sales Channel:
B2B Sales
B2C Sales
Hypermarkets/Supermarkets
Convenience Stores
Specialty Stores
Drug Stores
Online Retail Stores

By Region:
North America
Western Europe
Eastern Europe
Latin America
East Asia
South Asia & Pacific
Middle East & Africa

Check out More Related Studies Published by Fact.MR:

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https://www.factmr.com/report/162/raw-beetroot-sugar-market
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Contact:
US Sales Office
11140 Rockville Pike
Suite 400
Rockville, MD 20852
United States
Tel: +1 (628) 251-1583, +353-1-4434-232
Email: sales@factmr.com

About Fact.MR
We are a trusted research partner of 80% of fortune 1000 companies across the globe. We are consistently growing in the field of market research with more than 1000 reports published every year. The dedicated team of 400-plus analysts and consultants is committed to achieving the utmost level of our client's satisfaction.

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